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MIT Design Innovation Workshop
WeSchool Mumbai, 27th Jan – 1st Feb, 2014
About the workshop
The Media Lab India Initiative is an effort
by students and alumni from the MIT
Media Lab to bring toge...
Tracks
1. ICICI Future of Banking
2. Imaging Experiences
3. Living Mobile
4. Interaction Futures
5. Design For Creative Le...
Tracks
1. ICICI Future of Banking
2. Imaging Experiences
3. Living Mobile
4. Interaction Futures
5. Design For Creative Le...
ICICI Future of Banking
This track was about creating technologies to
enable banking interactions as our physical
and virt...
Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenar...
Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenar...
Day 1: Orientation & Field
Study
Visited 4 branches of ICICI, Chandiwali
-CMS (Cash Management System)
-Electronic Branch
...
Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenar...
Day 2: Ideation/
Brainstorming
We were divided into 9 teams having 4
members each.
Listed down the observations and pain
p...
Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenar...
Day 3: Defining Problem &
Creating Scenarios
Based on the interviews and field study,
our team defined a problem statement...
Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Further
interviews with
Bankers
30...
Day 4: Design/ Prototyping
After defining the problem , we started
working on our ideas.
As every team was composed of
Des...
Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenar...
Day 5: Documentation/Pitch
Deck Overview
After we completed designing and
prototyping, we were asked to document
everythin...
Agenda 27th Jan – 1st Feb’14
27
Orientation &
Field Study
28
Ideation/
Brainstorming
29
Defining
Problem &
Creating
Scenar...
Day 5: Open House
The ‘Open House’ was an exhibition to
showcase innovative design prototypes of
a weeklong workshop with ...
My Team Project
Name: Full Toss
Members: Kanika Gupta (Designer)
Kaustubh Joshi (Management)
Swagat Mishra (Engineer)
Prob...
Current Account Summary
New Design
New Design
Product Branding
Simplifying Account Statements
Poster
Video
http://www.youtube.com/watch?v=HRNcfYrThms
Thanks 
MIT Design Innovation Workshop, 2014
MIT Design Innovation Workshop, 2014
MIT Design Innovation Workshop, 2014
MIT Design Innovation Workshop, 2014
MIT Design Innovation Workshop, 2014
MIT Design Innovation Workshop, 2014
MIT Design Innovation Workshop, 2014
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MIT Design Innovation Workshop, 2014

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Summary of the project we created during the workshop.

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MIT Design Innovation Workshop, 2014

  1. 1. MIT Design Innovation Workshop WeSchool Mumbai, 27th Jan – 1st Feb, 2014
  2. 2. About the workshop The Media Lab India Initiative is an effort by students and alumni from the MIT Media Lab to bring together a community of makers and creators across India, and to facilitate collaboration and sharing of ideas across boundaries of disciplines, institutions and culture. Number of Participants: Around 380 participants were chosen out of around 2,000 applications.
  3. 3. Tracks 1. ICICI Future of Banking 2. Imaging Experiences 3. Living Mobile 4. Interaction Futures 5. Design For Creative Learning 6. Toshiba Grassroot Engineering 7. Performance Capture (merged with Interaction Futures) 8. Design For Sustainability 9. Magical Interfaces 10. Fabrication Laboratory
  4. 4. Tracks 1. ICICI Future of Banking 2. Imaging Experiences 3. Living Mobile 4. Interaction Futures 5. Design For Creative Learning 6. Toshiba Grassroot Engineering 7. Performance Capture (merged with Interaction Futures) 8. Design For Sustainability 9. Magical Interfaces 10. Fabrication Laboratory
  5. 5. ICICI Future of Banking This track was about creating technologies to enable banking interactions as our physical and virtual worlds become intertwined, interfaces for the future of transactions over social and mobile networks, and principles that will transform banking in the next decade. Instructors: Kshitij Marwah, Belen Masia, Ankit Daftrey Number of participants: 36
  6. 6. Agenda 27th Jan – 1st Feb’14 27 Orientation & Field Study 28 Ideation/ Brainstorming 29 Defining Problem & Creating Scenarios 30 Design/ Prototyping 31 Documentation/ Pitch deck overview 1 Open House
  7. 7. Agenda 27th Jan – 1st Feb’14 27 Orientation & Field Study 28 Ideation/ Brainstorming 29 Defining Problem & Creating Scenarios 30 Design/ Prototyping 31 Documentation/ Pitch deck overview 1 Open House
  8. 8. Day 1: Orientation & Field Study Visited 4 branches of ICICI, Chandiwali -CMS (Cash Management System) -Electronic Branch -Customer Branch -Operations Centre Interviewed bank officials and Identified the pain points of bankers and customers.
  9. 9. Agenda 27th Jan – 1st Feb’14 27 Orientation & Field Study 28 Ideation/ Brainstorming 29 Defining Problem & Creating Scenarios 30 Design/ Prototyping 31 Documentation/ Pitch deck overview 1 Open House
  10. 10. Day 2: Ideation/ Brainstorming We were divided into 9 teams having 4 members each. Listed down the observations and pain points on a chart paper and discussed about the same. Some of them were: - Tracking Illegal Currency - Cardless Transactions - Banking for all - Customer Privacy - New age Banks
  11. 11. Agenda 27th Jan – 1st Feb’14 27 Orientation & Field Study 28 Ideation/ Brainstorming 29 Defining Problem & Creating Scenarios 30 Design/ Prototyping 31 Documentation/ Pitch deck overview 1 Open House
  12. 12. Day 3: Defining Problem & Creating Scenarios Based on the interviews and field study, our team defined a problem statement and created scenarios around it.
  13. 13. Agenda 27th Jan – 1st Feb’14 27 Orientation & Field Study 28 Ideation/ Brainstorming 29 Further interviews with Bankers 30 Design/ Prototyping 31 Documentation/ Pitch deck overview 1 Open House
  14. 14. Day 4: Design/ Prototyping After defining the problem , we started working on our ideas. As every team was composed of Designers, Engineers & Management students; we got to understand the problem in different perspectives.
  15. 15. Agenda 27th Jan – 1st Feb’14 27 Orientation & Field Study 28 Ideation/ Brainstorming 29 Defining Problem & Creating Scenarios 30 Design/ Prototyping 31 Documentation/ Pitch deck overview 1 Open House
  16. 16. Day 5: Documentation/Pitch Deck Overview After we completed designing and prototyping, we were asked to document everything on http://buildinprogress.herokuapp.com/home/index It’s a open source website created by MIT Labs to document the project day wise. Also, we worked on the branding of our product that had to be presented the next day.
  17. 17. Agenda 27th Jan – 1st Feb’14 27 Orientation & Field Study 28 Ideation/ Brainstorming 29 Defining Problem & Creating Scenarios 30 Design/ Prototyping 31 Documentation/ Pitch deck overview 1 Open House
  18. 18. Day 5: Open House The ‘Open House’ was an exhibition to showcase innovative design prototypes of a weeklong workshop with over 380 participants. All the projects can be viewed on http://buildinprogress.herokuapp.com/project s
  19. 19. My Team Project Name: Full Toss Members: Kanika Gupta (Designer) Kaustubh Joshi (Management) Swagat Mishra (Engineer) Problem Statement: Redesigning the ICICI account summary to help people understand their transactions in a better way and help bank to pitch the right offers at right time to right people.
  20. 20. Current Account Summary
  21. 21. New Design
  22. 22. New Design
  23. 23. Product Branding
  24. 24. Simplifying Account Statements Poster
  25. 25. Video http://www.youtube.com/watch?v=HRNcfYrThms
  26. 26. Thanks 

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