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18 August 2017, London, UK
Speaker: Kaitlin Zhang
Are you interested in expanding your business into the Chinese market? Are you considering moving abroad to work in China? Do you want to know what are the most successful brands in China and why?
This session is lead by Kaitlin Zhang, CEO of Kaitlin Zhang Branding, an international branding consultancy specialising in cross-cultural new market entry and brand management. Her clients include businesses and senior executives in a variety of industries, such as finance, government, real estate, non-profit, in Beijing, Shanghai, Guangzhou and Shenzhen.
In this session, you will learn how to establish your corporate and personal brand in China. Your will learn about the different social media platforms you can utilise and the cultural difference between China and the UK. Attendees are encouraged to ask questions and network with others.
7:15 - 7:45pm Doors open / Networking time
7:45 - 8:15pm Seminar + Q&A
8:15 - 8:30pm Networking time
凯特琳·张品牌顾问公司 Kaitlin Zhang Branding，专注于品牌管理，在线营销策略和声誉公关管理。通过以客户为中心的设计理念和系统性的建构方案，提升品牌的价值。