EVALUATION: Question Five

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PPT for my Media evaluation - Q5.

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EVALUATION: Question Five

  1. 1. How did you attract or address your audience?
  2. 2.  There are lots of films made to seem attractive or interesting, even when they are not. This can be done in several ways: Movie posters TV advertisements The cast or crew of the movie Teaser trailers Word of mouth
  3. 3.  To create a buzz about our film, we created movie poster ideas that we gave to people, kind of like fliers. The next slide shows one idea for our movie poster, created using images from our movie and of our actors, as well as location.
  4. 4.  We used a cast of young adult and teenage actors, one of whom works within an acting group, to increase professionalism. The crew were also around the target audience age, allowing us to have a better view of what our viewers might want. The genders of our cast were mixed which gave the audience a bit of what everyone wanted, according to target group research.
  5. 5.  We told a lot of people about our movie, without revealing any details This meant there was a buzz through social networking too, because our news then got published on sites such as Facebook, creating more of a hype about the product.
  6. 6.  Our Facebook page was used to advertise our Media product through posting information such as our production splash on there. This allowed a viral buzz to be developed through others commenting on Facebook or ‘retweeting’ our news on Twitter It also meant we could keep our audience informed, without giving away too much.
  7. 7.  We used the fact that we were the same age as our target audience to our advantage We used techniques such as the fight scene camera angles in ways that we knew we liked in the films we watched We used online advertising and word of mouth with our friends and families to help address the issue of publicising the movie too.

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