1. Kimberly Keeler KLP0822@aol.com
Objective To obtain a Marketing position specializing in events, product and/or brand promotion with a
professional organization that encourages thinking outside the box while staying true to the company's
core values.
Summary Strong self-starter with 12+ year’s extensive experience in entertainment, marketing,
product/brand promotion, and corporate event management. Excellent people skills and
organizational ability. Anticipates challenges with the ability to formulate and execute a
successful plan of action. Willingness to go above and beyond standard requirements to deliver
award-winning programs.
Event Project Management
Management
Skills Responsible for the execution of revenue generating events for Fortune 500 companies
Implement marketing strategies for trade shows, corporate events, mobile marketing tours
and educational programs
Overall event responsibility includes: organizational leadership, on-site coordination, and
team management. Experience hiring/training/managing teams helping them meet and
exceed client’s goals. Comfortable coaching and presenting evaluations.
Create integrated planning timelines to coordinate pre-event logistics, exhibit set-
up/breakdown, transportation, security, and allocation of services
Extensive experience in vendor relations and business partnership development to gain
involvement and ensure high quality service
Launch creative strategies to increase, facilitate, track attendee traffic and lead retrieval
Implement project management practices that ensure direction, motivation, resources and
effective communication to maximize event planning and execution.
Marketing and Communications
Prides self in extensive knowledge of clients company, brand and products in a
professional well educated manner
Distribution of marketing collateral and promotional materials/premiums
Completion of registration, attendee, exhibitor, and event survey pieces thru data capture
kiosks; able to troubleshoot equipment swiftly and professionally
Leverage social networking opportunities through LinkedIn, Facebook, MySpace and
Twitter to increase company profile, brand and product/event awareness
Advertising campaigns: newsletter development, artwork selection, copywriting and editing
Media Trained and knowledge of Press Release drafting
Effective communication with people at any level of business and management from
corporate clients to the everyday consumer on the street
Budgeting and Resource Management
Budget monitoring, post-event accounting and inventory reconciliation
Return on Investment Analysis
Completion of programs on or under budget while exceeding client expectations
Manage event process by negotiating contract agreements and overseeing operational
issues to maintain or lower project costs
Coordinator of cross-functional teams to ensure project completion within budget
Negotiate contracts with vendors and staffing agencies
Account reconciliation and thorough photo and written documentation of event (pre, during
and post )
Education Full Sail Center for the Recording Arts – Associate of Arts in Video and Film Production
Sheridan Vocation Technical Institute – Travel Agency Operations Certified
Computer Microsoft Office: Word, Excel, PowerPoint, Outlook; FileMaker Pro; Contribute CS4; basic HTML
Skills programming/website development
2. Kimberly Keeler KLP0822@aol.com
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