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*SAMPLE* Brochure Copy/Design


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*SAMPLE* Brochure Copy/Design

  1. 1. TA K E N O T E S : @ EMU At Eastern Michigan University we have had some significant success over the past year. We currently have over 50 MSS members enrolled through our school, over double from previous years. The program has allowed us to open up conversations with local organizations to mixed success. The program provides strong support for many of our student leaders in our office. With such a large group, there is a ready group of volunteers who have been able to provide support to our many programs and opportunities as they are involved on campus and in the community. Development of the group was difficult and the number of students provided specific challenges. S T R AT E G I E S : MICHIGAN S E RV I C E SCHOLARS ( MSS) Strategies for MSS Supervisors on how to use the program to encourage growth in student engagement and campus community partnerships. LESSONS LEARNED: • Meet your members and know their interests and schedules. • Give them useful information before training because they are “gone” after that. • Help them meet each other, cohesion helps with retention. • Use members as a resource for the needs and volunteer activities of the community. JUSTIN FENWICK 346 EMU Student Center,Ypsilanti, MI 48197 T: (734) 487-0364 F: (734) 487-6410 Students willing to complete 300 hours of community service during one calendar year will be awarded a $1,000 scholarship. For further program information: Ashley Gardner
  2. 2. IDEAS: • Set goals with your most active MSS members or co-workers in the office. Why MSS? What the program might be able to help you accomplish? (Try using a modified logic model: inputs, activities, outputs, intermediate outcomes, and long term outcomes). • Modify the application - The first time you will probably gather information from a student is through the application. Know the information you need and information you need to convey. This can shape the student’s experience and your goals from the start. (Consider shaping it to fit with a specific volunteer position, asking for schedules, a short essay, and/or upcoming meeting dates). • Brand it/integrate it - Let MSS be known on your campus. Create a logo or slogan to promote it to the campus and local community alike. Also, look at existing projects and programs that can “adopt” MSS easily. • Pretend to be a student - Create online profiles on relevant campus and community systems to gather information about volunteer opportunities that MSS could support. • More than just posters and emails Inform and promote to financial aid, campus departments, and community partners. (Also try a mailbox drop, newspaper, and listserves). • Attend training - Go to the training that your students are most likely to attend, guarantee they know who you are. • Inform members regularly of volunteer opportunities and let them sign up through you. • Thank you letters to agencies Timesheets tell you where students are volunteering. When you thank the agencies, communicate information about campus service and/or MSS. M S S : A T O O L F O R G ROW T H The basic premise of MSS is simple, students volunteer and they get some money. Yet, the opportunity it provides to further develop students and community partnerships is often overlooked. Below are some tips on how to quickly utilize the foundation of resources the program already provides. S T U D E N T E M P O W E R M E N T : R E C O R D K E E P I N G : Although the program needs to be supervised by a staff member there are many things a student can work on: record keeping, timesheet review (some processing tasks), research community campus service opportunities, plan service projects, meet with community partners, communicate with members, lead meetings and etc. Keep a log of all of your members and information of their activities and interests. When do you have an opportunity to build the habit of recording volunteer hours and agency information? They give it to you each month, use it. If many of your student volunteers are part of the program, MSS can help normalize important practices for a whole office. Nothing is stopping you from using the materials and systems after they exit the program. C O M M U N I T Y P A R T N E R S H I P S : T E A M , G R O U P, O R C O H O R T : You have a bunch of students at a variety of agencies OR agencies are looking for incentives to involve students. The MSS program serves as a great way to begin a conversation with any community member. “I see so and so is volunteering with you, how is that working out? Do you have any other needs?” OR “Did you know that [your institution here] students already volunteering at your agency qualify for a $1000 scholarship? Can this help you recruit?” Build something that helps bring MSS members together: regular meetings, email newsletters, group projects, or anything that helps them get to know each other. A group can help expose student leaders and keep them connected to the program through their completion. Another way to look at this is to see a group on campus already doing service and build in MSS. V O L U N T E E R B A S E : P R O M O T E T H E D O L L A R $ : The educational scholarship provides useful "leverage" over students that helps open up the conversation about service and social justice. This allows to build a dynamic group of students that are able to extend the volunteer office and university further into the community and grow service on campus. The more students you have at hand through MSS, the more you can attempt projects and ideas. They can have an identity with MSS that transcends the issues of a growing project. MSS is a great way to add monetary value to service projects or the service office. Students receiving scholarships can be touted as an office or campus accomplishment. Including monetary values with project/ program results, which are too often just qualitative, can help build support from a broader audience.