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Before you start assembling the perfect
blog post, be sure you have the following
ingredients on hand:
1 stellar title 5-10 sentences of
compelling introduction
What Goes Into the
Perfect Blog Post?
INGREDIENTS
 2 cups succinct
body copy
1 heaping spoonful
creativity
Several outstanding and
informative subheaders
1 part conclusion
Four handfuls
research
Six parts formatting
A sprinkling of
enthusiasm
Love (for decoration)
DIRECTIONS
Once you’ve gathered all your ingredients, follow these steps:
Serve hot with a side of engagement and conversation to everyone who reaches
out about the post.
The Recipe for a
PERFECT BLOG POST
If little boys are made of snakes, and snails, and puppy dog tails, and little girls
are sugar and spice, and everything nice, what is the perfect blog post made of?
Luckily, it’s a selection of ingredients you probably already have in your
content “pantry.”
ASSEMBLE THE TITLE.
The title sets the stage for the rest of the blog post, so it’s
important to get it right. If you don’t spend enough time on it, or
if you throw it together hastily, the whole post will fall when you
pull it out of the oven. With this in mind, be sure to mix the right
amount of information, intrigue, and length into the title.
Remember titles with numbers taste better to readers, so you
may consider sprinkling some in. For best results, be sure to
keep your title under 160 characters, so it doesn’t get cut off.
STRUCTURE YOUR SUBHEADERS.
Your subheaders are the pieces of your perfect blog post that
help guide readers through, so you’ll want to ensure they’re
well-spaced and informative. For best results, add a subheader
every 300-350 words, so your content doesn’t get too dense.
Be sure to use numbers throughout, and keep your subheaders
impactful and informative, for best taste.
LAY OUT YOUR INTRODUCTION.
Next comes the introduction. Since the intro supports the title,
you’ll need it to be nice and firm. Take your time laying it out
and be sure to keep it short, sweet, and to-the-point. Don’t
stretch it too thin. Otherwise, it won’t be able to support your
nice, hefty title. You’ll also be careful not to make it too dense
since this will drive your readers away.
Once your introduction is the right consistency, let it
rise for 4-6 hours before revisiting it again.
TITLE
ARRANGE YOUR CONCLUSION.
As you write your conclusion, be sure it sums up the main
points of your blog post and gives your reader a tasty little
morsel with which to end the post. Just like you did with your
introduction and body copy, keep it short, succinct, and
to-the-point. Any “fluff” should be cut out so as to preserve the
taste and you should always use the most high-quality writing
possible. Keep in mind that conclusions read better if they’re
allowed to rest before publication, so you’d be smart to let
yours sit for 4-6 hours before finishing.
MIX TOGETHER BODY COPY.
For your body copy, you’ll need to assemble your creativity,
research, and formatting in a large bowl and stir until well
combined. If necessary, add more research to reach the right
consistency. Citations are critical to great blog posts, so be
liberal with yours. Half of the fun of creating a perfect blog post
is making it look beautiful. With this in mind, use bolded
subheaders, H1, H2, and H3 tags, bulleted and numbered lists,
and plenty of images. The images are extra important since
they make your blog post unique and unforgettable. Be sure to
sprinkle them in to taste.
FINISH THE POST.
Once your post has cooled for 4-6 hours, run back through it
one more time. Cut out any fluff that has risen to the top, tighten
up language, remove unnecessary words, and re-shape the post
into a narrative arc the reader would want to interact with.
Edit 2-3 times before publication and consider asking someone
else to read the post as well, for posterity’s sake. Once the post
is finished, sprinkle it with your enthusiasm and love, for
garnish, and publish across your blog channel and favorite
social media platforms.
The Perfect Blog Post Made Simple
Congratulations!
You’ve just assembled your perfect blog post!
Happy writing, and enjoy that tasty content!
That wasn’t as hard as you thought, was it? Keep in mind that blog posts are very flexible, so you
can repeat this recipe, trying out various lengths, topics, methods, and writing styles. To keep
your posts high-quality, be sure never to rush the recipe, and always allow time for them to rise
and marinate before you publish them. Also, don’t forget to be liberal with the love and
enthusiasm, as this is what sets one blog post apart from another.
Need a team of skilled “bakers” to help you with the perfect blog post?
Contact our expert writing team at Express Writers today!

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The recipe for a perfect blog post

  • 1. Before you start assembling the perfect blog post, be sure you have the following ingredients on hand: 1 stellar title 5-10 sentences of compelling introduction What Goes Into the Perfect Blog Post? INGREDIENTS  2 cups succinct body copy 1 heaping spoonful creativity Several outstanding and informative subheaders 1 part conclusion Four handfuls research Six parts formatting A sprinkling of enthusiasm Love (for decoration) DIRECTIONS Once you’ve gathered all your ingredients, follow these steps: Serve hot with a side of engagement and conversation to everyone who reaches out about the post. The Recipe for a PERFECT BLOG POST If little boys are made of snakes, and snails, and puppy dog tails, and little girls are sugar and spice, and everything nice, what is the perfect blog post made of? Luckily, it’s a selection of ingredients you probably already have in your content “pantry.” ASSEMBLE THE TITLE. The title sets the stage for the rest of the blog post, so it’s important to get it right. If you don’t spend enough time on it, or if you throw it together hastily, the whole post will fall when you pull it out of the oven. With this in mind, be sure to mix the right amount of information, intrigue, and length into the title. Remember titles with numbers taste better to readers, so you may consider sprinkling some in. For best results, be sure to keep your title under 160 characters, so it doesn’t get cut off. STRUCTURE YOUR SUBHEADERS. Your subheaders are the pieces of your perfect blog post that help guide readers through, so you’ll want to ensure they’re well-spaced and informative. For best results, add a subheader every 300-350 words, so your content doesn’t get too dense. Be sure to use numbers throughout, and keep your subheaders impactful and informative, for best taste. LAY OUT YOUR INTRODUCTION. Next comes the introduction. Since the intro supports the title, you’ll need it to be nice and firm. Take your time laying it out and be sure to keep it short, sweet, and to-the-point. Don’t stretch it too thin. Otherwise, it won’t be able to support your nice, hefty title. You’ll also be careful not to make it too dense since this will drive your readers away. Once your introduction is the right consistency, let it rise for 4-6 hours before revisiting it again. TITLE ARRANGE YOUR CONCLUSION. As you write your conclusion, be sure it sums up the main points of your blog post and gives your reader a tasty little morsel with which to end the post. Just like you did with your introduction and body copy, keep it short, succinct, and to-the-point. Any “fluff” should be cut out so as to preserve the taste and you should always use the most high-quality writing possible. Keep in mind that conclusions read better if they’re allowed to rest before publication, so you’d be smart to let yours sit for 4-6 hours before finishing. MIX TOGETHER BODY COPY. For your body copy, you’ll need to assemble your creativity, research, and formatting in a large bowl and stir until well combined. If necessary, add more research to reach the right consistency. Citations are critical to great blog posts, so be liberal with yours. Half of the fun of creating a perfect blog post is making it look beautiful. With this in mind, use bolded subheaders, H1, H2, and H3 tags, bulleted and numbered lists, and plenty of images. The images are extra important since they make your blog post unique and unforgettable. Be sure to sprinkle them in to taste. FINISH THE POST. Once your post has cooled for 4-6 hours, run back through it one more time. Cut out any fluff that has risen to the top, tighten up language, remove unnecessary words, and re-shape the post into a narrative arc the reader would want to interact with. Edit 2-3 times before publication and consider asking someone else to read the post as well, for posterity’s sake. Once the post is finished, sprinkle it with your enthusiasm and love, for garnish, and publish across your blog channel and favorite social media platforms. The Perfect Blog Post Made Simple Congratulations! You’ve just assembled your perfect blog post! Happy writing, and enjoy that tasty content! That wasn’t as hard as you thought, was it? Keep in mind that blog posts are very flexible, so you can repeat this recipe, trying out various lengths, topics, methods, and writing styles. To keep your posts high-quality, be sure never to rush the recipe, and always allow time for them to rise and marinate before you publish them. Also, don’t forget to be liberal with the love and enthusiasm, as this is what sets one blog post apart from another. Need a team of skilled “bakers” to help you with the perfect blog post? Contact our expert writing team at Express Writers today!