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Ocean Race Experience & New Business Creation Workshop

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Ocean Race Experience via Tokio II V.O 60 race boat. Location at HSK Sailing Club, Lauttasaari, Helsinki. All inclusive innovation workshop, digital idea generation tools, catering at sailing club and ocean race experience.

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Ocean Race Experience & New Business Creation Workshop

  1. 1. 1 Business Creation Ocean Experience
  2. 2. Benefits and outputs • 408 ideas within a day • Collect ideas for the new business model • Active participation with smartphone 24/7 everywhere • Digital innovation workshop and ocean race experience 2© Cone Advisor
  3. 3. Results • New service business • Renew services and value proposition • New business model • Win-win-model with strategic partners • Ocean Race Experience • Team spirit © Cone Advisor 3
  4. 4. Program • Business innovation training, process and templates • Business innovation workshop (9:00-16:00) for 12-24 persons • Digital idea generation tools with large touch screens and your own smartphones • Location at HSK sailing club, Lauttasaari, Helsinki • Ocean Race Experience with Toki0 II (16:00-20:00) for 12 pers. • Catering services © Cone Advisor 4
  5. 5. Investment © Cone Advisor 5 • Facilitated workshop, catering and technology for 24 persons. Prices starting at 5400 € (VAT 0%) • Ocean Race Experience with Tokio II (max. 12 persons). Prices starting at 2600 € (VAT 0%) • Also other alternatives to combine workshop and sailing experience. Prices starting at 1100 € (VAT 0%)
  6. 6. New business creation 3 Easy Step: 1. Define the challenge [define template] 2. Collect new ideas [Smartphone 24/7 & PC] 3. Model, visualize and share [large touch screen] 6© Cone Advisor 1 2 3
  7. 7. © Cone Advisor 7 1 idea / min >400 ideas
  8. 8. References Business Innovation Workshop Ocean Race Experience 8 Helsingin kaupunki Työterveyskeskus Jyväskylän yliopisto MBA
  9. 9. Customer Testimonials Business Innovations • ”Kenno-tila ja Cone Made-ohjelmisto antavat modernin digitaalisen piristysruiskeen innovointiin - voi nopeasti lähteä kehittämään uusia liiketoimintakonsepteja.” - Pekka Helin, Johtaja / YIT • ”Strategiatyön tuottavuus lisääntyy, koska yhdessä tuotetun materiaalin laatutaso paranee ja ajankäyttö tehostuu huomattavasti” - Matti Karjanlahti, Yritysneuvoja / Aalto Start-Up Center • ”Tila ja visualisointi vapautti ajattelun. Oli helppo ottaa etäisyyttä arjesta ja virittäytyä ajatuksia uudistavaan työtapaan.” – Tiina Pohjonen, Työterveysjohtaja / Helsingin kaupunki Ocean Race Experience • "Ammattitaitoista toimintaa. Olemme tapahtuman avulla syventäneet asiakas- ja kumppanisuhteitamme. Oivallinen tapa tutustua ihmisiin syvällisemmin ja kerätä yhteisiä kokemuksia. Kokonaisuus on ylittänyt kaikki odotuksemme" Jyrki Eklund, CEO, Aino Health Management • "Heti alusta hyvä ote ja meininki. Varusteet ja tekeminen kohdallaan. Pystyimme vaivattomasti kokoamaan haluamamme ryhmän ja luomaan hyvät suhteet tulevia neuvotteluita varten" Ville Tamminen, MD, Caverion © Cone Advisor 9
  10. 10. Use template for example Business Model Canvas based on http://www.businessmodelgeneration.com Or other templates: 1. New Business Model Canvas 2. Lean Canvas 3. Value Proposition Canvas 4. Personal Business Model 5. SWOT 6. Action SWOT 7. Product Canvas 8. Customer Journey…
  11. 11. …or define your own template and process 1.2.3. 4. 5. 6.7. 8. 9. 1. Customer segments 2. Value proposition 3. Problems 4. Concepts 5. Revenue streams 6. Customer relations 7. Activities 8. Resources 9. Costs 11© Cone Advisor
  12. 12. …or start with blank ”paper” © Cone Advisor 12
  13. 13. Innovative and agile IDEAS SELECT ACTIONS Creative process Smartphones 24/7 Modeling Templates 3-4 large screens (18- 24 persons)
  14. 14. Using on-line tool for idea generation & modeling* • Create your ideas with any device • Nurture your ideas with special boards • Share your ideas in real time © Cone Advisor 14 *(This case is done with help of Clipwise and screenshots are from the tool)
  15. 15. Why clipwise? Real time - Create Clips anytime and where you are and every device you have Understand faster - Templates (Boards) helps you to organize visually Time is money - In seconds add new ClipBoard and share it with others Efficient idea generation - ClipBoards and Clips are powerful combination for efficient collaboration © Cone Advisor 15
  16. 16. Key Features 1. Create your ideas with any device • Smartphone (browser & Apps), tablet & PC • Add picture 2. Nurture your ideas with special boards • Ready templates e.g. SWOT, Business Model Canvas, Product Canvas,… 3. Share your ideas in real time • Share and invite new users • Push Notifications • Social like & dislike © Cone Advisor 16
  17. 17. Workshop devices • Used touch screen devices for group work: • 2 x Philips 42” • Samsung 40” • HP 27” • Own smartphones and tablets for digital notes © Cone Advisor 17
  18. 18. Workshop & Sailing location: HSK Klubitalo • Helsingfors Segelklubb ry • Vattuniemen puistotie 1, FIN-00210 Helsinki 1. HSK Klubitalo (workshop) 2. Blue Peter restaurant (lunch) 3. Tokio II (sailing boat) 4. Parking © Cone Advisor 18
  19. 19. Interested in ? • Design business innovation processes • To use mobile technology for new business creation • Engage your team and partners in creative ways Contact: jukka.ala-mutka@coneadvisor.com © Cone Advisor 19
  20. 20. For better ideas. Clip it. Use it wisely.
  21. 21. More information www.clipwise.net www.Innovaatiokilpailu.fi (in Finnish) 21© Cone Advisor www.oceanrace60.fi
  22. 22. © Cone Advisor 22 Author http://fi.linkedin.com/in/jukkaam/ http://www.slideshare.net/jukkaam http://jukkaam.wordpress.com/ Dr. Ala-Mutka is founder of Cone Advisor and Ocean Race 60 (Tokio II race boat) & Senior Research Fellow and lecturer at Aalto University School of Economics. Dr. Ala-Mutka is the author of the Agile Strategy Methodology, which focuses on business modeling, innovation, visualization, strategic agility, sensitivity, transparency, diversity, efficient interaction, resource fluidity and shared leadership. The key elements of the Agile Strategy approach are business model innovations and business modeling, of which builds the flexible business architecture for the whole strategy execution from ideas to business models and return on investments.

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