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Design Your Business Innovation Processes and Technology

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Create new business innovations
Engage your staff.
Select your template: Business Model Canvas, SWOT, Value Proposition Canvas,...
Use your smartphones 24/7, visualize and present.

Published in: Business

Design Your Business Innovation Processes and Technology

  1. 1. © Cone Advisor 1 Creative 24/7
  2. 2. Benefits and outputs • 408 ideas within a day • Collect ideas for the new business model • Active participation with smartphone • Workshops and 24/7 everywhere 2© Cone Advisor
  3. 3. Results • New service business • Renew services and value proposition • New business model • Win-win-model with strategic partners © Cone Advisor 3
  4. 4. © Cone Advisor 4 1 idea / min >400 ideas
  5. 5. Creative Process + Business Model = New Innovative Business IDEAS SELECT ACTION Creative Process Business Model 5© Cone Advisor More ideas 24/7 Concept ideas Selected ideas Group ideas
  6. 6. Quick start to new business creation 3 Easy Step: 1. Define the challenge [define template] 2. Collect new ideas [Smartphone 24/7 & PC] 3. Model, visualize and share [large touch screen] 6© Cone Advisor 1 2 3
  7. 7. References Helsingin kaupunki Työterveyskeskus Jyväskylän yliopisto MBA 7© Cone Advisor Aalto Start-Up Center Aalto Pienyrityskeskus
  8. 8. Innovative and agile IDEAS SELECT ACTIONS Creative process Smartphones 24/7 Modeling Templates 3-4 large screens (18- 24 persons)
  9. 9. Use template for example Business Model Canvas based on http://www.businessmodelgeneration.com Or other templates: 1. New Business Model Canvas 2. Lean Canvas 3. Value Proposition Canvas 4. Personal Business Model 5. SWOT 6. Action SWOT 7. Product Canvas 8. Customer Journey…
  10. 10. …or define your own template and process 1.2.3. 4. 5. 6.7. 8. 9. 1. Customer segments 2. Value proposition 3. Problems 4. Concepts 5. Revenue streams 6. Customer relations 7. Activities 8. Resources 9. Costs 10© Cone Advisor
  11. 11. …or start with blank ”paper” © Cone Advisor 11
  12. 12. Case Apple Business Innovation 12© Cone Advisor
  13. 13. Apple (1997-2011) • Apple & Steve Jobs • New device categories • New marketing and ecosystem based business model • Takes 13 years from nearly bankruptcy to the most valuable company in the world • iMac 1998 • Apple retail Store 2001 • iPod 2001 • iTunes 2001 • iTunes Store 2003 • MacBook 2006 • iPhone 2007 • Apple TV (iTV) 2007 • Time Capsule 2008 • iPad 2010 Jukka Ala-Mutka 13
  14. 14. Device family with unified design and user experience Macworld 07 iPhone launch iPad Launch 2010 14© Cone Advisor
  15. 15. Apple Business Model © Cone Advisor 15
  16. 16. Where innovative ideas coming from?
  17. 17. Lateral thinking 1. Define a random factor to challenge your thinking 2. Create provocative interventions 3. Use systematic methods to break your routines 4. Ask yourself ”what, if…” and challenge norms of the industry 5. What it is needed for the good idea? 17© Cone Advisor
  18. 18. Eureka! Good idea is a moment… …but it took about 1000 prototypes and advanced version before the light bulb was on the market.
  19. 19. Network! Good idea is a network… …it is a combination of new and old ideas Something happen in the right side, something in the back and left side in our brain before…
  20. 20. Good idea: An incubator could save lives in Africa… …but it don’t work there because of lack of service and
  21. 21. For pickups have services and spare parts, but not for the incubator…
  22. 22. System / Infrastructure! How about to make the incubator that based on spare parts of pickup? This is THE good idea!
  23. 23. Good idea is… Good idea is… 1000 trial & errors Bigger than sum of its parts Effects on something Works in practice
  24. 24. Interested in ? • Design business innovation processes • To use mobile technology for new business creation • Engage your team and partners in creative ways Contact jukka.ala-mutka@coneadvisor.com © Cone Advisor 24
  25. 25. More information www.coneadvisor.fi (Finnish) www.coneadvisor.com (English) 25© Cone Advisor

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