R E V E R S E R E G I M E N B R O C H U R E 10.03.09
How Does the REVERSE Regimen Work?Based on Multi-Med® Therapy, REVERSE is a completeskincare system that combines prescription medicines atnon-prescription strength with active cosmetic ingredients torepair and protect hyper-pigmented, sun-damaged skin. Bycombining the right ingredients, in the right formulations,and using them in the right order, the regimen: Lightens excessive darkness, brown spots, and uneven pigment. Brightens dull skin, improves tone and texture, and boosts skin’s radiance. Exfoliates skin to remove complexion-dulling dead skin cells. Protects against future sun damage with broad spectrum UVA/ UVB sunscreen.
REVERSERegimen for Brown Spots,Dullness, and Sun Damage
It’s not what you see,it’s what you don’t see. 90% of your skin’s aged appearance is caused by the sun, not the passage of time. The damage caused by UV exposure is not only visible on your face, but lurks under the skin’s surface, making your complexion appear dull, sallow, uneven, and aged. Much of this evidence of environmental aging is both preventable and reversible. We created the Rodan + Fields® REVERSE Regimen as a simple, full-face solution that tackles both the damage below the surface and the visible pigmentation that is the result of years of incidental sun exposure. The REVERSE Regimen exfoliates away dulling dead skin cells, lightens unwanted pigmentation, evens skin tone, brightens the overall complexion, and protects against further UV damage, visibly improving the appearance of environmentally aged skin.
REVERSE ResultsWith regular use, the REVERSE Regimen reveals a smoother, bright- BEFORE TREATMENT AFTER TREATMENTer, even-toned complexion; improvement is often experienced withthe first use. For some people, one cycle of the REVERSE Regimen issufficient to restore the brightness of their skin. For significanthyper-pigmentation, it may take 2-6 months before maximum even-ness of skin color is achieved. Once you’ve achieved your desired POLAROIDresults, you may transition to another Rodan + Fields Multi-MedTherapy regimen and may always return to using the REVERSE Regi-men if your skin becomes dull or spots begin to reappear.PERCENT OF STUDY PARTICIPANTS SEEING AN IMPROVEMENT: UV CAMERAAverage results as independently and clinically graded after 8 weeks of use Unretouched photos after 8 weeks of use. Results may vary.100% 80% 60% BONUS 40% 20% BRIGHTNESS SMOOTHNESS AND AGE SPOTS FINE LINES SKIN TEXTURE AND EVENNESS OF SKIN TONE
The 4-Product REVERSE Regimen 1 REVERSE Deep Exfoliating Wash Cleanses and refines sun damaged, blotchy complexions. Alpha hydroxy acids loosen dead skin cells and polyethylene beads sweep them away. Skin is instantly brighter and prepared for treatment. 2 REVERSE Skin Lightening Toner Delivers the time-proven and dermatologist-preferred benefits of 2% hydroquinone in a rapidly-penetrating liquid vehicle. This proprietary combination of hydroquinone, kojic acid, and anti-oxidants brightens skin, evens skin tone, and fades brown spots. 3 REVERSE Skin Lightening Treatment Delivers a second layer of 2% hydroquinone, ensuring effective and prolonged penetration to optimize lightening and brightening of the skin. Retinol and Vitamin C enhance the brightening process. May be followed with a moisturizer if skin feels dry. 4 REVERSE UVA/UVB SPF 15 Sunscreen Prevents future discoloration by blocking pigment-stimulating UV rays. Oil-free formula offers broad-spectrum protection to maximize skin’s improvement while preventing new discolorations from forming.
Getting Started SupplEmEnt YouR REgimEn If dryness occurs, use a moisturizerBegin the REVERSE Regimen slowly in order to let skin acclimate after applying REVERSE Skin Lighteningto the medicines. Follow the schedule below for best results: Treatment. We recommend ESSEntiAlS Moisturize with Melaslow™ or SootHEWeek 1 D AY 1 D AY 2 D AY 3 D AY 4 D AY 5 D AY 6 D AY 7 Sensitive Skin Treatment. MORNING • • • • EVENING To even and protect your complexion,Week 2 D AY 1 D AY 2 D AY 3 D AY 4 D AY 5 D AY 6 D AY 7 try EnHAnCEmEntS Mineral Peptides SPF 20. MORNING • • • • • • • EVENING To remove eye makeup and revitalizeWeek 3 D AY 1 D AY 2 D AY 3 D AY 4 D AY 5 D AY 6 D AY 7 and firm the eye area, try Anti-AgE MORNING • • • • • • • Eye Cloths. EVENING • • • • To maximize controlled exfoliationWeek 4 D AY 1 D AY 2 D AY 3 D AY 4 D AY 5 D AY 6 D AY 7 and boost results, use EnHAnCEmEntS MORNING • • • • • • • Micro-Dermabrasion Paste 1-3 times EVENING • • • • • • • per week in place of REVERSE Deep Exfoliating Wash. Omit UVA/UVB SPF 15 Sunscreen in the evening. If redness and/or irritation occur, take a break from the regimen for 2-3 days. During this time, we recommend using gentle, redness-reducing products such as the SootHE line.
doCtoRS’ tipS Frequently Asked QuestionsAlways wear UVA/UVB sunscreenand do not sunbathe. A single day of Do I need to use all the steps in REVERSE Regimen to get results?unprotected sun exposure can virtually Yes, each step of the REVERSE Regimen builds upon the last to treat everyundo months of treatment. aspect of uneven skin tone and patch areas of dark pigmentation through exfoliation, lightening with the medicine hydroquinone, brightening with retinol,Use the REVERSE Regimen until your and protecting with a zinc-based broad-spectrum sunscreen. Skipping any oneskin is bright and even-toned, usually of these steps can minimize results.2-6 months, then transition to theAnti-AgE pluS Regimen. Why use the REVERSE Regimen over my entire face? We developed the REVERSE Regimen as a full-face solution because what youHydroquinone can stain fingernails so see on the surface is not the full story. In fact, visible brown spots on the skin’suse ESSEntiAlS Gauze to apply toner and surface indicate more damage below. Furthermore, using pigmentation-lighteningwash hands after use. products over the entire face avoids the “halo effect,” white rings around dark spots, resulting from only applying the products on the spots that you see. ToUse the REVERSE Regimen to treat the achieve an even-toned color over the entire face, these products must be useddécolleté, neck, hands, and other parts over the entire face.of the body prone to showing signs ofsun damage. Can the REVERSE Regimen be used on all skin types and ethnicities? REVERSE contains 2% hydroquinone, which lightens only abnormal pigmentation, allowing the natural skin tone to be revealed. Products in the REVERSE Regimen are oil-free and do not clog pores—excellent for acne-prone skin as it lightens post-acne dark marks. However, the REVERSE Regimen is not recommended for extremely sensitive skin. Please visit the Solution Tool for a customized routine. Can I use the REVERSE Regimen if I’m pregnant or nursing? We suggest that you do not use the REVERSE Regimen during these times. You may use the Anti-AgE or SootHE Regimen or any EnHAnCEmEntS or ESSEntiAlS skincare products.