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Blogger to WordPress Migration


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Instructions on Why, When and How to Move your Blogger Blog to WordPress. Presentation for BarkWorld 2013.

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Blogger to WordPress Migration

  1. 1. Blogger to WordPress Why, How and Who?
  2. 2. 2 Why Blogger to WordPress • Is your blog more than a hobby? • Does your blog generate income? • Do you aspire to have your blog earn money through a membership community, ads or affiliates? • Are you hoping that your blog will grow larger and impact a broader audience? • Do you worry about Blogger shut down your blog?
  3. 3. 3 Why Blogger to WordPress If you are considering moving your Blogger site it means you have actually been blogging and are now ready to take the next step to grow your business!
  4. 4. 4 Why Blogger to WordPress Why Move to WordPress?
  5. 5. 5 Why Blogger to WordPress
  6. 6. 6 Why Blogger to WordPress Free and Open Source You have your own hosting account and domain name, but the software is free and backed by a huge community of developers, designers and users.
  7. 7. 7 Why Blogger to WordPress Own Your Content. You want to be able to control your content and not be vulnerable to having your site taken down.
  8. 8. 8 Why Blogger to WordPress Posts and Pages WordPress started 10 years ago as a blogging platform but over time added the ability to create pages for content that is more static.
  9. 9. 9 Why Blogger to WordPress More Than Just a Blog Major site design flexibility. You can make any kind of site. Your home page can be a static type page, a blog page or a hybrid of the two.
  10. 10. 10 Why Blogger to WordPress Themes WordPress has over 1,950 free themes (and many more premium themes). There are themes for real estate, membership sites, portfolios, resumes, directories, events, ecommerce and more….
  11. 11. 11 Why Blogger to WordPress Plugins WordPress has over 26,477 plugins that allow you to do just about anything on or to your WordPress site.
  12. 12. 12 Why Blogger to WordPress Categories WordPress lets you categorize and tag your content so it is very organized and easy to find.
  13. 13. 13 Why Blogger to WordPress Customization and Coding WordPress gives you full access to all theme files and style sheets to make your site your own. Many themes come with user options to customize without coding.
  14. 14. 14 Why Blogger to WordPress Frequent Easy Updates WordPress continues to add functionality so you can update your WP versions, themes and plugins. Caveat: You must keep site backed up and updated for safety.
  15. 15. Two WordPress Platforms ✔
  16. 16. Two WordPress Platforms •Like Blogger not Self-hosted • •Limited plugins •A lot of themes but not all •Some customizability •Limited functionality •No e-commerce
  17. 17. Two WordPress Platforms •Self- hosted on your account •Your own domain •All plugins •All themes •Fully customizable •Full functionality •e-commerce ✔
  18. 18. 18 Successful Migration: You will need: 1) Hosting Account 2) Domain Name 3) Install WordPress 4) Configure WP 5) Theme & Site Design 6) Export Blogger Posts 7) Import Posts to WP
  19. 19. 19 # 1 Goal of Successful Migration: Don’t Lose Anything!
  20. 20. 20 Successful Migration: Keep your: •Search Engine Traffic, •Search Engine Ranking •Your Followers •Your Subscribers
  21. 21. 21 Successful Migration: Permalinks are key Definition: Permanent address of a page or post on the internet. Example:
  22. 22. 22 Successful Migration: Permalinks are key to • Google Page Rank • Facebook/Twitter Share Count • Bookmarks ( save- count, Digg-count etc.) • Backlinks – links coming from other sites/blogs mentioning your posts. “permalink matters – the most!”
  23. 23. 23 Important Goals for Migration: Starting or Starting Over with WordPress. This is like you had a shack out in the woods that no one knew was there for a brief time but then you built a new house on a different property. Since no one knew your address before you just have to publicize your new address. Get a domain name and hosting, install and configure WordPress with a theme. Then import your content from Blogger into WP and announce a launch of the new site
  24. 24. 24 Important Goals for Migration: Maintaining permalinks for posts & pages. This is like you built a new house on your same lot so the house has changed but your address did not. Nothing lost. This is possible to do when you have a Blogger site using your own domain name and are changing the site to WordPress. You can transfer your domain name and then set up the permalinks in WordPress so that they are identical to what they were before in Blogger.
  25. 25. 25 Important Goals for Migration: Redirecting permalinks for posts & pages. If you do not have your own domain name in Blogger then your migration is like you built a new house on a different lot so the house and the address both have changed. You will need to put in a change of address so people can find you. There is a plugin that can do the redirection of the urls from your old Blogger posts to the new urls (permalinks) of your WordPress site. www:// me/nameofpost.html Changes to www:// of your post
  26. 26. 26 Do it Yourself?
  27. 27. 27 Do it Yourself? Courtesy of Northwest Edible Life
  28. 28. 28 Do it Yourself ? Spend the 4.99 by Sharon Hujik
  29. 29. 29 Or, Relax & Have it Done For You
  30. 30. 30 Or, Have it Done For You They have also created a plugin that helps with the process if you DIY
  31. 31. 31 Things to Remember 1. You will have to spend some time customizing your new WordPress site. Do this first on your webhost with a temporary IP address. 2. Keep your Blogger Site active since you need it for the redirects to work. 3. Write a message on your Blogger Site with a message and a link to the new site. 4. Your images may not all come over. You can reenter them manually or just let them stay hosted on your Blogger site.