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Go into the Understand What 5 things dofield, stop the Mobile user users need away meetings! behavior from their desks? Find a Tasks NOT pages Champion!
Rate your organization in each of the 4 enterprise mobility areas: Enterprise Connectivity Enterprise Productivity Fieldforce Automation (if this applies) Desktop Replacement Name 5 things that you need when away from your desk on your mobile device (other than e-mail and calendar). Don’t think of them as applications, rather think of the task. Example: To be able to document talking to a client in our CRM on my smartphone. Who can be a champion for mobility in your organization? Lot’s of people are talking “mobile”, but only a handful are making an impact.
Understanding all of the technology factors surrounding enterprisemobility allows creation of a sound and executable strategy.
Where does your organization stand?Platforms Form Factors Management Approaches Technologies• Android • Integrated • Application • Native • HTML5• BlackBerry Device • Device • Web • Java• iOS • Smartphone • Hybrid • C#• Windows • Tablet • Objective C
• BlackBerry is continuing to lose its position as the enterprise kingpin• iOS has taken a solid hold, but is deeply tied to an ecosystem that enterprises do not have in place (Mac)• Android has a major market share position, but is plagued by security gaffes and platform forking• Windows Phone is the new darling of the providers (and Nokia), but providers do not control consumer taste
Global Smartphone Market Share by Manufacturer 2010 vs. 2011 47% Apple or Samsung 30% 28% 57% Market Share Loss 27% 24% 24% 25% 23% 20% 16% Slow, painful death continues 14% 15% 12% 9% 9% 10% 8% 7% 5% 0% Apple Samsung Nokia RIM HTC Others156% Market Share Growth Q4 2010 Market Share Q4 2011 Market ShareSource: IDC – February 6, 2012 – Worldwide QuarterlyMobile Phone Tracker
Rampant Android forking (a la Kindle Fire) that creates significant platform dilution by 2015 RIM gets swallowed up by someone by end of 2012 (Amazon, Cisco, …) Windows Phone gets traction with a device or two going into Q4 2012 (if Nokia doesn’t run out of money first) Samsung releases it’s own OS (Bada) on a flagship-level device in 2013
Smartphones already ship more than PCs.The rise of the media tablet thanks to the iPad (and Kindle Fire) hasadded an entirely new class of device that we must account for.
PC Shipments extremely slow vs. Smartphones Base: Worldwide Smart Device Shipments– Historical and Forecast 2010-2016 1400 1200 Millions of Units 1000 800 600 Media Tablets 400 PCs Smartphones 200 0Source: IDC – March 28, 2012 – Worldwide QuarterlyMedia Tablet Tracker, PC Tracker, and SmartphoneTracker
The Tablet Market Will Continue to Evolve Base: Worldwide Media Tablet Shipments Split by OS – Historical and Forecast 2010-2016 (Units in Millions) 19.4 68.7 106.1 198.2 Shipments 100% 90% 80% 70% 60% Others 50% iOS 40% Android 30% 20% 10% 0% 2010 (actual) 2011 (actual) 2012 (forecast) 2016 (forescast) TabletsSource: IDC – March 13, 2012 – Worldwide Quarterly Media The market will keep growing rapidly, but move awayTablet and eReader Tracker from an iPad-dominated world
Trendsetters with tablets already exist Base: Total number of active iPads in production Medtronic 5000 KLA Tencor 5400 Long Island University 6000 Royal Caribbean 6000 Rowan-Salisbury School District (NC) 7000 Genentech 7000 Singapore Military 8000 Cisco Systems 8144 Teach for America 9000 Chicago Public School District 10000 IBM 10000 United Airlines 11000 SAP AG 14000 US Air Force (Air Mobility Command) 18000 San Diego Unified School District 25000 Korea Telecom 32000 0 5000 10000 15000 20000 25000 30000 35000 iPads DeployedSource: Eric Lai, SAP – April 25, 2012 - Top 50 iPadRollouts by Enterprises & Schools
The average total cost of a single mobile security lapse, includinglost data, is about $429,000 (Symantec)
Mobile Device Management • Bring Your Own Device ReadyMDM • • • Broad Platform Support Mobile Policy Management On-Premise vs SaaS • Smart SecurityMEAP Mobile Enterprise Application Platforms • Application Security • Secure Service Architecture • “WORA” – Write Once Read Anywhere
How companies manage mobile devices Base: 1,009 mobile technologies and services decision-makers at North American and European companies We dont have an official policy 3% Our mobile policy prohibits the use of personal devices for work 12% IT supports all personal devices 9% Supports certain types of personal devices 18% Provides limited support to all personal devices 56% 14% Permit Provides limited support to certain types of personal Personal devices 15% Devices Does not provide any support for personal devices 29%Source: Forrester Research, Enterprise and SMB Networks andTelecommunications Survey, North America and Europe, Q1 2010.Forrester Research, Managing Mobile Complexity, October28, 2010, and The Mobile Platform Wars Escalate, June 14, 2010
Personal Privacy LawsRegulatory RequirementsSecurity ConcernsSupport Bandwidth
50,000+ BYOD Devices Cisco • • • 41% iPhone 16% iPad 24% BlackBerry • 10% Android 15,000+ BYOD iOS Devices SAP • 1/3 iPhones • 2/3 iPads • Android growing (Samsung)Source: Eric Lai, SAP – December 2011 - MobilityManifesto
Currently, there is no “right way” to develop for mobileplatforms, but there are questions to ask for the future.
Native Web There are nearly 1 million By 2015, half of all mobile applications combined in applications in the world the Apple App Store and will be developed as HTML5 Google Play (Android mobile Web apps (Gartner) Marketplace)(Mobilewalla) In 2013, 1 Billion HTML5- Apple’s App Store has over capable phones and media 25 Billion downloads as of tablets will be sold globally March 2012 (Strategy Analytics)
Internal Mobile Development Approaches Base: Survey of 450 IT and communications leaders at large, global organizations Dont know 11% Not decided yet 30% Intranet sites/services optimized for mobile 47% Web applications device-independent 39% Native applications for specific devices 20% App Store Culture When the users say they “need an app for that”, they really just want a mobile website (sometimes…)Source: 2011 Digital Workplace Trends Report –Jane McConnell – Net JMC
The tools to build magnificent mobile applications.
Android• JavaBlackBerry• JavaiOS Does your app need to be native?• Objective CSymbian• C++Windows Phone• C# / VB
Location & • Geolocation Orientation • Device Orientation • localStorage Storage • sessionStorage • Indexed dB • MPEG-4 • H.264 Video • Ogg • WebM • PCM • AAC Audio • MP3 • Ogg • WebM • Media Queries CSS3 • Transitions • Gradients • Application Cache Applications • Web Notifications • File Forms Elements • Date • Web FontsGraphics and Text • SVG • Canvas • CORS Communication • XHR2 • Web Sockets
Android BlackBerry HTML5 Hybrid Wrapper iOSApplication Symbian Windows Phone
What mobile platforms do you support today and which do you see yourself supporting over the next 3 years? Does your organization already support employee-owned devices or is it planning to start soon? Are there security, legal, or regulatory issues with personal devices being used for work? Do tablets make sense for your organization? If so, what applications are especially “tablet-friendly”? Do you have an existing MDM solution such as BlackBerry Enterprise Server that will be eventually phased-out? Are you thinking about what fills that gap? What type of development resources do you have in house already?
Stop thinking about mobility and start getting results from it.
The Judge Group is a $300 million privately owned professional services firm specializing in technologyconsulting, staffing solutions and corporate training. As a global services provider, our solutions aresuccessfully delivered through an annual workforce of 4,500 professionals and a network of over 30practice offices globally.Founded: 1970 by Martin E. Judge, Jr.Revenue: Over $300 million in annual revenuesU.S. Locations: Arlington, Atlanta, Bentonville, Boston, Charlotte, Chicago, Conshohocken(HQ), Dallas, DC Metro, Denver, Detroit, Ft. Lauderdale, Ft. Myers, Houston, Jacksonville, King ofPrussia, Los Angeles, Matawan, Minneapolis, Milwaukee, New YorkCity, Philadelphia, Phoenix, Providence, St. Louis, San Francisco, Santa Clara, TampaInternational: Beijing, Hong Kong, Shanghai and Toronto
Team • App Development • Judge employees over 60 IT professionals working on Project • Mobile Management mobile projects both internally and for clients in aConsulting Solutions • Mobile Strategy variety of industries around the globe • The team ranges from Project Managers to QA Testers to Mobile Application Developers, both • Project Managers Native (iOS and Android) and Web • Native and WebTechnical Developers Staffing • QA Testers Success Stories • Managed Services • Mobile Banking Strategy and Development • Mobile Project Management Development • Mobile CRM Development • Mobile Intranet DevelopmentCorporate • End User Training • On-Premise Mobile Device Management Training • Mobile Development • On-Site Mobile Development Training • SaaS Mobile Device Management