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Indonesia's Startup Ecosystem & Entrepreneur Toolbox

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Indonesia Startup Ecosystem & Entrepreneur Toolbox

**Special thanks to the previous work of Arnaud Bonzom for the inspiration for these reports

Published in: Business
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Indonesia's Startup Ecosystem & Entrepreneur Toolbox

  1. 1. UNSW Innovations START UP IN INDONESIA
  2. 2. INDONESIA OVERVIEW
  3. 3. CONDITIONS IN INDONESIA
  4. 4. GENERAL PROBLEMATIC FACTORS
  5. 5. STARTUP BARRIERS Startup community is not yet established Lack of mentors and funding Not supported by most Universities Preferense for foreign products/services
  6. 6. WHY INDONESIA?
  7. 7. OPPORTUNITIES • E-Commerce is growing rapidly • Over 60 million internet users in Indonesia • 250 million people – 50%+ Under the age of 29 – Tend to adopt tech products • High Engagement on using social media • Market share is growing from 2013-2015 • Jakarta is not the only market • Rapid Growth due its Market Population
  8. 8. INDONESIAN POPULATION (2000-2016)
  9. 9. INDONESIAN SUPPORT SYSTEM
  10. 10. INCUBATOR Indigo Incubator GEPI Kolaborasi Start Surabaya Skystar Ventures Inkubator Bisnis Primakara Binus Startup KLN PLay ACCELERATOR Jakarta Founder Institute Ideabox DDB Accelerator
  11. 11. CO-WORKING SPACE PRINTER & PHOTOCOPY OR SCANNER WI-FI CONNECTION COMPUTERS MEETING ROOM LOCKERS DRINK WORKSHOPS BICYCLE TELEVISION GAME CORNER TELEPHONE
  12. 12. WEST JAKARTA Kedasi (Mon-Fri 09.00-20.00) Jl. Cempaka Atas no,24, Jati Pulo Tomang, 11420 Price: AUD$3/hour or AUD$15/day Kejora Barito Pacific Plaza Tower B, lt. 6, Jl. S. Parman, KAV 62-63, Slipi, 11410 Price: Free (terms and conditions apply) CAV Co-working Space) (Mon-Fri 09.00-18.00 ; 24/7 for startup) Dipo Tower, 11th Floor unit A, Jalan Gatot Subroto kav 51-52, 10260 Price: AUD$200/mo/person
  13. 13. SOUTH JAKARTA Conclave (Mon-Sun 08.00-16.00) Jl. Wijaya 1 No. 5C, Jakarta Selatan, 12170 Price: AUD$5/hour ; AUD$20/day ; AUD$2500/year Biline Space (Mon-Sat 08.00-20.00) Jl. Prapanca Raya No. 12/13, Jakarta Selatan Price: AUD$10/day ; AUD$50/week TierSpace (Mon-Fri 09.00-20.00; Sat 10.00-16.00) Jl. Bakti No. 10, Jakarta Selatan, 12180 Price: AUD$3/hour ; AUD$22/day ; AUD$320/month Kolega (Mon-Sun 09.00-21.00) Jl. Tebet Raya No. 53D Gedung Lima Tiga Price: AUD$2/hour (individu) ; AUD$100/month (team) CoWorkInc (Mon-Sat 09.00-21.00) WIMO Building, 3rd floor. Jl. Kemang 1 no. 7, Jakarta 12730 Price: AUD$5/2 hrs ; AUD$300/mo
  14. 14. CENTRAL JAKARTA WorkOut (Mon-Fri 09.00-17.00) Jl. Pintu Lima, Kawasan Gelora Bung Karno Sports Complex, Jakarta Pusat, 10270 Price: AUD$20/4 hours Jakarta Digital Valley Menara Multimedia, Jl. Kebon Sirih No.10, Jakarta Pusat, 10110 Price: Free (terms and conditions apply) TANGERANG Skystar Ventures Co-Working Space (Mon-Fri 08.00-21.00) Universitas Multimedia Nusantara, New Media Lt. 2 Jl. Scientia Boulevard, Gading Serpong, Banten, 15811 Price: AUD$5/2 hours to AUD$1500/year
  15. 15. BALI Hubud (Mon-Sun 24/7) Monkey Forest Road 88x Ubud, Gianyar, Bali, 80571 +62 361978073 Price: AUD$80 – AUD$375/mo Lineup Hub (Mon-Sat 10.00-01.00 WITA) Sunset Permai 3, Jalan Sunset Road, Seminyak, Kuta (0361) 894750 Price: AUD$ 20/day ; AUD$220/mo The Sanur Space (Mon-Sat 06.00-22.00 WITA) Jalan Sekuta, Gang Seroja No. 2, Sanur, Bali, Indonesia +6281237401660 Price: AUD$8/day ; AUD$150/mo Kumpul (Mon-Sun 09.00-22.00 WITA) Rumah Sanur Jl. Danau Poso 51A 80228 Sanur, Bali, Indonesia +62361281739 Price: AUD$45/wk ; AUD$250/mo
  16. 16. Wave Bali (Mon-Sun 10.00-18.00 WITA) Jl. Patih Jelantik, Komp. Istana Kuta Galeria, Kuta, (0361) 769072 Price: AUD$5/day – AUD$50/mo Dojo Bali (Mon-Sun 24/7) Jalan Batu Mejan No. 88, Canggu, Echo Beach, Kuta Utara, Badung, Bali, Indonesia +6281238166144 Price: AUD$ 5/hour ; AUD$200/mo Outpost (Mon-Fri 08.00-20.00 WITA) Jalan Raya Nyuh Kuning, Ubud Bali, Indonesia (0361) 972374 Price: AUD$20/day ; AUD$370/mo BALI
  17. 17. CITIES THAT SUPPORT STARTUPS
  18. 18. JAKARTA • Startup Weekend – Bring together Jakarta startups to do amazing things such as pitching, feedback. • Angel.co – Gives insight of Jakarta Startups companies, Angel investors, also startup jobs – 400+ Startups – 5,000+ Investors • Communities – #StartupLokalCommunity • Support System – GEPI (Incubator) – Skystar Ventures – Binus Startup Accelerator – Jakarta Founder Institute (JFI) Some of Major Cities that support Startups
  19. 19. BANDUNG • Bandung Digital Valley – Develop Local Startup • StartupBandung.com – Community Hub • Startup Support System – Indigo Incubator – Kolaborasi – DDB Accelerator • 70+ Startups • 5,000+ Investors Some of Major Cities that support Startups
  20. 20. Some of Major Cities that support Startups SURABAYA • StartSurabaya.com – Helps young people to launch tech startups • 27 Local Startups • More than 5,000 Investors • Startup Community – GerDhu – Surabaya Web Community on Facebook – Aksamedia
  21. 21. INDONESIA’S TOP STARTUPS
  22. 22. Indonesia’s Top Startups
  23. 23. Top 10 most funded Startups in Indonesia WITH TOTAL FUNDING OF $100 MILLION FUNDING STAGE: SERIES E CATEGORY: ECOMMERCE WITH TOTAL FUNDING OF $22 MILLION FUNDING STAGE: LATE STAGE CATEGORY: ECOMMERCE
  24. 24. Top 10 most funded Startups in Indonesia WITH TOTAL FUNDING OF $15 MILLION FUNDING STAGE: UNDISCLOSED CATEGORY: ECOMMERCE WITH TOTAL FUNDING OF $12 MILLION FUNDING STAGE: SERIES A CATEGORY: ECOMMERCE
  25. 25. Top 10 most funded Startups in Indonesia WITH TOTAL FUNDING OF $8 MILLION FUNDING STAGE: SERIES B CATEGORY: FOOD TECH WITH TOTAL FUNDING OF $5 MILLION FUNDING STAGE: SERIES B CATEGORY: ECOMMERCE
  26. 26. Top 10 most funded Startups in Indonesia WITH TOTAL FUNDING OF $5 MILLION FUNDING STAGE: SERIES B CATEGORY: MEDIA WITH TOTAL FUNDING OF $3.21 MILLION FUNDING STAGE: SERIES B CATEGORY: MEDIA
  27. 27. Top 10 most funded Startups in Indonesia WITH TOTAL FUNDING OF $2.5 MILLION FUNDING STAGE: SERIES A CATEGORY: MARKETPLACE & PLATFORM WITH TOTAL FUNDING OF $2.5 MILLION FUNDING STAGE: SERIES A CATEGORY: ECOMMERCE
  28. 28. FOREIGN STARTUPS IN INDONESIA
  29. 29. • William Tanuwijaya (Co-Founder Tokopedia) • Ferry Unardi (Co-Founder Traveloka) • Kevin Aluwi (Co-Founder Go-Jek) • Achmad Zaky (Co-Founder BukaLapak) • Kusumo Martanto (Co-Founder BliBli) • Jason Lamuda (Co-Founder BerryBenka) INDONESIAN STARTUP PEOPLE
  30. 30. “Government’s role is currently not too impactful to Startups in Indonesia” – Rein Mahatma (Co Founder Startupbisnis.com, 2016) Interviewed on 17 May 2016
  31. 31. Investors Based in Indonesia Was founded by Andi S Boediman dan Edward Ismawan Chamdani, and developed by influential people in the world of technology, media, and telecommunications industry in Indonesia. This Incubator/Venture Capital focuses on media and e- commerce sector. Portofolios: eEvent, Female Daily Network, Orori, TouchTen, Saqina, Kark. This venture capitals can be classified as one of the most active investor that investing in Indonesia. Their portfolios are variative, including e-commerce, game, media, and educational startup. This venture was built by Batara Eto, Willson Cuaca, and Chandra Tjan, they are mostly investing on the early stages of a startups. Portofolios: Tokopedia, AppsFoundry, PriceArea, Nightspade, Talenta, BerryKitchen, Berrybenka, Bilna, Traveloka, Livaza, Kudo, Otten Coffee Contact: info@east.vc Phone: +62 21 2555 8425 Mail: portfolio@ideosource.com Address: Citywalk Sudirman Bld., Cityloft Unit #2223 Jl. KH. Mas Mansyur No. 121 Jakarta 10220 – INDONESIA
  32. 32. Investors Based in Indonesia Angel Investment Network Indonesia (ANGIN), was founded on 2012 and focuses on supporting the growth of early stage startups in the form of funding and mentoring. They support up to Rp 1,5 Billion (AUD$150,000) on startup. Portofolios: Berry Kitchen, Margarite Nougat, Kakoa Chocolate This Japanese-originated company have been investing their funds for Indonesian startup since 2011. Currently, this company is interested in investing e-commerce startup area. Portofolios: Touchten, Tokopedia, Kurio, HarukaEdu, Bilna, VIP Plaza. Phone: +62-21 29866333 Address: Dipo Tower, Unit 11A, Jalan Jenderal Gatot Subroto Kav 51-52, Central Jakarta 10260 Phone: +6221 29885950 Mail: hello@gepi.co Address: DBS Tower, Ciputra World 1, Level 9. Jalan Prof. Dr. Satrio Kav. 3-5, Jakarta 12940
  33. 33. Investors Based in Indonesia EMTEK is a group of Indonesian media conglomerate which also the holding company of Lakupon, NexMedia, SCTV, Indosiar, and O Channel. They currently seeking to search for digital sectors and offering a joint venture with Rumah.com, acquisitions, and investing in the e- commerce and gaming based company. Portofolios: Bobobobo, Rumah, Karir, Artoncode, Bukalapak This venture capital focuses on the early stage of a startup in Indonesia. This company developed by Manging Partner Adrian Li and Partner Donald Widhardja. Portofolios: Indotrading, Qraved, MalesBanget, dan Female Daily Network Phone: +6221 29718644 Mail: info@convergencevc.com Address: H-Tower 18/F Jakarta12940 Phone: +6221 72782066 Fax: +6221 72782194 Mail: corsec@emtek.co.id ; investor.relation@emtek.co.id Address: SCTV Tower. 18th Floor, Senayan City, Jalan Asia Afrika Lot 19, Jakarta 10270.
  34. 34. Potential Foreign Investors Gree Ventures offices is located in Japan and Singapore. They interested to invest to the internet based industry and mobile, e-commerce, fashion, advertisements, and payment gateway companies. They provide funding of about US $ 50 million to be disbursed to the startup in Japan and Indonesia . VC is managed by Managing Partner Naoki Aoyagi . Portofolios: PriceArea, Urbanindo, Luxola, Bukalapak, Berrybenka, Kudo http://www.greeventures.com/en/ http://transcosmos.com/ Transcosmos is located in the US. They offer joint ventures, infrastructure development, strategic relationships, and localization to companies in the US technology sector. Transcosmos Investments focus on companies specializing in digital marketing , e - commerce and digital media. Portofolios: Luxola dan BerryBenka
  35. 35. Potential Foreign Investors Rebright Partners was established in Tokyo with bases in Singapore and Japan. They funds the early stage company, and focuses in the field of e- commerce, social commerce, restaurants, and online media. Potofolios: Qraved, Indotrading, MalesBanget (MBDC Media) http://rebrightpartners.com/en/ http://goldengate.vc/ The investment company founded by Vinnie Lauria , Jeffrey Paine , and Paul Bragiel in 2011. This company is based in Singapore and provide funds for seed funding of up to Serie A. Portofolios: Bilna, Alodokter, IndoTrading http://aucfan.com/ Aucfan is the only company in Japan that provides all the price data e -commerce in the three major markets , the United States , China , and Japan . The Japanese company is also participating in the e - commerce landscape in Indonesia , both B2B and C2C segment Portofolios: Bukalapak, Indotrading
  36. 36. Startup Media in Indonesia https://dailysocial.id/ http://startupbisnis.com/ http://startuplokal.org/
  37. 37. VISA APPLICATION BUSINESS VISA 3. Letter of recommendation from a sponsor in Indonesia. 4. Letter of Employment & letter of recommendation from the applicants firms in Australia (stating the duration and the purpose of the Visit as well as responsibility of accommodation/ maintenance costs/ living expenses). 5. Proof of permanent residence and/or valid Australian visa for non-Australian Citizen. 6. Please be advised that applicant with no proof of valid Visa may be suggested to obtain Indonesian visa from country of origin/country of residency. 7. For multiple business visas, please provide approval letter from Immigration Authority in Indonesia. 8. Evidence of sufficient funds to stay in Indonesia (last 3 months bank statement with minimum balance AUD 600/week staying in Indonesia and details name ). Please note if you are to stay more than 5 months in Indonesia, you have to provide proof of regular income. 9. Proof of a ticket in and out Indonesia, or a ticket to continue travel to another country. 10.Visa Fee for single entry AUS$70.00 and multiple entry AUS$165.00 are non-refundable and may be paid only by Money Order payable to Indonesian Embassy. 11.Visa is valid if presented within 90 days from the date of issuance. Purpose: Attending convention, business meeting, workshop Maximum length of stay: 60 days 1. Passport (still valid at least 6 months from the date of entry) for single entry, and 18 months for multiple entries. Non-passport documents (such as Travel Documents, Certificate of Identity, and Certificate of Registration etc.) will not be accepted. 2. Two recent color Passport photograph. Source: http://www.kbri-canberra.org.au/
  38. 38. VISA APPLICATION Permanent Stay Permit Additional documents: 1. An application letter for obtaining the Indonesian permanent stay permit (KITAP); 2. Recent photographs of the applicant; 3. Sponsorship letter & The Identification Card of The sponsor; 4. The applicant valid passport, The blue book and The applicant Limited Stay Permit Card (KITAS); 5. Domicile Letter from the local Indonesian village office; 6. Conversion letter signed by the applicant; 7. The applicant birth certificate; 8. Legalized copy of the applicant marriage certificate. Purposes: 1. Foreign Capital investment; 2. An expert on particular fields; 3. working as a company's top leaders; 4. working as a clergy; 5. To join an Indonesian wife or an Indonesian husband; 6. To Join his or her parents for a legitimate child who holds a foreign passport or nationality; 7. To join a husband or a wife who is currently an Indonesian KITAP holder; 8. Minors joining his or her parents who is currently an Indonesian KITAP holder; 9. Regaining an Indonesian Citizenship; 10. An elderly travelers KITAS: INDONESIAN LIMITED STAY PERMIT KITAP: INDONESIAN PERMANENT STAY PERMIT
  39. 39. This Project was made @ By: Jessica Christophera and Yonatan Kevin under the supervision of Joshua Flannery

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