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THE ART OF
PERSUASIVE
CONTENT:
Three Ingredients and Five
Steps To Better Content
Jonathan Crossfield
Storyteller • @Kimota
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
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The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content

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Why does one blog post succeed while another on the same topic disappears without trace? And what does 'good writing' mean anyway? From Aristotle to zombies (yes, zombies), learn how the art of rhetoric can help you to develop, commission and produce more effective and persuasive content.

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The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content

  1. 1. THE ART OF PERSUASIVE CONTENT: Three Ingredients and Five Steps To Better Content Jonathan Crossfield Storyteller • @Kimota

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