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AI as a competitive weapon

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Summary presentation of how AI is changing the face of business and acting as a catalyst for disruption both for interaction with consumers and employees.

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AI as a competitive weapon

  1. 1. AI as a competitive weapon Jonathan Seal Mando @jay_seal
  2. 2. PART 1: AI state of the nation
  3. 3. IT Director . . . . . . . . . . . . IT Engineer . . . . . . . . . . . . 4% 58%
  4. 4. Mission statement of the Dartmouth Conference, 1956, where the term ‘AI’ was coined
  5. 5. [Q]
  6. 6. PART 2: Why does this matter to you?
  7. 7. IT doesn’t matter
  8. 8. From 2012 to 2015 internet traffic has increased by >100% In 2012 <0.5% of data generated was analysed
  9. 9. QUANTIFIED:SELF
  10. 10. QUANTIFIED:ENTERPRISE?
  11. 11. Absorbing unstructured data Making connections Handling complexity
  12. 12. Personality profiling
  13. 13. Site messaging tailored if user exceeds ‘prone to worry’ threshold…
  14. 14. Conversational UI
  15. 15. Emotional context
  16. 16. Understanding personality Natural interactions Emotionally aware
  17. 17. “The digital workplace is the experience of work delivered through the collective use of connected devices, software and interfaces.”
  18. 18. We are all cyborgs…
  19. 19. Providing insights Enabling self-actualisation
  20. 20. PART 3: Practical Magic
  21. 21. Example services to use for PoC: • IBM Watson • Cortana Intelligence Suite • Microsoft Bot Framework • Language Understanding Intelligent Service (LUIS) • IFTTT
  22. 22.  Naturalistic interactions  Predictive analytics  Targeted ’Bots  BI  Personalisation  …
  23. 23. Crowdsourcing insights Flexing pricing based on use Users are also suppliers Masking complexity ‘Magic’ over function Engenders trust in the brand Rapid prototyping Supply chain innovation Creating community Connecting 1-1 Continuous innovation culture Evangelistic about benefits Premium mindset Partnering to amplify perceived value Constant reinvention of the same core product
  24. 24. Thanks! Jonathan Seal Mando @jay_seal

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