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Data has played a major role in recent developments in healthcare. In this presentation, the major goals and obstacles to health care innovation are outlined. Examples from Computational Psychology / Big-Data analysis lend support to the notion that major opportunities exist in mining various data sources for the benefit of the patient and the health care profession.
The major data players are:
Payors & Providers: Activity (claims) & Cost,
Providers: Clinical Data,
Pharmaceuticals & Academia: R&D Data,
Consumers & Others: Behaviour & Sentiment,
1. Structured Data (Facebook, LinkedIn, Xing etc.),
2. Written Text (Queries, Facebook, email etc.)
3. Retail purchase history,
4. Tracking gadgets,
Together, these data sources could form the basis for wide reaching products and services which will transform the health care market in the coming centuries.