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John Anthony Parker
MOBILE STRATEGY | DIGITAL PRODUCTION | SOCIAL MEDIA
Yahoo | June 2012 to June 2014; Oct. 2014 to present (contract position)
• Write and edit mobile notifications for Yahoo, Yahoo Sports and Yahoo Finance apps.
• Compile and analyze data to inform mobile programming decisions across three verticals.
• Drove 25% increase in DAUs in first six months overseeing mobile news notifications.
• Edited and programmed assets across Yahoo Sports site. Daily work also included coordination with content, video and
Yahoo Front Page editors; creating slideshows; editing photos; engaging expert and blog content; and helping property
meet sponsorship and internal goals.
• Engaged Yahoo Sports audience and posted content across multiple social networks including Facebook and Twitter.
Freelance sports writer | Aug. 2011 to Nov. 2013
• Covered assignments for several daily newspapers and online publications, including the Hartford Courant,
Minneapolis Star Tribune, Long Beach Press-Telegram, Orange County Register, Denver Post and ESPNLosAngeles.com.
SacStateSports.com | Staff Writer, Aug. 2011 to Feb. 2012
• Covered Sacramento State football team with focus on the school’s athletic program.
• Covered breaking news and recruiting in addition to game coverage and writing weekly features.
• Joined site prior to launch and helped it attract up to 300 unique visitors per day in first month.
Total Sports Magazine | Staff Writer, July 2010 to Aug. 2011
• Wrote stories about high school and youth athletics for monthly publication focusing on the Sacramento region.
• Shot photos, maintained website and spearheaded social media promotion.
The Sacramento Bee | Editorial Assistant, Aug. 2005 to July 2010
• Covered many of the Sacramento area’s top individual preps and programs through game coverage and features.
• Shot and edited video packages; recorded weekly podcasts with Bee experts and editors.
• Uploaded and managed content on the newspaper’s website.
California College Media Competition | Best sports column, March 2006
The State Hornet | “Above the Fold” (Newspaper Staff MVP) award, May 2006
Sacramento State University | BA in Journalism, minor in California Studies (2011)
WORK EXPERIENCE
EDUCATION
AWARDS
Final Cut Pro | Photoshop | Soundtrack Pro | QuarkXPress | HTML | Sony Vegas Movie Studio
TECHNICAL SKILLS
LOS ANGELES
California
DIGITS
916.996.0985
EMAIL
johnparker2008@gmail.com
TWITTER
@john_a_parker

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John Parker resume 2016

  • 1. John Anthony Parker MOBILE STRATEGY | DIGITAL PRODUCTION | SOCIAL MEDIA Yahoo | June 2012 to June 2014; Oct. 2014 to present (contract position) • Write and edit mobile notifications for Yahoo, Yahoo Sports and Yahoo Finance apps. • Compile and analyze data to inform mobile programming decisions across three verticals. • Drove 25% increase in DAUs in first six months overseeing mobile news notifications. • Edited and programmed assets across Yahoo Sports site. Daily work also included coordination with content, video and Yahoo Front Page editors; creating slideshows; editing photos; engaging expert and blog content; and helping property meet sponsorship and internal goals. • Engaged Yahoo Sports audience and posted content across multiple social networks including Facebook and Twitter. Freelance sports writer | Aug. 2011 to Nov. 2013 • Covered assignments for several daily newspapers and online publications, including the Hartford Courant, Minneapolis Star Tribune, Long Beach Press-Telegram, Orange County Register, Denver Post and ESPNLosAngeles.com. SacStateSports.com | Staff Writer, Aug. 2011 to Feb. 2012 • Covered Sacramento State football team with focus on the school’s athletic program. • Covered breaking news and recruiting in addition to game coverage and writing weekly features. • Joined site prior to launch and helped it attract up to 300 unique visitors per day in first month. Total Sports Magazine | Staff Writer, July 2010 to Aug. 2011 • Wrote stories about high school and youth athletics for monthly publication focusing on the Sacramento region. • Shot photos, maintained website and spearheaded social media promotion. The Sacramento Bee | Editorial Assistant, Aug. 2005 to July 2010 • Covered many of the Sacramento area’s top individual preps and programs through game coverage and features. • Shot and edited video packages; recorded weekly podcasts with Bee experts and editors. • Uploaded and managed content on the newspaper’s website. California College Media Competition | Best sports column, March 2006 The State Hornet | “Above the Fold” (Newspaper Staff MVP) award, May 2006 Sacramento State University | BA in Journalism, minor in California Studies (2011) WORK EXPERIENCE EDUCATION AWARDS Final Cut Pro | Photoshop | Soundtrack Pro | QuarkXPress | HTML | Sony Vegas Movie Studio TECHNICAL SKILLS LOS ANGELES California DIGITS 916.996.0985 EMAIL johnparker2008@gmail.com TWITTER @john_a_parker