“The Rainmaker describes actions necessary to get and keep customers.Rainmakers find ways to connect with people in non-traditional or hidden markets.Rainmaking is the process of bringing new clients into a company.” - Wikipedia
“Know thyself.” ~ SocratesPhoto courtesy of Vicki Lantz Photography
Business Development Strategist Over a decade of experience growing revenue for businesses. ~ Bachelor of Business Administration, Degree in Marketing, Ohio University. ~ Ohio University Sales Centre Alumnae ~ Graduate, Sandler Training ~ B2B Sales: Built Book of $1 Million in One Year ~ B2C Sales: Top 10 of 75,000 Independent Distributors ~ Fourth generation, successful entrepreneurs, business owners and sales professionals. ~ Finalist, 30 for the Future award, 2011, Greater Akron Chamber of Commerce. ~ Nominated, Distinguished Sales andPhoto courtesy of Vicki Lantz Photography Marketing Award, 2011, Sales and Marketing
Our Vision: “Motivated by a desire to create a positive impact on the local community,Rainmaker Consulting aims to increase the visibility and revenue of local companies through enhanced sales and creative marketing strategies." “Where there is no vision, the people perish.” Proverbs 29:18
Our Goal: CARVE OUT AND DRILL DOWNWe are delighted to help local businesses carve out and drill down on their unique niche in the marketplace by creating a carefully crafted mix of strategy born of thorough analysis of your specific brand, target market and sales goals.
What do we do?We help small businesses in threeways.1. First, I help them cast a vision, define their target market and value added and evaluate their existing marketing efforts and plan.2. Then, I help them put together a comprehensive business plan and marketing strategy. I act as their project manager.3. Lastly, I help them evaluate their efforts to determine the most cost effective strategies to further their brand in the marketplace.Photo courtesy of Vicki Lantz Photography
We realize that every business is different and that each one requires a unique mix of strategy. Rainmaker Consulting brings a team of strategic alliances, each focused on one aspect of marketing as their specialty. Therefore, we can offer you the very best the industry has to offer, all under one umbrella. We act as the “big picture” strategist putting together all of the various pieces to your sales and marketing strategy with the very best in the industry. We bring vision, organization and follow through to bear on your business model with your goals as our priority. Your success is our success and we don’t takePhoto courtesy of Vicki Lantz Photography that lightly.
*Did you know that only ONE in ten small businesses have a strategic plan? Of the other nine, SIX go out of business within the first year.
“Emily worked for me as my marketing coordinatorand these are the tasks that she was able toaccomplish for my company:• A Strategic Business Plan/Strategic Marketing Plan• Created a Website from Scratch~ project management, art direction, copy writingand evaluation of analytics, article writing, and posting• Built a brand campaign and tag line• Developed center of influence partnerships• Did direct mail campaigns and surveys, cold calls and sales appts.• Coordinated and promoted speaking engagements• All advertising - chamber publications, Stow Sentry and radio campaign with 91.3• Managed all social media presence including analytics• Coordinated charitable involvement including PR• Created and maintained email marketing campaign• Procured promotional items• Created budget for marketing and streamlined new client process. I was pleased with her performance and would recommend her.” ~ John Margida, President, Margida & Associates Satisfied Employer
Business Partner Recommendation “Emily has a natural ability to connect people, as well as identify individuals and companys strengths. She is a social network guru and knows how to utilize it to a companys and an individual’s advantage. I enjoy working with Emily and I think very highly of her skills and her work.Emily is a pleasure to deal with both professionally and personally. She is a great resource to anyone wanting to market themselves or their company.”~ Dana Walters, Vice- President -Business Banker Group, First Merit Bank
Rainmaker Consulting, was featured on the “Akronist” (The Akron Beacon Journal’s Citizen Journalist website). Our debut video, “Let’s Make it Rain for Your Business”• Received five stars• Received over 1900 hits in the past year *Video created by Monica Baird.
Some of our clients include: Accountants Job Seekers Attorneys Home Builders Authors Home Remodelers Construction Companies Insurance Companies Direct Sales Professionals Other Marketing Companies Entrepreneurs Restaurants Financial Planners Retail Establishments Fashion Consultants Travel Agents Hair Dressers And More
Some of their projects include: Crafting a Strategic • Evaluating Advertising Spending/ROI Business Plan • Branding/Logo Design Crafting a Strategic • Email Marketing Marketing Plan • Copy Writing • Project Management Defining Target Market • Art Direction Defining Core • Customer Relationship Management Competencies Software Website Design/Redesign • Procuring Promotional Items Training/Setting • Business Cards up/Managing Social Media • Resume Writing/Rewriting Platforms (Facebook, • 30 Second Commercials Linked In, Twitter, • Evaluating Analytics Hootsuite) • Ongoing Accountability • Training Direct Sales Professionals
“Emily is a highly motivated energetic partner. I consulted with Emily when starting my business.Emily was able to help me process through creating my brand and target audience logically and precisely. Emilys direction saved me months of trial and error and helped me get my business started in a focused and purposeful way.” ~ Lisa Woodruff, Consultant, Warrior Mama Satisfied Customer
“The focus and attention to detail Emily puts into her work with each individual client sets her above others in her field. She understands that there is no mold to achieving success with every individual. You must structure each clients marketing strategy differently to get the best results with each client. She gets that. … ~ Not only does she want to succeed in her business, she wants that success to rub off with everyone she decides to have a work relationship with. ~ And with her outgoing personality and easy going demeanor, you cant help to want to be part of her circle.*I highly recommend Emily for any of your marketing endeavors.She takes what she does for you personally. Who wouldnt wantto work with someone who wants you succeed as much asyou do?” ~ Shaun Daugherty Owner, Your At Home Bar; Author, Extra Dry With a Twist Satisfied Customer
2011 Engagements:Topic: Branding: Delivering a Consistent “Hope is not a strategyMessage to Your Target Market and everyone is not your target market.”~ The Center for Principled Family Advocacy Retreat:Cleveland, Ohio,~ Greater Akron Business Breakfast: Akron, Ohio~ Greater Akron Chamber Knowledgeable Networkof Women Fairlawn Know on the Go: Fairlawn, Ohio~ Working Women Connection Luncheon:Independence, OhioTopic: Vision Casting, Dreams and Goal Setting~ Womens Network of Northeast Ohio: Akron, Ohio
“I have heard Emily present and I was very impressed with her knowledge andpresentation. She was extremely proficient.” ~ Candice Frantz Owner/Founder, Supplements Etc. and Wellness CenterAttendee: Working Women Connection Luncheon “Great job. Your presentation was easy to follow and well spoken!” ~ Amy McSherry, Sr. Automotive Consultant at Park Auto GroupAttendee: KNOW on the Go Fairlawn “Thanks again for taking the time to speak to our group. You did an amazing job identifying areas that are important to our organization without the benefit of time and material. I really enjoyed your presentation.” ~ Jonetta J Kapusta-Dorogi, OSBA Certified Specialist - Family Relations Law, Hermann Cahn & Schneider LLPCoordinator: The Center for Principled Family Advocacy Retreat Satisfied Speech Attendees
Direct Sales Training ~ BeautiControl Directors Meeting : Wadsworth, Ohio * I also offer individual consultations and accountability.“I just wanted to share some awesome results from our unit! Its like prayers arebeing answered left and right. New workers, new bonus earners, betternumbers being hit, its awesome! Our unit has earned $600 in cash bonuses thismonth alone, in addition to regular commissions. My commission check was$3145! The last time I had one that good was LAST October!I knew you would be proud! Thank you again for the workshop!” ~ Jennifer Wicks, BeautiControl Independent Unit Director
“Emily met with me to review growth plans for my business.Suggestions and examples were provided early on helped to facilitate our discussion and plan of action. I was able to implement several of her ideas with great results including adding more clients and distributors to my team.Emily was very thorough and used her expertise in the direct sales area tohelp me come up with actionable activities to move my business forward. She offered opportunities for accountability and follow up to help keep my on track. Emily is a woman of great integrity. She listens well while getting you to think out-of-the-box. I truly valued her suggestions and would highly recommend her to anyone looking to put together a solid business or marketing plan for themselves.” ~ Connie Perney, Distributor, Send Out Cards Satisfied Customer
“Emily brings her professionalism, expertise and creativity to the table from the minute her smile greets you and sets the tone! She readily shares her experience and knowledge, no matter the "size" of the client or the challenge.I walked away from a simple coffee chat with enough ideas and strategies to move my projects forward immediately. She is amazing!” ~ Deb Waldron Independent Distributor, Market America Satisfied Customer
Satisfied Customer “Emily provided valuable advice as I was trying to make a decision between two different business opportunities. She listened, asked questions and then helped me to discover the direction I should take. … I value Emilys professional opinion not only because of her proven success in sales & marketing,but also because of the high level of integrity at which she operates. She is wise beyond her years!” ~ Debbie Allen, Director, The Traveling Vineyard
Need to learn how to leverage social media to strengthen your brand? We do that.“Emily is a well rounded, highly qualified, personable coach and teacher.She knows what she is talking about and I have received instant results by doing whatshe says. I love being around her and you will too.” ~ Arlett White, Owner, Weight Loss Coach, The Explosion! Student ~ Small Business Marketing 101: Facebook for Business And 201: Taking it to the Next Level Satisfied Students “I consider Emily to be one of the MOST professional people I have had the pleasure of meeting. She understands clients better than most and has a phenomenal attitude towards her business. Emily has earned my respect forever!” ~ Daryl Griffin, Executive Manager, Any Lab Test Now, Medina Student ~ Small Business Marketing 101: Facebook for Business
US Media Radio: “Where relationships and technology collide. Each week we will interview asubject matter expert using some form of technology to create a brand, connect with customers and build community. Join our episode of how social media has changed the marketing industry with Emily Kelly.” October 11, 2011
Member:Sales and Marketing Executives International: Akron Chapter(2011)American Marketing Association: Akron/Canton Chapter (2011-present)Rist List for Women Owners (2011)Akron Bloggers Community (2011-present)Akron Business Connection (2011-present) Akron/Canton Cattle Baron’s Ball Diva ~ American Cancer Society (2011)
We launched the most successful chapter to date in Fairlawn this year, gaining 18 new members in seven months. Emily’s Honors and Awards: President ~ Fairlawn Chapter ~ 2011 Powerhouse of the Month ~ July 2011 Outstanding Leadership ~ September 2011Heather Taylor, Philanthropist; Leslianne Love, President; Emily Kelly, Director of BusinessDevelopment; Karen DiBartelemao, Vice President; Bonnie Gladish, Founder - WWC
“Emily exceeds your expectations! …Her authentic nature coupled with her wisdom and broad sales,marketing and PR experience are only a few reasons why EmilyKelly is a woman you should know. She is A #1 stellar. Love her. Like her. Trust her.” ~ Shelley Solomon Cull, FMP, Partner & Member, Working Women Connection Satisfied Partner
Member Greater AkronChamber of Commerce Knowledgeable Network of Women (KNOW)~ Marketing and Communications Chair (2011-present) ~ Hospitality Committee (2011) Young Professionals Network
Satisfied Customer “Emily is a consummate professional. It doesnt matter if she is volunteering her time or working on a business project, her enthusiasm and energy always shine through.”~ Paula R. Chesser, Senior Investment Consultant, Financial Advisor, RW Baird Fellow Chair ~ KNOW
Colleague Recommendation “Emily is not only a wonderful member of the Greater Akron business community, but is also someone who is fun to be around! Her professionalism and passion for her work shine through when you meet her, and her warm nature and fantastic smile make her someone you hope to see at every area event. I truly appreciate Emilys enthusiasm and drive and I am thrilled to give her a sparkling recommendation!”~ Heather Taylor, Sr. Sales Associate - Professional Friend Maker, Greater Akron Chamber
Golfing for Education Benefitting Copley-Fairlawn City Schools Committee Member: Golf Outing Membership Holiday Auction“… I have had the privilege of working with Emily. What a delight to work with her. Her professionalism, organization to detail, follow through and great personality were exemplary. She is very much goal oriented and gets the job done!” ~ Polly Riffle, Executive Director, Fairlawn Area Chamber of Commerce
Colleague Recommendation “I have watched Emily walk into a room, and every time, without exception, everyone is glad to see her.I have witnessed her smile put people at ease, and her credibility gain their trust. One can meet many people in their lifetime, but they will never meet anyone like Emily.Within that business relationship one will succeed because it is an honest genuine effort, and ultimately one becomes a better person. I have experienced her commitment first hand. I look forward to future projects, and anyone would be fortunate to work by her side. One would hire intelligence, fortitude, and charm.In the end, when she walks into your place of business you will be glad to see her. That is a guarantee.” ~ Dale Hansen, Practice Administrator, Family Hearing and Balance Center
“Emily worked with me as a ProjectManager for direct mail projects andother printing projects (for two years).She is a professional and excellent atcoordination, communication, andtime management. She would be anasset to any company.” ~ Jodi Hufschmitt, Publicatio ns Department Head, World HarvestColleague Recommendation Church
www.rainmakermarketingandsales.wordpress.com• Waterwings and Rainmaking • OAK III• Monkeys, Puppies and Babies, Oh My! • Kid Rock and Branding• Open the Eyes of My Heart • Faith, Hope and Love • Kids, Commercials and Chrysler• It’s a Jeep Thing • For the Love of the Game• Carpe Diem • Start Today• OAK I • Say Cheese!• The Only Cowgirl in Texas • You Can’t Keep a Good Man Down• Bamboo Plants and Pipelines • Building Castles in the Air • Everyone is Not Your Target Market• Referral Networking • I Will Never Forget• Kenny and Pink = Love • Beauty for Ashes• Hap’ Birt’day • A Beautiful Mind• The Story of the Pigtail I – Grandpa Dave • What Lure are You Using?• The Story of the Pigtail II – American Made• The Story of the Pigtail III – The Face of a New Generation *Over 2600 hits on 28 posts in 2011.
EMILY M. KELLY THE RAINMAKER. On the Web Facebook Linked In Twitter: EMK111 Wordpress About.me Meetup The Akronist US Media Radio In PersonEmail: email@example.com Phone: 330-603-0086