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Ma buyer presentation_0 (1)


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Ma buyer presentation_0 (1)

  1. 1. Buyer Services to Exceed Your Expectations
  2. 2. We’ll show you the way home A vital first step in buying a home is to choose: • The right sales associate • The right real estate company
  3. 3. Helping you find the right home We Listen We learn from our buyers, to be more responsive to your needs. We Guarantee Our Service With the Buyer Services Guarantee we let you know exactly what to expect –in writing. We Create a Home-Finding Plan We will follow a customized, detailed plan to find the right home for you. Helping you
  4. 4. Buyer Agency Representation Our first step is to discuss agency representation • You have a choice of how to be represented in transactions. • You will be presented with all state-required agency forms. • We will discuss the advantages of exclusive buyer representation and make a decision on our working relationship.
  5. 5. My commitment to you When we begin our buyer agency relationship, I will work to: • Educate you about the current market. • Preview properties that enter the market with your search in mind and contact you if a fit • Find you the right property. • Work for your best interests, not the seller’s. • Help you structure the purchase offer and negotiate on your behalf. • Help you navigate through the transaction details to a successful closing
  6. 6. A Trusted Source for Over 100 Years Coldwell Banker buyer resources • Our consumer-friendly approach focuses on the needs of the buyer. • Our vast resources for assisting buyers in obtaining the right property are unmatched. • We are committed to a high level of service.
  7. 7. Buyer Services Guarantee • Our written guarantee demonstrates our commitment to full services • If we don’t perform as stated, you can cancel our exclusive buyer agency agreement. Our guarantee
  8. 8. Fair Housing We respect fair housing laws and equal opportunity • We act in accordance with all federal, state, and local Fair Housing laws. • We respect the laws and the people they protect. • Fair housing laws prevent me from steering you towards or away from any neighborhood, based on my opinion.
  9. 9. Determining your purchasing power Mortgage pre-approval is important for the success of your home search. • Speaking now with a mortgage specialist will let you know in what price range to start your search. • Pre-approval is the foundation for your negotiating position with sellers.
  10. 10. Search homes for sale • After understanding your needs, I will register you to receive email alerts on newly-listed homes that match your needs. • Through these alerts you can view photos & virtual tours and locate the home on a map
  11. 11. Multiple Listing Service I can show you any home listed by any REALTOR ® • By listening to your needs, we will select and preview the properties that meet your criteria. • I can help you view any home that is advertised for sale online or on paper.
  12. 12. Homes you see advertised If you discover a home, call me and we’ll check it out together I’ll research any property you see advertised, no matter who is the broker or agent: – Yard sign – Open house – Web site – Newspaper – Homes magazine – Builder – For Sale By Owner It is important that you not discuss your home search criteria or strategy with other agents
  13. 13. Homes that meet your criteria To Find the right home for you… • We will tour properties that best match the criteria you have given me. • Your candid impressions of each property will help me fine-tune the search process. • I can provide additional facts to assist in your evaluation of selected homes. • I will help you to understand the market so you can recognize value.
  14. 14. Negotiating the purchase agreement Preparing an offer and negotiating on your behalf • I will provide information to assist you in decisions regarding an offer. • I will show you ways to increase favorable responses from sellers. • I will communicate the seller’s response to you and, if necessary, suggest further negotiating options.
  15. 15. Helping you navigate the home buying process SignedSigned agreementagreement w/ depositw/ deposit 3. Purchase and Sales Agreement (15 days) ContingencyContingency 2. Home Inspection (7-10 days) ContingencyContingency 4. Mortgage Commitment (45 days) SignedSigned agreementagreement w/ entirew/ entire fundsfunds 5. Closing (50-60 days) (Short sales much longer) 1. Offer (ASAP) SignedSigned agreementagreement w/ depositw/ deposit
  16. 16. When all documents at closing are signed and funds exchanged, the property is yours! Monitoring the purchase process In conjunction with your attorney, I’ll help you prepare for a smooth closing by: • Tracking the satisfactory completion of all contingencies and conditions required under your purchase agreement. • Keeping you informed of the progress of the transaction.
  17. 17. The HomeBasesm transaction management system is an exclusive online tool for accessing and reviewing your real estate purchase via a personal, secure Web site account. •Your complete documented transaction is stored in a permanent archive. •You can access your account at any time from any computer, even after the transaction has closed. Transaction management
  18. 18. Home Warranty Coldwell Banker Home Protection Plan • Can be provided by the seller, or purchased by you, as agreed upon in the purchase contract. • Repairs or replaces the major covered working components of a home. • Gives you peace of mind.
  19. 19. Taking care of the details Coldwell Banker Concierge® Utility Connections Save time and stress by arranging for utility connections and other home services from
  20. 20. Full service real estate environment In me, you have a knowledgeable and skilled professional to help you find the right property. In my company, you have the largest real estate brokerage company in the U.S. offering Mortgage Services, Home Protection Plans and Relocation Services.
  21. 21. The search begins…