Twitter

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Anna-Kaisa Toukonen's presentation of Twitter from my course Social Media in Marketing

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Twitter

  1. 1. TWITTER Anna‐Kaisa Toukonen Social Media, come tweet  with me.
  2. 2. • Established 2006 • Nowadays has over 100 million users • June 2010, about 65 million tweets were posted daily
  3. 3. •Follow people you are interested about: Friends you already know People that seem interesting to you, go ahead and talk with them People witch common interests, celebrities etc. Companies •Tweet what you’re doing right now •Have a conversation with people from all over the world via @replies or in Direct Messages •Share music, YouTube videos, pictures, links etc. you name it Twitter and its bird
  4. 4. About average users and what do you do? • Everyone can use twitter • Find people to follow • No age or social status limits -> Their tweets will show up on your ‘timeline’ • Average age for twitter user is older than you would think: • You have 140 character for – Average user is 39.1 years old “What’s on your mind?” and probably a female • Interact with the people you’re following
  5. 5. What? How? When? Where? Plenty of options for how you  Connect what you’re doing to  can tweet Twitter • Web twitter, seesmic web, • Share what your taste of music hahlo etc. via blip.fm, grooveshark • Applications for your • Share photos via twitpic, desktop, for example: tweetphoto Tweetdeck • Connect your livejournal, Seesmic tumblr, myspace, youtube etc. Twhirl with Twitter • From your phone and iPod Twitter can be with  you anywhere
  6. 6. Twitter in marketing How marketing happens? • Companies can promote themselves and their products through their tweets • Twitter Trending Topics: the most talked topics on twitter, possible to get a ‘promoting’ spot on a list • People talk about everything on twitter, the word spreads

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