7 Types of Content for Building Customer Loyalty

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These are a just a few types of content you can turn your energy toward when you want to invest in your customers and build loyalty.

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7 Types of Content for Building Customer Loyalty

  1. 1. 7 TYPES OF CONTENT THAT HELP BUILD CUSTOMER LOYALTY BigDoor
  2. 2. 1. CREATE CONTENT THAT BUILDS TRUST
  3. 3. BUFFER: HONESTY IS IMPORTANT http://open.bufferapp.com/buffer-has-been-hacked-here-is-whats-going-on/
  4. 4. 2. CREATE CONTENT THAT TELLS YOUR STORY
  5. 5. CHIPOTLE: FOCUS ON YOUR WHY http://www.scarecrowgame.com/
  6. 6. 3. CREATE CONTENT THAT ASKS THEIR OPINION
  7. 7. MODCLOTH: ASKS CUSTOMERS WHAT THEY WANT http://www.modcloth.com
  8. 8. 4. CREATE CONTENT THAT SHOWS YOU ARE LISTENING
  9. 9. TRELLO: ASK THEM WHAT THEY WANT BUILT http://www.trello.com
  10. 10. 5. CREATE CONTENT THAT SPOTLIGHTS CUSTOMERS
  11. 11. DUNKIN DONUTS: FAN OF THE WEEK https://www.facebook.com/DunkinDonutsUS
  12. 12. 6. CREATE CONTENT THAT REMINDS THEM YOU’RE HUMAN
  13. 13. WISTIA: PEOPLE BEHIND THE BRAND www.wistia.com
  14. 14. CREATE CONTENT THAT MAKES THEM SMILE. [PEOPLE LOVE TO SMILE.] [PEOPLE LOVE TO SMILE.]
  15. 15. SPACENEEDLE: MOMENTS OF VISUAL DELIGHT http://www.spaceneedle.com/home/
  16. 16. OKAY LET’S WRAP THIS PARTY UP

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