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Kmart au brand study-151118 jinik

KMART BRAND research report
Kmart Australia Limited is a chain of discount stores owned by Wesfarmers. It operates 185 stores in Australia and 18 in New Zealand,[1] with its head office located in Mulgrave,
Victoria.
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Current Store Concept

Kmart is a chain of discount stores that include merchandise such as home entertainment goods, photographic equipment and developing, camping and fishing goods, sporting goods, toys, kitchenware, small appliances, storage & home organization, confectionery, stationery, books, cards & party goods, furniture, garden supplies, automotive equipment, lighting, hardware, luggage, cosmetics, clothing and footwear.

Kmart Tyre and Auto Service is a chain of auto centers that specializes in automotive accessories, car servicing, tyres, check-ups and motor vehicle insurance. Historically, these stores are usually (but not always) attached to a Kmart store. In early 2006 a number of vehicle servicing facilities at Shell service stations became Kmart Tyre and Auto Service outlets. As of August 2015 there were 246 Kmart Tyre & Auto Service outlets throughout Australia.

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Kmart au brand study-151118 jinik

  1. 1. 1. Company Details Kmart Australia Limited is a chain of discount stores owned by Wesfarmers. It operates 185 stores in Australia and 18 in New Zealand,[1] with its head office located in Mulgrave, Victoria.Type Subsidiary Industry Retail Founded 1969 Headquarters Mulgrave, Victoria, Australia Number of locations 203 Kmart Stores(2015) 246 Kmart Tyre and Auto Area served Australia & New Zealand Key people •Guy Russo Managing Director Revenue • A$4.2 billion (2014) Operating income • A$366 million(2014) [2] Total assets • A$2.13 billion (2014) Number of employees 31,000 Parent Wesfarmers Website Kmart.com.au Entrance to Kmart, located in Sturt Mall, in Wagga Wagga, NSW. Kmart is an anchor tenant of the Meridian Mall, Dunedin, New Zealand. K Mart Tyre and Auto Service located in Wagga Wagga, NZ, South Wales
  2. 2. Current Store Concept Kmart is a chain of discount stores that include merchandise such as home entertainment goods, photographic equipment and developing, camping and fishing goods, sporting goods, toys, kitchenware, small appliances, storage & home organization, confectionery, stationery, books, cards & party goods, furniture, garden supplies, automotive equipment, lighting, hardware, luggage, cosmetics, clothing and footwear. Kmart Tyre and Auto Service is a chain of auto centers that specializes in automotive accessories, car servicing, tyres, check-ups and motor vehicle insurance. Historically, these stores are usually (but not always) attached to a Kmart store. In early 2006 a number of vehicle servicing facilities at Shell service stations became Kmart Tyre and Auto Service outlets. As of August 2015 there were 246 Kmart Tyre & Auto Service outlets throughout Australia.
  3. 3. K Mart Networks as at 30 June 2015
  4. 4. Revenue Reconciliation
  5. 5. Product Catalog Updates Every Week – Click to Order
  6. 6. W’s Clothing
  7. 7. No Fabrication info on the website/ Only size, Color, Price info available M’s Clothing
  8. 8. Activewear for M’s & W’s Kmart offer Style suggestion to their Customers
  9. 9. Sourcing Ethically Kmart aims to provide great products at irresistible prices for our customers while respecting human rights. Local and Global Community From its earliest days, Kmart has been close to the communities in which it operates and on whose support it depends. Sustainability Performance Each year Kmart measures and reports our progress on our most material sustainability issues as part of the Wesfarmers’ Sustainability Report and in accordance with the Global Reporting Initiative Guidelines. Media Centre Here you will find the latest and archived external communications from Kmart, information about who we are as a business, media highlights and content for media use including video, images and audio.
  10. 10. 1. Factory Status : The factories below include apparel and general merchandise factories that directly produce Kmart Australia products. BANGLADESH(35), CHINA(414) EGYPT(1) INDIA(32) INDONESIA(10) MALAYSIA(2) PAKISTAN(4) TAIWAN(4) VIETNAM(5) / Total : 507 factories 2. Sustainability For any questions regarding this Code or Kmart's wider Ethical Sourcing Program, contact:Talk2KmartAustralia@kmart.com.au Tracie Walker General Manager Corporate Affairs and Sustainability 3. Code of Conduct : See the separated attachment.
  11. 11. Thank You !

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