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@JimGrace3
JimGrace.com
Aggregator Market in the U.S.
Fastest growing US market*
Primarily Not Price Driven
Drives Coverage Up

Drives Value Up
Higher Average Premiums
Better Claims Experience

*(UStiA 2012 Market Survey)
U.S. Market Overview
Trip Cancellation market is the largest

Travel Medical market is relatively small
Consumers becoming skeptical
(low price = low value)
Why Our Model Works
Transparency

Expert Advice

Innovation
Selection
Convenience
Advocacy
“No Spin Zone”
Education
Why Our Model Works
Sell the “best” policy, not just “a policy”

Technology lover

We Make it Easy
Changing Perception

Call Center Reps are Licensed
Insurance Agents in all 50 states
Ratings, Reviews & Guarantees
The Risks of Selling Price
US Markets Selling Price:
• OTAs
• Airlines
• Lower Limit Travel
Medical Products

Customer dissatisfaction
Poor coverage
Bad press

Short term gain
“It’s a Race to the bottom”

Long term problems
Provider Recommendations
For Doing Business in the U.S Market
•
•
•
•

Differentiation
Value
Find The Sweet Spot
Don’t Race to the Bottom!

Price

Expensive
The
Sweet Spot

Satisfaction

Coverage

Cheap

High

Low

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Jim Grace presents "Do aggregators help or hinder customer purchase" at ITIC Global 2013

  • 2. Aggregator Market in the U.S. Fastest growing US market* Primarily Not Price Driven Drives Coverage Up Drives Value Up Higher Average Premiums Better Claims Experience *(UStiA 2012 Market Survey)
  • 3. U.S. Market Overview Trip Cancellation market is the largest Travel Medical market is relatively small Consumers becoming skeptical (low price = low value)
  • 4. Why Our Model Works Transparency Expert Advice Innovation Selection Convenience Advocacy “No Spin Zone” Education
  • 5. Why Our Model Works Sell the “best” policy, not just “a policy” Technology lover We Make it Easy Changing Perception Call Center Reps are Licensed Insurance Agents in all 50 states Ratings, Reviews & Guarantees
  • 6. The Risks of Selling Price US Markets Selling Price: • OTAs • Airlines • Lower Limit Travel Medical Products Customer dissatisfaction Poor coverage Bad press Short term gain “It’s a Race to the bottom” Long term problems
  • 7. Provider Recommendations For Doing Business in the U.S Market • • • • Differentiation Value Find The Sweet Spot Don’t Race to the Bottom! Price Expensive The Sweet Spot Satisfaction Coverage Cheap High Low

Editor's Notes

  1. We don’t sell price.Knowledge and Expertise 97% Recommender Score
  2. Be unique and find your own space-Product innovation is key-Don’t race to the bottom