Blogging Bootcamp

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Presented by Dave Weinberg & Eliot Feldman at the PEJE Assembly in Baltimore, MD.

For individual and organizational trainings, please contact dave@thejewishinstitute.org

Published in: Technology, News & Politics
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  • Blogging Bootcamp

    1. 1. Blogging Bootcamp PEJE Assembly 2010 Dave Weinberg, Executive Director Eliot Feldman, COO The Jewish Institute @jewishinstitute
    2. 2. Agenda What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    3. 3. Why Blog? Authenticity Expertise Community What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    4. 4. Why Blog? Authenticity Expertise Community What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    5. 5. Why Blog? Authenticity Expertise Community What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    6. 6. Goals Voice Needs Creating a Blog What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions ? @jewishinstitute #PEJEassembly
    7. 7. Maintaining a Blog Consistency Audience Promotion What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    8. 8. Benefits of Blogging Publicity Enrollment Fundraising What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    9. 9. Professional Help? Strategy Implementation Education What is a Blog? Why Blog? Creating a Blog Maintaining a Blog Benefits of Blogging Professional Help? Questions @jewishinstitute #PEJEassembly
    10. 10. Case Study: Multi-Posting Theory & Multi Platform Campaigns • Write once, post EVERYWHERE with minor tweaking. • Different content • Different platforms • Reach different audiences Prophet Wanderer @jewishinstitute #PEJEassembly
    11. 11. Questions? PEJE Assembly 2010 Dave Weinberg, The Jewish Institute dave@thejewishinstitute.org Twitter @weinberg81 @jewishinstitute #PEJEassembly

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