Growth of mobile internet
will take over
Mobile Marketing in 2013
Impact of Smartphone's on
• Sites that are not mobile-friendly will see a
negative impact on their rankings in the
mobile search results.
• We have to optimize websites for mobile view
• If your phone doesn’t display Flash, Google
will not show flash sites in your results.
How to optimize your site
for mobile view
Responsive web design:
Build your website using
responsive design so that
your website will be
based on device width
Mobile SEO Best Practices
1. Remove mobile popups that block
access to the rest of the site
2. Remove all Flash elements
3. If you redirect users to a mobile site,
make sure you redirect them to the
4. Provide the same content to both
mobile and desktop visitors
• More and more users are using apps
to get information quickly through a
medium that is specifically designed
for mobile phones.
• Promote Apps on Apple’s App store
and Google play.