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Jesse Proudman
@blueboxjesse
CTO, Blue Box, an IBM Company
Making it REAL:
All about Blue Box
SoftLayer Bluemix Summit – T...
A little about me
 Started in infrastructure in 1997.
 Founded Blue Box from my dorm room
in 2003.
 Raised $22M USD in ...
3
The IBM Cloud Value Proposition
Open Cloud Architecture
One Cloud Platform
One Cloud Platform
Open Cloud Architecture
On...
Private Cloud,
any where in the world,
in under an hour…5
Put the cloud
experience back into
private cloud.6
The best of public and private…
@blueboxjesse
7
Private Cloud
as a Service
 Elasticity
 OPEX
 Ease of Use
 Time to Imp...
Blue Box Cloud Dedicated
@blueboxjesse
Add-ons include:
Compute
Standard
Block
Storage
Object
Storage
Compute
Enhanced
Exp...
Single-tenant dedicated private cloud
@blueboxjesse
9
Customer A
Customer B
 Single Tenancy via Bare Metal Isolation
 Cu...
Supported OpenStack Services
@blueboxjesse
HeatCinder GlanceCeilometer
SwiftNeutron NovaKeystone
Ceilometer and Heat Suppo...
Blue Box Cloud Architecture
 Completely HA control plane.
 No single point of failure.
 3 converged nodes to host contr...
Open Source: Ursula and Giftwrap
 Ursula
 Ansible playbooks for operating OpenStack
 https://github.com/blueboxgroup/ur...
Network effect of “as a service”
@blueboxjesse
13
Cloud 1
Cloud 2
Cloud 3
Cloud NCloud N
Cloud NCloud N
Blue Box Dedicated Pricing
@blueboxjesse
Why customers choose Blue Box
@blueboxjesse
True Private Cloud as easy to consume as Public Cloud
Customer case studies
@blueboxjesse
16
‣ 1 Blue Box Dedicated Cloud
‣ X-Connected into BFG DC
Customer Wanted:
‣ Integrati...
@blueboxjesse
Just last week, 90 days in…
17
Blue Box + SoftLayer: Global Cloud
@blueboxjesse
Now
Available
Blue Box Cloud Local
@blueboxjesse
19
Private Cloud as a Service
Common OpenStack Services
Common Operational Model
Local ...
Blue Box Local Hardware Design
@blueboxjesse
Compute
 256 GB RAM, 32 Core, 2.4 TB usable per node
 5.12 TB RAM, 640 Core...
Image Courtesy of the Seattle Municipal Archives
Thank you and Questions?
@blueboxjesse
SoftLayer Bluemix User Summit 2015 Tokyo - Blue Box Breakout Session
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SoftLayer Bluemix User Summit 2015 Tokyo - Blue Box Breakout Session

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Breakout presentation from Softlayer Bluemix User Summit 2015 hosted in Tokyo, Japan. A deeper dive on the Blue Box technology and offering, architecture and use cases.

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SoftLayer Bluemix User Summit 2015 Tokyo - Blue Box Breakout Session

  1. 1. Jesse Proudman @blueboxjesse CTO, Blue Box, an IBM Company Making it REAL: All about Blue Box SoftLayer Bluemix Summit – Tokyo, September 2, 2015
  2. 2. A little about me  Started in infrastructure in 1997.  Founded Blue Box from my dorm room in 2003.  Raised $22M USD in venture investment.  Technologist at my core.  IBM acquired Blue Box on June 2nd  Race cars for fun  Wonderful wife and 2 awesome kids @blueboxjesse 2
  3. 3. 3 The IBM Cloud Value Proposition Open Cloud Architecture One Cloud Platform One Cloud Platform Open Cloud Architecture One User Experience
  4. 4. Private Cloud, any where in the world, in under an hour…5
  5. 5. Put the cloud experience back into private cloud.6
  6. 6. The best of public and private… @blueboxjesse 7 Private Cloud as a Service  Elasticity  OPEX  Ease of Use  Time to Implement Best of Both Worlds  Data Sovereignty  Environment Control  Cost Predictability  Hybrid Capability Private CloudPublic Cloud
  7. 7. Blue Box Cloud Dedicated @blueboxjesse Add-ons include: Compute Standard Block Storage Object Storage Compute Enhanced Express Architecture  Hyper-converged Cluster  Dedicated FWs included by default  Add on Dedicated controller nodes  Add on Compute, Block or Object Storage  Seamlessly upgrade to Enterprise ArchitectureController Nodes add-ons Compute Block Object Compute Controller Dedicated Controller
  8. 8. Single-tenant dedicated private cloud @blueboxjesse 9 Customer A Customer B  Single Tenancy via Bare Metal Isolation  Customers isolated via dedicated hardware  Start small, grow to the enterprise  Multi-Tenant Networking  Shared Physical Infrastructure  VLAN and Layer 3 Isolation  Isolation via Defensible Network Border  Border Protection via...  Hardware Firewalls  VPN Tunnel  Connectivity via...  Public Transit  Point to Point Cross Connects
  9. 9. Supported OpenStack Services @blueboxjesse HeatCinder GlanceCeilometer SwiftNeutron NovaKeystone Ceilometer and Heat Support Available in Q4 2015 Horizon
  10. 10. Blue Box Cloud Architecture  Completely HA control plane.  No single point of failure.  3 converged nodes to host controller services  Controller Services and Customer VMs on shared nodes  Provides low cost entry point for PoC and dev/test workloads  Option to convert to dedicated Controllers  Two (active – active) copies of the services  Service VIP managed by UCARP @blueboxjesse Converged Node HA Proxy Horizon, Nova, Keystone, Neutron, Glance, LBaaS, Heat RabbitMQ MySQL Ceilometer MongoDB Cinder Cust VM Cust VM Converged Node HA Proxy Horizon, Nova, Keystone, Neutron, Glance, LBaaS, Heat RabbitMQ MySQL Ceilometer MongoDB Cinder Cust VM Cust VM Converged Node MySQL Arbiter MongoDB Arbiter Cust VM Cust VM Cust VM Cust VM Cust VM Cust VM Cust VM Cust VM Cust VM Cust VM
  11. 11. Open Source: Ursula and Giftwrap  Ursula  Ansible playbooks for operating OpenStack  https://github.com/blueboxgroup/ursula  Giftwrap  A tool for creating bespoke system-native OpenStack artifacts.  https://github.com/blueboxgroup/giftwrap @blueboxjesse 12
  12. 12. Network effect of “as a service” @blueboxjesse 13 Cloud 1 Cloud 2 Cloud 3 Cloud NCloud N Cloud NCloud N
  13. 13. Blue Box Dedicated Pricing @blueboxjesse
  14. 14. Why customers choose Blue Box @blueboxjesse True Private Cloud as easy to consume as Public Cloud
  15. 15. Customer case studies @blueboxjesse 16 ‣ 1 Blue Box Dedicated Cloud ‣ X-Connected into BFG DC Customer Wanted: ‣ Integration to existing facility ‣ Billing control with charge backs ‣ Control over entire environment ‣ Wanted “cloud” services ‣ 3 Blue Box Dedicated Clouds ‣ Geographically distributed Customer Wanted: ‣ Cloud Foundry Compatibility ‣ OpenStack Open APIs ‣ Concierge Support ‣ Reliable and Consistent Pricing ‣ Control over entire environment ‣ Two Blue Box Dedicated Clouds ‣ Geographically distributed Customer Wanted: ‣ Data Isolation ‣ Cloud Service Catalog ‣ Bare Metal Integration Big Fish Games US Media Company Finsphere
  16. 16. @blueboxjesse Just last week, 90 days in… 17
  17. 17. Blue Box + SoftLayer: Global Cloud @blueboxjesse Now Available
  18. 18. Blue Box Cloud Local @blueboxjesse 19 Private Cloud as a Service Common OpenStack Services Common Operational Model Local Dedicated Any Data Center (inc. customer DC) Global Data Centers Hybrid , OpEx and CapEx Pure OpEx
  19. 19. Blue Box Local Hardware Design @blueboxjesse Compute  256 GB RAM, 32 Core, 2.4 TB usable per node  5.12 TB RAM, 640 Cores, 48TB Ephemeral Storage per rack  Blade chassis preferred Object Storage  6 TB raw per node  12 TB usable Block Storage  12 TB raw per unit  14-24 TB usable Core Network  Enterprise grade network  10/40 bonded GbE  Connected over L3 and BGP Box Panel Full remote hardware, network and OpenStack automated configuration, admin, operations and management
  20. 20. Image Courtesy of the Seattle Municipal Archives Thank you and Questions? @blueboxjesse

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