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RSVP Festival 2015
Connecting
event
attendees
digitally
Jesper Vestergaard, Conferize
Connecting event attendees digitally
Jesper Vestergaard
Jesper Vestergaard, Conferize
Product Director & Co-founder
Mail: ...
Connecting event attendees digitally
Opening the black box
Jesper Vestergaard, Conferize
Agenda
Getting more out of attend...
Connecting event attendees digitally
Opening
the
black box
Jesper Vestergaard, Conferize
Opening the black box Jesper Vestergaard, Conferize
?
Where?
When?
With who?
Value for
money?
Opening the black box Jesper Vestergaard, Conferize
Conferences and
professional events
are black boxes
Opening the black box Jesper Vestergaard, Conferize
The Problem:
Events are not connected to the web
Event
10% attending
C...
Opening the black box Jesper Vestergaard, Conferize
Conferences and
professional events
are black boxes
- Reaching on 10% ...
Opening the black box Jesper Vestergaard, Conferize
Conferences and
professional events
are black boxes
- Reaching on 10% ...
Opening the black box Jesper Vestergaard, Conferize
Opening the black box Jesper Vestergaard, Conferize
Opening the black box Jesper Vestergaard, Conferize
The solution:
A two-sided marketplace
connecting the world of events
E...
Opening the black box Jesper Vestergaard, Conferize
The solution:
A two-sided marketplace
connecting the world of events
O...
Opening the black box Jesper Vestergaard, Conferize
The solution:
A two-sided marketplace
connecting the world of events
T...
Opening the black box Jesper Vestergaard, Conferize
Founded in 2011
Based in Copenhagen, Denmark
10 people team across Eur...
Opening the black box Jesper Vestergaard, Conferize
Where to start?
Opening the black box Jesper Vestergaard, Conferize
Where to start?
Organizers
Opening the black box Jesper Vestergaard, Conferize
Where to start?
Organizers
Attendees
Opening the black box Jesper Vestergaard, Conferize
Where to start?
Organizers Speakers
Attendees
Opening the black box Jesper Vestergaard, Conferize
Where to start?
Sponsors
Organizers Speakers
Attendees
Opening the black box Jesper Vestergaard, Conferize
Where to start?
Online followersSponsors
Organizers Speakers
Attendees
Opening the black box Jesper Vestergaard, Conferize
Where to start?
Organizers Attendees
Create the ultimate tool for orga...
Opening the black box Jesper Vestergaard, Conferize
The social event website
Organizers
Opening the black box Jesper Vestergaard, Conferize
The social event website
Organizers
- Easy to set up and use (self ser...
Opening the black box Jesper Vestergaard, Conferize
The social event website
Organizers
- Easy to set up and use (self ser...
Opening the black box Jesper Vestergaard, Conferize
The social event website
Organizers
- Easy to set up and use (self ser...
Opening the black box Jesper Vestergaard, Conferize
The social event website
Organizers
- Easy to set up and use (self ser...
Opening the black box Jesper Vestergaard, Conferize
The social event website
Organizers
- Easy to set up and use (self ser...
Connecting event attendees digitally
Getting more
out of attending
events
Jesper Vestergaard, Conferize
Getting more out of attending events Jesper Vestergaard, Conferize
?
Where?
When?
Who to
meet?
Talks to
see?
Sesssions
to ...
Getting more out of attending events Jesper Vestergaard, Conferize
Why do people attend events?
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Why do people attend events?
- Knowledge
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Why do people attend events?
- Knowledge
- Ne...
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Why do people attend events?
- Knowledge
- Ne...
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Why do people attend events?
- Knowledge
- Ne...
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Event search
Knowledge
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Discussions
Knowledge
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Networking
Networking
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Speakers
Networking
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Schedule
Networking
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Sponsors
Networking
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Activity feeds and media
Social
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Group messages
Social
Getting more out of attending events Jesper Vestergaard, Conferize
Attendees
Knowledge
Networking
Getting out of the office
Connecting event attendees digitally
What’s
next? Jesper Vestergaard, Conferize
What’s next? Jesper Vestergaard, Conferize
What's
next?
?
What’s next? Jesper Vestergaard, Conferize
Succesfull
conferences and
professional events
are expanding. - Bigger venues
-...
What’s next? Jesper Vestergaard, Conferize
The organizers first question:
How do I make a successful event that
people will...
What’s next? Jesper Vestergaard, Conferize
turns into:
How do I build a succesful community
that people will love so we ca...
What’s next? Jesper Vestergaard, Conferize
Benefits of growing communities around events
- To stay relevant and top of mind
What’s next? Jesper Vestergaard, Conferize
Benefits of growing communities around events
- To stay relevant and top of mind...
What’s next? Jesper Vestergaard, Conferize
Benefits of growing communities around events
- To stay relevant and top of mind...
What’s next? Jesper Vestergaard, Conferize
Successful events grow by:

- Scaling and reusing knowhow and production
- Scal...
What’s next? Jesper Vestergaard, Conferize
Successful events grow by:

- Becoming movements and hotbeds for thoughts and i...
What’s next? Jesper Vestergaard, Conferize
Successful events grow by:

- Becoming movements and hotbeds for thoughts and i...
What’s next? Jesper Vestergaard, Conferize
Successful events grow by:

- Becoming movements and hotbeds for thoughts and i...
What’s next? Jesper Vestergaard, Conferize
Successful events grow by:

- Becoming movements and hotbeds for thoughts and i...
What’s next? Jesper Vestergaard, Conferize
The Web Summit community growth 2011-2015
What’s next? Jesper Vestergaard, Conferize
And what’s next for Conferize?
Focus on
- Building more and stronger community ...
Thanks! Jesper Vestergaard, Conferize
That’s all for now.
Let’s talk more!
Here at RSVP Festival
Mail: jv@conferize.com
Tw...
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Connecting event attendees digitally, RSVP Festival keynote

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People attend conferences and professional events for 3 main reasons: To get wiser about their fields of interest. To connect with peers. And to get out of the office and experience something different. How do we support these basic needs digitally.

Full keynote file with animations: http://cl.ly/071r1E271T15

Session link: https://www.conferize.com/conferences/rsvp-event-festival/schedule/connecting-event-attendees-digitally-before-during-and-after

Published in: Social Media
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  • DOWNLOAD FULL BOOKS, INTO AVAILABLE FORMAT ......................................................................................................................... ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
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Connecting event attendees digitally, RSVP Festival keynote

  1. 1. RSVP Festival 2015 Connecting event attendees digitally Jesper Vestergaard, Conferize
  2. 2. Connecting event attendees digitally Jesper Vestergaard Jesper Vestergaard, Conferize Product Director & Co-founder Mail: jv@conferize.com Twitter: @jespervega
  3. 3. Connecting event attendees digitally Opening the black box Jesper Vestergaard, Conferize Agenda Getting more out of attending events What’s next? 1 2 3
  4. 4. Connecting event attendees digitally Opening the black box Jesper Vestergaard, Conferize
  5. 5. Opening the black box Jesper Vestergaard, Conferize ? Where? When? With who? Value for money?
  6. 6. Opening the black box Jesper Vestergaard, Conferize Conferences and professional events are black boxes
  7. 7. Opening the black box Jesper Vestergaard, Conferize The Problem: Events are not connected to the web Event 10% attending Cloud 90% unservered
  8. 8. Opening the black box Jesper Vestergaard, Conferize Conferences and professional events are black boxes - Reaching on 10% of potential - Harder to sell tickets and lower ROI
  9. 9. Opening the black box Jesper Vestergaard, Conferize Conferences and professional events are black boxes - Reaching on 10% of potential - Harder to sell tickets and lower ROI Event software is not social, dynamic, or content-driven
  10. 10. Opening the black box Jesper Vestergaard, Conferize
  11. 11. Opening the black box Jesper Vestergaard, Conferize
  12. 12. Opening the black box Jesper Vestergaard, Conferize The solution: A two-sided marketplace connecting the world of events Event community 100% served
  13. 13. Opening the black box Jesper Vestergaard, Conferize The solution: A two-sided marketplace connecting the world of events Organizer benefits Attendees benefits - Easily create social event website + mobile app - Extend the event lifecycle - Sell more tickets & capture leads - Increase sponsor value - Discover and register for events - Save on ticket prices - Extend and improve attendee experience - Follow events and content virtually
  14. 14. Opening the black box Jesper Vestergaard, Conferize The solution: A two-sided marketplace connecting the world of events The market Industry - 1bn US$ market/year (UK/US) - 10mio meetups (world) - 2mio professional events (world) - Ancient and ripe for disruption - 10% events online - Globalization of ideas and communication
  15. 15. Opening the black box Jesper Vestergaard, Conferize Founded in 2011 Based in Copenhagen, Denmark 10 people team across Europe
  16. 16. Opening the black box Jesper Vestergaard, Conferize Where to start?
  17. 17. Opening the black box Jesper Vestergaard, Conferize Where to start? Organizers
  18. 18. Opening the black box Jesper Vestergaard, Conferize Where to start? Organizers Attendees
  19. 19. Opening the black box Jesper Vestergaard, Conferize Where to start? Organizers Speakers Attendees
  20. 20. Opening the black box Jesper Vestergaard, Conferize Where to start? Sponsors Organizers Speakers Attendees
  21. 21. Opening the black box Jesper Vestergaard, Conferize Where to start? Online followersSponsors Organizers Speakers Attendees
  22. 22. Opening the black box Jesper Vestergaard, Conferize Where to start? Organizers Attendees Create the ultimate tool for organizers to connect with more attendees and create more value for attendees
  23. 23. Opening the black box Jesper Vestergaard, Conferize The social event website Organizers
  24. 24. Opening the black box Jesper Vestergaard, Conferize The social event website Organizers - Easy to set up and use (self served)
  25. 25. Opening the black box Jesper Vestergaard, Conferize The social event website Organizers - Easy to set up and use (self served) - Effective social and marketing tools
  26. 26. Opening the black box Jesper Vestergaard, Conferize The social event website Organizers - Easy to set up and use (self served) - Effective social and marketing tools - Scalable technology, also for mobile

  27. 27. Opening the black box Jesper Vestergaard, Conferize The social event website Organizers - Easy to set up and use (self served) - Effective social and marketing tools - Scalable technology, also for mobile
 - Cheapest on the market (starts at 0,-)
  28. 28. Opening the black box Jesper Vestergaard, Conferize The social event website Organizers - Easy to set up and use (self served) - Effective social and marketing tools - Scalable technology, also for mobile
 - Cheapest on the market (starts at 0,-) - Evolving technology, build on feedback and real needs.
  29. 29. Connecting event attendees digitally Getting more out of attending events Jesper Vestergaard, Conferize
  30. 30. Getting more out of attending events Jesper Vestergaard, Conferize ? Where? When? Who to meet? Talks to see? Sesssions to go to?Workshops? Networking? Social activities? Discussons to engage in?
  31. 31. Getting more out of attending events Jesper Vestergaard, Conferize Why do people attend events?
  32. 32. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Why do people attend events? - Knowledge
  33. 33. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Why do people attend events? - Knowledge - Networking
  34. 34. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Why do people attend events? - Knowledge - Networking - Getting out of the office
  35. 35. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Why do people attend events? - Knowledge - Networking - Getting out of the office
  36. 36. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Event search Knowledge
  37. 37. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Discussions Knowledge
  38. 38. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Networking Networking
  39. 39. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Speakers Networking
  40. 40. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Schedule Networking
  41. 41. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Sponsors Networking
  42. 42. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Activity feeds and media Social
  43. 43. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Group messages Social
  44. 44. Getting more out of attending events Jesper Vestergaard, Conferize Attendees Knowledge Networking Getting out of the office
  45. 45. Connecting event attendees digitally What’s next? Jesper Vestergaard, Conferize
  46. 46. What’s next? Jesper Vestergaard, Conferize What's next? ?
  47. 47. What’s next? Jesper Vestergaard, Conferize Succesfull conferences and professional events are expanding. - Bigger venues - More frequent events - More places, cities, countries - More platforms: media, web aso.
  48. 48. What’s next? Jesper Vestergaard, Conferize The organizers first question: How do I make a successful event that people will love?
  49. 49. What’s next? Jesper Vestergaard, Conferize turns into: How do I build a succesful community that people will love so we can have more events?
  50. 50. What’s next? Jesper Vestergaard, Conferize Benefits of growing communities around events - To stay relevant and top of mind
  51. 51. What’s next? Jesper Vestergaard, Conferize Benefits of growing communities around events - To stay relevant and top of mind
 - To extend reach and revenue

  52. 52. What’s next? Jesper Vestergaard, Conferize Benefits of growing communities around events - To stay relevant and top of mind.
 - To extend reach and revenue.
 - To support attendees needs of knowledge sharing, networking and social aspects, and grow it over time.
  53. 53. What’s next? Jesper Vestergaard, Conferize Successful events grow by:
 - Scaling and reusing knowhow and production - Scaling costs with bulk deals on bookings - Scaling management and marketing
  54. 54. What’s next? Jesper Vestergaard, Conferize Successful events grow by:
 - Becoming movements and hotbeds for thoughts and ideas Fx. Roskilde Festival, WebSummit
  55. 55. What’s next? Jesper Vestergaard, Conferize Successful events grow by:
 - Becoming movements and hotbeds for thoughts and ideas Fx. Roskilde Festival, WebSummit - Building community across time and place. Fx. Sonar, WebSummit
  56. 56. What’s next? Jesper Vestergaard, Conferize Successful events grow by:
 - Becoming movements and hotbeds for thoughts and ideas Fx. Roskilde Festival, WebSummit - Building community across time and place. Fx. Sonar, WebSummit - Scaling with the community across topics. Fx. SXSW
  57. 57. What’s next? Jesper Vestergaard, Conferize Successful events grow by:
 - Becoming movements and hotbeds for thoughts and ideas Fx. Roskilde Festival, WebSummit - Building community across time and place. Fx. Sonar, WebSummit - Scaling with the community across topics. Fx. SXSW - Growing across platforms, media and online. Fx. TED
  58. 58. What’s next? Jesper Vestergaard, Conferize The Web Summit community growth 2011-2015
  59. 59. What’s next? Jesper Vestergaard, Conferize And what’s next for Conferize? Focus on - Building more and stronger community features - Easier management for organizers - Continue creating more value for organizers and attendees.
  60. 60. Thanks! Jesper Vestergaard, Conferize That’s all for now. Let’s talk more! Here at RSVP Festival Mail: jv@conferize.com Twitter: @jespervega

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