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Sprout Products: Providing green solutions to urban problems

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Sprout Products: Providing green solutions to urban problems

  1. 1. Providing green solutions to urban problems
  2. 2. Problem Specialty retail market is lacking, with no stores catered only for green products Physical retail is diminishing while ecommerce platforms are booming Sustainable tech is the new buzzword, but with no one stop shop to find products
  3. 3. Solution An online retail channel where the experience is optimized only for green consumers OPTIMIZE the experience DELIGHT the customer RETAIN future buyers
  4. 4. Market Validation 82% 82,000 of consumers choose to buy green products (2009) listings on Amazon Green
  5. 5. Market Size 60M 47M 12K TARGETED CONSUMERS (US ONLY) INTERNET CONSUMERS WEB TRAFFIC Total Available Market Based on US population figures and consumer statistics 78% of consumers purchase via Internet From released Cisco Research 500 possible sales Assuming industry average of 4% conversion rate from MaiUp
  6. 6. Product 2013 2014 2015
  7. 7. Business Model We take a 10% commission per sale, handle electronic logistics, and private label additional products 12K $3 $30 WEB TRAFFIC AVERAGE FEE PRIVATE LABEL MARGIN Assuming industry average of 4% conversion rate from MaiUp JaxWorks – research from 4 major retailers Sales confirmed via IndieGoGo 500 possible sales $30 per purchase 75% (30/40)
  8. 8. Market Adoption FUNDING PARTNERSHIP S PRESS
  9. 9. Competition ONLINE OFFLINE SPECIFIC GENERAL

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