Getting what you want

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How to get enough time in your design process and also support from your client and team members to allow your to do awesome products

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Getting what you want

  1. 1. The path to greatness The cost of quality F##k process Getting what you want @jeppehenckel UX lead
  2. 2. How do we make sure we only create awesome stuff?
  3. 3. The life of an agency designer Too little time People and clients who don’t understand you
  4. 4. The life of an agency designer Too little time People and clients who don’t understand you Apathy and frustration
  5. 5. How we react
  6. 6. Solution? Blame people around you Bitch and whine to your designer colleagues
  7. 7. Solution? Blame people around you Bitch and whine to your designer colleagues
  8. 8. So what to do
  9. 9. What we need to create great product Time Get people to understand our solutions
  10. 10. Getting enough time
 and buy in from client
  11. 11. Scoping Quality Functionality
  12. 12. Scoping Quality Functionality
  13. 13. Scoping Quality Functionality
  14. 14. “Supreme excellence consists of breaking the enemy's resistance without fighting.” ― Sun Tzu, The Art of War
  15. 15. Scoping Quality Functionality
  16. 16. Scoping Quality Functionality
  17. 17. Getting supportive colleagues
  18. 18. “Supreme excellence consists of breaking the enemy's resistance without fighting.” ! — Sun Tzu, The Art of War
  19. 19. The creative genius
  20. 20. An example!
  21. 21. What is it ! An B2B app where retailers can purchase Jack & Jones clothes for their store
  22. 22. Team Product Owner UX Graphic Design Content Transition design Producer
  23. 23. Team Ideation Daylong cross disciplinary workshops for every element Feedback sessions twice a week with designers iterating on every design element
  24. 24. Working with the client Weekly pitstops or workshop Continually challenging brief and business constraints
  25. 25. Working with the client Weekly pitstops or workshop Continually challenging brief and business constraints “ You are annoyingly persistent. ”
  26. 26. The rules
  27. 27. Code of conduct • The whole design team is allocated at the beginning of a process • A product owner must be assigned • Sparring partners for everyone must be assigned • Design team must meet weekly • Sparring partners meet ad hoc but minimum once a week • Nothing is shown to clients without having been through review and critique by design team and sparring partners • Just show the client and get feedback.
  28. 28. Does it makes sense?

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