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Why aren’t users clicking that big red Donate button you created? Why can’t they complete your online form? Get answers to these and other UX questions, at DC Web Women's July 10 Speakers Series event. User experience experts Jennifer Romano Bergstrom and John Whalen will explain the psychology of UX. You’ll learn how how users’ brains work, so you can design buttons, forms, and apps they can use.
In this interactive session, Jennifer and John will:
- Use real-world examples to illustrate how users perceive and process information
- Explain key principles of psychology that will help you produce better design solutions for UX problems
- Discuss how users’ motivations and emotions affect their online behavior
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