Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Gardella - How to Write a Blog Post


Published on

Blogging is very easy and should be a key component of any business marketing plan. Dr. Jennifer Gardella describes the best way to set yourself for success blogging and how to get it down to maximize results.

Published in: Business
  • Be the first to comment

  • Be the first to like this

Gardella - How to Write a Blog Post

  1. 1.
  2. 2. How To Blog
  3. 3. Why Blog? • Increases your website SEO • Shows your personality • Highlights your expertise • Comment on news related stories • Builds know, like and trust
  4. 4. Make Blogging Easy Step #1: Have an editorial calendar with a well planned out timeline of topics. You will hit the ground running when you are ready to write. You will not miss any opportunities or events.
  5. 5. The easy steps to blogging: 1. Topic – what are you going to write about? 2. Title – SEO 3. Have an opening paragraph 4. Length – 1000 is best, 350-500 is minimum 5. Solve a problem 6. No industry jargon 7. Edit and proof 8. Add in pictures 9. Take time for technical SEO
  6. 6. Share Away on Social Media 1. Drive traffic back to your website 2. Do not share everywhere at the same time. 3. Facebook: Tuesday; LinkedIn: Wednesday
  8. 8.