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Millennials are fast becoming the largest consumer-spending generation, yet many brands still struggle to understand how they think and behave. Similarly Generation Z has been deemed the most crucial demographic for marketers.
Learn more about how an online insight community dedicated to your brand can help you save time, make more informed marketing and product decisions and ultimately give you better results for your budget.
- What is an Insight Community?
- What are the benefits and features of an Insight Community?
- How does it differ from traditional market research?
yconic operates Canada's largest youth-focused market research panel and helps brands and agencies better understand the young adult demographic.