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User Experience at the European Bioinformatics Institute

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How we carry out user experience design at EMBL-EBI, to deliver easy-to-use services for life science researchers.

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User Experience at the European Bioinformatics Institute

  1. 1. User Experience at the European Bioinformatics Institute (EMBL-EBI) Dr. Jennifer Cham Lead UX Architect, Web Development June 2016
  2. 2. QUICK TOUR OF UX @ EBI • Background • User experience • Why we do UX • Who we are • How we do UX • 2 Examples • Challenges & Outcomes • Further information resources
  3. 3. EMBL-EBI A trusted data provider for the life sciences. Part of European Molecular Biology Laboratory, an inter- governmental research organisation 570 staff from 57 nations
  4. 4. OUR MISSION To provide freely available data and bioinformatics services to all facets of the scientific community in ways that promote scientific progress
  5. 5. Services Genes, Genomes & Variation RNA, Protein & Metabolite Expression Proteins & Protein Families Molecular & Cellular Structures Chemical Biology Molecular Systems Support Training Systems & Infrastructure Web development & production Administration Research Genomics Proteins & Protein Structures Chemical Biology Pathways & Systems Outreach Industry Programme External Relations/ Communications OUR ORGANISATION
  6. 6. MISSION FOR INDUSTRY To help disseminate cutting- edge technologies to industry
  7. 7. INDUSTRY PROGRAMME MEMBERS
  8. 8. WHY EBI NEEDS UX Big demand for our services Complex data and functionality ~12.1 million requests to EMBL-EBI via web browsers every day Users at over 5 million unique sites (IPs) use EMBL-EBI websites each year
  9. 9. COMPLEX WEBSITES & SERVICES Bioinformatics resources suffer from usability problems
  10. 10. UX, WHY BOTHER? Design the right thing Understand who we are serving – context of use Design services & tools that facilitate the science rather than adding cognitive load Testing and validating our assumptions Avoid costly reworks Forge relationships (internal & external)
  11. 11. UX @ EBI Since 2009 5 UX FTEs (& now hiring more) UX work for: - web (free online services) - process improvement/ business analysis projects
  12. 12. UX IN PRACTICE Three modes: 1. UX consultancy (Web Dev Team) 2. Embedded UX in specific service delivery teams 3. UX mentoring: distributed UX via individuals in other teams (via UX people in Web Dev Team)
  13. 13. UX Development Brendan Vaughan Team Leader Jenny Cham Lead UX Architect Galabina Yordanova UX Designer Nikiforos Karamanis UX Designer Liang Shen Web Developer Peter Walter Web Developer Luca Fumis Web Developer Miguel Pignatelli JavaScript Developer Joseph Rossetto Web Developer Kenneth Hawkins Web Designer 1. WEB DEV TEAM Centralised support function for the whole institute Expert UX consultancy UX mentoring services
  14. 14. 2. UX IN OTHER TEAMS Dedicated UX support to a specific service UX may be specifically funded by a research council grant Literature Services + Developers + Text miners + Manager etc.Michele Ide-Smith UX Architect + Developers + Managers + Bioinformaticians + Curators etc.Sangya Pundir UX Manager Protein-related Services
  15. 15. 3. UX GOES FREE… Empower individuals in other service teams to do their own UX research & design work Mentoring & coaching Provide practical support and advice, templates etc. Develop UX skills in others Evangelise UX
  16. 16. HOW DO WE DO UX? We are independent, internal UX ‘consultants’ managing our own projects Standard UX techniques with a twist to cater for complexity of the data
  17. 17. OUR FAVOURITE TOOLS FOR UX We use these most often… - not necessarily in this order - not always all of them - this is just a selection
  18. 18. DOUBLE DIAMOND MODEL FOR SERVICE DESIGN
  19. 19. OBSERVATION & INTERVIEWS FOR DEEP USER RESEARCH
  20. 20. USER PROFILES
  21. 21. INTERACTIVE WORKSHOPS
  22. 22. CARD SORTING
  23. 23. SPEED SKETCHING & RAPID MOCKUPS
  24. 24. VISUAL PROJECT PLANNING & COMMUNICATION
  25. 25. e.g. MAPPING UX AS PART OF FAMILIAR PROJECT PLANS
  26. 26. e.g. BENEFITS & SUCCESS METRICS OF UX IN PROJECT DOCUMENTS
  27. 27. PROJECT EXAMPLES
  28. 28. EBI WEBSITE 2006 2007 2013
  29. 29. CTTV INFORMATICS PLATFORM
  30. 30. www.targetvalidation.org
  31. 31. INTERACTIVE GRAPHICAL VIEWS ON COMPLEX DATA SETS
  32. 32. HEART MODEL FOR UX SUCCESS METRICS
  33. 33. CHALLENGES Measuring success of UX work Wet lab user vs. bioinformatician – sweet spot? Obtaining resources for UX when research grants are designed to fund novelty Getting UX recommendations implemented Recruiting UX people + domain expertise Culture of quantitative research may be unfamiliar with qualitative approaches to UX research Data viz expertise for complex data
  34. 34. SOURCES Design Council (Double diamond model for service design) http://www.designcouncil.org.uk/sites/default/files/asset/document/Desig n%20methods%20for%20developing%20services.pdf Cartoon “thinking the same thing” by Jeff Patton & Luke Barrett https://uxmag.com/articles/using-proto-personas-for-executive-alignment Bioinformatics usability issue references: • Javahery et al. (2004) Beyond Power: making bioinformatics tools user-centered. Commun ACM 47:59-62 • Bolchini et al. (2009) Better bioinformatics through usability analysis. Bioinformatics 25:406-412 Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers Paperback (2010) Gray, Brown & Macanufo ‘HEART’ UX metrics article https://library.gv.com/how-to-choose-the-right-ux-metrics-for-your- product-5f46359ab5be#.xmsm6kvvn Images sourced from EMBL-EBI External Relations & Web Development Team
  35. 35. FURTHER INFORMATION UX training module at EBI’s train online website https://www.ebi.ac.uk/training/online/course/user-experience-design Sketchnotes on UX & Science Jenny’s https://www.flickr.com/photos/97823772@N02/ Francis’s https://www.flickr.com/photos/francisrowland UX in science blogs Jenny Cham’s blog http://jennycham.co.uk/ EBI interfaces blog https://ebiinterfaces.wordpress.com/ UX in bioinformatics journal papers list http://www.ebi.ac.uk/about/people/jenny-cham Slide share talks on UX & science Jenny’s http://www.slideshare.net/JenniferCham/presentations Francis’s http://www.slideshare.net/francisrowlanduk/presentations
  36. 36. THANKS Nikiforos Karamanis Francis Rowland Dominic Clark Brendan Vaughan Mary Todd-Bergman Spencer Phillips
  37. 37. QUESTIONS?

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