Career Chameleons


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Presentation challenging career development practitioners to be prepared to change their practices according to the needs of our clients and or society, especially in relation to technology.

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Career Chameleons

  1. 1. Jenni Proctor March 16 2009
  2. 2. <ul><li>Video – Youtube </li></ul><ul><li>Change happening at an unprecedent rate in history </li></ul><ul><li>Dr Jim Bright spoke about it at Perth Conference </li></ul><ul><li>Chaos theory </li></ul>
  3. 3. <ul><li>We know change is happening. It is affecting everything and everyone around us. </li></ul><ul><li>We will look at change in the lives of our clients, changes in society due to the internet and mobile technology, and change in our profession. </li></ul><ul><li>What are WE doing to keep up, to adapt, to be a “career chameleon”? </li></ul>
  4. 4. <ul><li>A type of lizard found in Africa, Madagascar, Spain, across Asia to Sri Lanka and introduced to Hawaii and California. </li></ul><ul><li>“ All chameleon species are able to change their skin colours. Different chameleon species are able to change different colours which can include pink, blue, red, orange, green, black, brown, yellow and turquoise. Recent research indicates that they do not typically change their colour for reasons of camouflage , but instead use colour changes as a method of communication.” - Wikipedia </li></ul>
  5. 5. <ul><li>“ At a time when news is not merely of deficit and depression but of Armageddon and apocalypse. When editorials read like suicide notes. When Obama in his inaugural and Rudd in every other utterance have the sky falling and the end nigh. The bears have killed the bulls and black dogs prowl in packs.” (Phillip Adams: Weekend Australian Magazine, March 7 – 8, 2009) </li></ul>
  6. 6. <ul><li>Fear, Sadness, Worry……..Negative attitudes breed negative results. </li></ul><ul><li>Shift has happened. </li></ul><ul><li>The glass is half empty. </li></ul><ul><li>Employment rate of 95.2% in Australia. </li></ul><ul><li>We still have skills shortages. </li></ul><ul><li>Shift has happened. </li></ul><ul><li>The glass is still half full. </li></ul>
  7. 7. <ul><li>What do they need now that they didn’t need before? </li></ul><ul><li>What do they need MORE now than before? </li></ul><ul><li>How can you provide what they need? (However you must be kind to yourself!) </li></ul><ul><li>How can you market yourself to them so they realise how badly they need you? </li></ul><ul><li>Do you need to reinvent yourself, the services you offer, or your business itself? </li></ul>
  8. 8. <ul><li>“… .but instead use colour changes as a method of communication.” </li></ul><ul><li>What “colour changes” can you make? </li></ul><ul><li>Adapt your services? </li></ul><ul><li>Adapt your business/service image? </li></ul><ul><li>Adapt the way you offer assistance? </li></ul><ul><li>Adapt the amount or type of information you give your clients? </li></ul>
  9. 9. <ul><li>Do you have a profile on </li></ul><ul><li>Facebook </li></ul><ul><li>LinkedIn </li></ul><ul><li>LinkMe </li></ul><ul><li>Do you have a blog? </li></ul><ul><li>Do you SMS rather than chat? </li></ul><ul><li>Do you Twitter? </li></ul>
  10. 10. <ul><li>Multiplatform: access from PC or Mac or mobile phone </li></ul><ul><li>Ease of access and use: Search Engines to organise and locate information. </li></ul><ul><li>Interactivity and collective intelligence such as Wikipedia. </li></ul><ul><li>Blogs. </li></ul><ul><li>Applications: small programs that make other actions possible eg Twitter and Facebook. </li></ul>
  11. 11. <ul><li>Your own Personal Assistant who knows what you like to eat, where you like to shop, what cinemas you prefer etc </li></ul><ul><li>Will narrow your search and interpret the context of your search. Will gather, analyze and present data to you in a format of your choice. </li></ul><ul><li>Virtual reality </li></ul><ul><li>TV, watches, clothing, fridges, radio. </li></ul>
  12. 12. <ul><li>“… .but instead use colour changes as a method of communication.” </li></ul><ul><li>What “colour changes” can you make? </li></ul><ul><li>Adapt the way you communicate with your clients? </li></ul><ul><li>Adapt the way you offer services to your clients? </li></ul><ul><li>Adapt the way you help clients to gather information? </li></ul>
  13. 13. <ul><li>CICA </li></ul><ul><li>Australian Standards for Career Development Practitioners </li></ul><ul><li>ABCD – Guidelines </li></ul><ul><li>Raising our profile through links with other organisations. </li></ul><ul><li>Career Advice Australia – Many new people into the career industry </li></ul><ul><li>Career One – Placing emphasis on using CDAA website to choose a career practitioner. </li></ul>
  14. 14. <ul><li>Have you really read the Professional Standards document? </li></ul><ul><li>Are you keeping up with all the areas of Continuing Professional Development? </li></ul><ul><li>What is being offered to regional members? </li></ul><ul><li>By 2012 will we be able to claim we are “a profession” and feel proud to do so? </li></ul><ul><li>What is stopping someone from providing career development services with no background in it? What can we do about it? </li></ul>
  15. 15. <ul><li>“… .but instead use colour changes as a method of communication.” </li></ul><ul><li>What “colour changes” can you make? </li></ul><ul><li>How could you raise your professional profile individually and collectively? </li></ul><ul><li>How can CDAA continue to improve to meet your needs? </li></ul><ul><li>What life-long learning do you personally need to undertake? </li></ul><ul><li>What PD do you need? </li></ul>
  16. 16. <ul><li>Groups of about 5 </li></ul><ul><li>Choose I big shift </li></ul><ul><ul><li>The economic climate </li></ul></ul><ul><ul><li>Social networking </li></ul></ul><ul><ul><li>CDAA </li></ul></ul><ul><li>Brainstorm and discuss </li></ul><ul><li>1 scribe / reporter </li></ul><ul><li>1 volunteer to collate the groups’ ideas and email them to everyone who wants to have a copy. </li></ul>