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Evil, Impactful IA & UX


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UXDC 2017 (IMPACT) presentation deck. Exploration of how UX and IA skills, methods, and tools can be employed for evil effect.

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Evil, Impactful IA & UX

  1. 1. Evil, Impactful IA & UX Jeffrey Ryan Pass | @jeffpass | UXDC 2017 – #IMPACT – #UXDC2017 | April 15, 2017
  2. 2. Why This Talk & Why Me
  3. 3. When the devil came, He was not red, He was chrome and he said, Come with me, You must go, So I went, Where everything was clean, So precise and towering Jeff Tweedy & Wilco (from Hell Is Chrome)
  4. 4. Labor and the artifacts of labor can be employed for good or not.
  5. 5. Polar bears are cute. Unicorns inspire us.
  6. 6. But all wild animals (real or mythical) are wild animals.
  7. 7. Out of Scope
  8. 8. The World Wide Web and all the goodness (badness) therein.
  9. 9. Voting & Elections
  10. 10. There were many obstacles to Nelson Mandala’s 1994 election as South Africa’s first black chief executive
  11. 11. Like ballots designed to appear simple while intentionally confusing low-literacy and first-time (read as black) voters
  12. 12. Not that the US does it any better
  13. 13. And neither time or technology had made much of a difference.
  14. 14. And neither time or technology had made much of a difference. Though we are getting better.
  15. 15. A Place for (and an Eye on) Everything
  16. 16. Disney, IKEA, casinos and many more work hard to ensure that once you enter, it’s hard to leave with- out seeing it all.
  17. 17. Hierarchy and categorization are important, and useful especially when focusing on a group or persona.
  18. 18. Dante knew hierarchy is important, especially for grouping people and things.
  19. 19. But people like don’t always like to be grouped. And many belong to more than one group.
  20. 20. People need mental models. Conceptual models become defacto reality. Both can be difficult to shift.
  21. 21. Once a punishment and deterrent, Bentham’s Panopticon is now norm.
  22. 22. The Panopticon notion started as a single eye and evolved into a network of eyes overseen by an all- seeing, all-knowing eye. Sauron? Amazon?
  23. 23. ~ End ~
  24. 24. References
  25. 25. Mike Wilson (02.29.2016). Architecture (Details unknown). Retrieved 04.13.2017, from: e-by-mike-wilson-images-wallpapers.html. Use: PD CC0. Massimiliano Lincetto. (03.15.2008). Dachau Camp – Gas Chamber. Retrieved 01.112017, from: amp_-_gas_chamber.jpg. Use: GNU FDL References (1 of 4) Le.Mat. (08.21.2011). Wall of skulls & bones [photo taken in the Paris Underground, shared on flickr; image cropped]. Retrieved 01.112017, from: Use: CC BY-NC 2.0. O’Reilly Media, Inc. (n.d.). Information Architecture For the Web and Beyond (book cover) [book cover from O’Reilly storde]. Retrieved 01.11.2017 from: ?sortby=publicationDate#tab_04_2. Use: meets O’Riley Media, Inc. T&C. Google Art Project (artist. Unknown) (02.20.2011). The Unicorn in Captivity [from Wikimedia Comm Africaons and the Google Art Project]. Retrieved 01.11.2017, from: orn_in_Captivity_-_Google_Art_Project.jpg Use: PD. Wikimedia Commons (03.16.2015). Ferrassie Skull [clear background]. Retrieved 01.13.2017, from: _skull_clear.png. Use: GNU FDL.
  26. 26. Associated Press (). Retrieved 01.12.2017, from: celebration-of-nelson-mandela/. Use: Associated Press©; consistent with T&Cs. References (2 of 4) Chris King, Quark Expeditions/AECO (06.24.2015). Polar Bear and Narwhal. Retrieved 01.13.2017, from: s-and-researchers-work-together.html. Use: Christopher King©; shared through Expedition Cruising Blogger and Blogger share. Didier Descouens (12.29.2010). Arrowhead Front- Robert [discovered Gavaudun Lot-et-Garonne, France, from the collection of the Museum of Toulouse]. Retrieved 01.13.2017, from: ont_Robert_231.4.jpg. Use: GNU FDL. (10.2013). Waiting Room [screenshot]. Retrieved 10.03.2017 from: account/. Use: PD. Unknown (unknown). Logo of the Scull and Bones [source: Yale University Archives]. Retrieved 01.12.2017, from: go.jpg. Use: PD. Frederick Brownell (04.24.1994). The national flag of the Republic of South Africa [image manipulated for use as a background]. Retrieved January 13, 2017, from: Use: PD.
  27. 27. Wikimedia Commons (05.04.2016). Columbus Ohio Congressional Districts. Retrieved 01.13.2017, from: OhioCongressionalDistricts.svg. Use: CC A-SA 4.0 I. References (3 of 4) Wikimedia Commons (03.16.2015). Australopithecus Sediba [transparent background]. Retrieved 01.13.2017, from: thecus_Sediba_-_Transparent_Background.png. Use: CC A-SA 4.0 I. Elkanah Tisdale (1812). The Gerry-Mander (political cartoon). Retrieved 01.13.2017, from: y-Mander_Edit.png. Use: PD. Fox4 News (Fox Television Stations/FTS) (10.27.2016). Tarrant County woman admits early voting problem was her fault (untitled article image). Retrieved 01.13.2017, from: Use: FTS Limited Content License David Brauchli/AP (02.25.1994). Historic 1994 South African Ballot. Retrieved 01.13.2017, from: an_ballot____the_election-lot41431.aspx. Use: Nate D. Sanders Auctions© consistent with shite sharing policy. InSapphoWeTrust on flickr (02.25.1994). 2000 Presidential Ballot, Palm Beach County, Florida - Museum of American History, Washington, DC.. Retrieved 01.13.2017, from: 39542/in/photolist-5fCD4i-dUAHYY-9moQsA. Use: CC BY-SA 2.0 Inter IKEA Systems B.V. (n.d.). IKEA Adelaide Store Map [from the IKEA mobile shopping app]. Retrieved 12.28.2016, from: Use: meets IKEA Systems B.V. Catalog Application non-commercial T&C.
  28. 28. Sandro Botticelli (between 1480 and 1490). La Carte de l'Enfer (Chart of Hell) [image cropped and edges cleaned for use]. Retrieved 12.21.2016, from: otticelli_-_La_Carte_de_l'Enfer.jpg. Use: PD. References (4 of 4) Bartolomeu Velo (1568). Ptolemaic geocentric model [image cropped and edges cleaned for use]. Retrieved 12.21.2016, from: otticelli_-_La_Carte_de_l'Enfer.jpg. Use: PD. G.P. Holford (1828). Millbank Prison Plan (from “An Account of Millbank Penetentury”). Retrieved 01.13.2017, from: Prison_Plan.jpg. Use: PD. United States Holocaust Museum Washington (05.12.2006). Nazi camp ID-emblems in a 1936 (German illustration). Retrieved 12.21.2016, from: amp_badge. Use: PD. Department of the Army (USA) (05.12.2006). Intellige FM 34-52 nce Interrogation Field Manual 34-52 (FM 34-52) (05.12.2006). Retrieved 09.28.1992, from: Use: PD. Friman (12.23.2005). Panopticon Presidio Modelo (Cuba); Presidio Modelo 2. Retrieved 01.13.2017, from: modelo2.JPG. Use: GNU FDL. Department of the Army (USA) (05.12.2006). Intellige FM 34-52 nce Interrogation Field Manual 34-52 (FM 34-52) (05.12.2006). Retrieved 09.28.1992, from: Use: PD.