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MACVB Education Summit - Stakeholder Value

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Showing value to CVB stakeholders during the MACVB education summit

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MACVB Education Summit - Stakeholder Value

  1. 1. SHOWING VALUE TO CVB STAKEHOLDERS MACVB Summer Education Summit
  2. 2. SOURCE ON WHAT’S HAPPENING • Weekly email with PDF to partners on events (traffic report) • Weekly Facebook Live on events • Live to promote upcoming events & during events • Specific events page on social media • Becoming the “go-to” for event planning • Always ask partners to let us know about their events COMMUNITY GROUPS CIRCUIT • Kiwanis, Rotary, Sertoma, etc.
  3. 3. NEWS Monthly Hospitality E-Newsletter • Visit Mankato news • Industry news • “Traffic report” – all events up to 2 months out News Releases • Visit Mankato news • Industry news • Events news
  4. 4. CONNECTING WITH ELECTED OFFICIALS • State legislators (as needed) • City Council presentations (annual & as needed) • County Commissioners (annual & as needed) • Patrick Baker, Dir. Government & Institutional Affairs
  5. 5. REPORTING • Visit Mankato annual report • Integrated annual report with Greater Mankato Growth (parent organization) – much greater reach • Quarterly dashboards to Board • Deep Dives with Board
  6. 6. Q & A

Showing value to CVB stakeholders during the MACVB education summit

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