1. Stakeholder Relations
Megan Christianson
Executive Director
Visit Grand Rapids,Inc.

2. City Council
County
Commissioners
Economic
Development
Corporations
• Present Annual Report
Once a year
• Attend meetings when
tourism/lodging issues or
agenda items
• Present Annual Report
Once a year
• Attend meetings when
tourism/lodging issues
or agenda items
• Present Annual Report
Once a year
• Attend their Annual
Dinner and Meetings
Local Stakeholders
Civic Organizations • Present Annual Report

3. Annual Report

4.  Meet with them once a year face to face
 Attend the Chamber Legislative Breakfasts
beginning of session and Luncheon end of
session
 Communicate with them via email and text
regarding major legislation issues or items
 Form a relationship with Legislative
Assistants
Legislator Engagement

5.  Quarterly e-newsletter that includes previous
quarters reporting metrics and time sensitive
items
 Visit every lodging property that collects
lodging tax each Spring and sit down with
every
 E-blast for groups that come to town and
create a Welcome Poster
Lodging Properties & Business
Partners

6. Quarterly Newsletter
 Designed in publisher and
saved as pdf
 Emailed Quarterly to all
Tourism Business Partners
(lodging properties,
stakeholders and
Business advertisers)
 Includes previous quarter
metrics, time sensitive
issues or information
 1st quarter give the yearly
goals and objectives
 Last quarter include
annual report

7. Thank You!
Megan Christianson
Executive Director
Visit Grand Rapids, Inc.
Phone: 218-259-0572
Email: megan@visitgrandrapids.com