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Chamber 2020 – Jay Handler, Membership 180

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2017 MACE Annual Conference presentation from Jay Handler of Membership 180.
While some Chambers have really kept pace with the way our industry has changed in recent years, many of us are struggling to adapt. Jay will talk about some of the trends we're already seeing, as well as a few that might be on the horizon, and what we can do as chamber professionals to utilize this new information to the benefit of our organizations.

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Chamber 2020 – Jay Handler, Membership 180

  1. 1. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  2. 2. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 Jay Handler Chief Engagement Officer of Membership180 Spent 5 years on the faculty of Institute for Organization Management Professional Speaker/Trainer/Consultant 15 years in radio advertising sales & management Author of “The 8 M’s of Marketing”
  3. 3. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  4. 4. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  5. 5. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  6. 6. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 NEW RULES 1. We don’t chase prospects who haven’t been in business at least 2 full years
  7. 7. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  8. 8. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 NEW RULES 1. We don’t chase prospects who haven’t been in business at least 2 full years 2. We’re building a Culture of Engagement. No more “Recruit” and “Retain” mentality.
  9. 9. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  10. 10. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 NEW RULES 1. We don’t chase prospects who haven’t been in business at least 2 full years 2. We’re building a Culture of Engagement. No more “Recruit” and “Retain” mentality. 3. You get the Board you build, and you deserve the Board you get.
  11. 11. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  12. 12. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 NEW RULES 1. We don’t chase prospects who haven’t been in business at least 2 full years 2. We’re building a Culture of Engagement. No more “Recruit” and “Retain” mentality. 3. You get the Board you build, and you deserve the Board you get. 4. Budgets must have lines for Personal & Professional Development included in them.
  13. 13. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  14. 14. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 NEW RULES 1. We don’t chase prospects who haven’t been in business at least 2 full years. 2. We’re building a Culture of Engagement. No more “Recruit” and “Retain” mentality. 3. You get the Board you build, and you deserve the Board you get. 4. Budgets must have lines for Development included in them. 5. It’s time to target those “Sacred Cows” once and for all.
  15. 15. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789
  16. 16. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 Everyone here today will be getting a FREE copy of my book, The 8 M’s of Marketing for Organization Management Professionals… PLUS ….visit Membership180.com and click on the SCHEDULE A FREE CONSULTATION button. Fill out the form and you’ll get ONE FREE HOUR of VIRTUAL CONSULTING TIME just for attending today…!
  17. 17. www.Membership180.com Facebook.com/Membership180 Twitter.com/Membership180866.960.9789 THANK YOU!!! Jay Handler, Membership180 866.960.9789 Jay@Membership180.com www.Facebook.com/JayHandler www.Twitter.com/JayHandler www.LinkedIn.com/in/JayHandler

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