An	introduction	to	the	local	scene
David	van	Berkel
WHO	ARE	WE?
“…coworking	might	also	be	interpreted	as	an	emancipatory	practice	
challenging	the	current	neoliberal	politics...
SMALL
NOT		
FINISHED
LOTS	OF	
POTENTIAL
VERY	
EXCITING
NOT	BUSY
NOT	
PROFITABLE
LABOUR
INTENSIVE
OUR	STORY
Frustrated	Professional	>>					Freelance	Designer	Working	from	Home	>>							Involvement	with	ECHO	Youth	NGO
Necessity	as	the	‘Mother	of	initiative’>>						Learning	theory	after	practice>>								Still	learning	
OUR	STORY
1.	The	local	scene	in	South	Africa
2.	Finding	the	strengths	
in	the	challenges
3.	The	road	ahead
National	Development	Plan:
A	holistic	snapshot	of	South	Africa
1	THE	LOCAL	SCENE	|	2	STRENGTHS	IN	CHALLENGES	|	3	THE	ROAD	...
1	THE	LOCAL	SCENE	|	2	STRENGTHS	IN	CHALLENGES	|	3	THE	ROAD	AHEAD
Urban	professionals	coworking demographic
Skilled	labour ...
Tech	Hubs	as	synonymous	to	Coworking
Tech	funding
1	THE	LOCAL	SCENE	|	2	STRENGTHS	IN	CHALLENGES	|	3	THE	ROAD	AHEAD
4	Key	values	of	coworking
Collaboration
Openness	
Community
Sustainability
1	THE	LOCAL	SCENE	|	2	STRENGTHS	IN	CHALLENGES	|...
Homes	with	Internet	Access	2013	
USA	74%
73.4%	high	speed	connections
EU	81%	
RSA	10	%
1	THE	LOCAL	SCENE	|	2	STRENGTHS	IN	...
85%	mains	electrical	supply
99	days	
of	load-shedding	in	2015
1	THE	LOCAL	SCENE	|	2	STRENGTHS	IN	CHALLENGES	|	3	THE	ROAD	A...
How	has	coworking grown	in	non-ideal	circumstances?
Other	countries	broke	their	barriers,	South	Africa	needs	to	
do	the	sa...
Job	creation>>							Entrepreneur	barriers	to	entry	>>								Improved	productivity	
1	THE	LOCAL	SCENE |	2	STRENGTHS	IN	CH...
1	THE	LOCAL	SCENE |	2	STRENGTHS	IN	CHALLENGES |	3	THE	ROAD	AHEAD
Urban	professionals
Upskilling	>>					Mthokozisi Mthetwa ...
Grounded	Work	diversity	stats:
RACE GENDER
INTERESTS
50%
Walindah and	Schalk
1	THE	LOCAL	SCENE |	2	STRENGTHS	IN	CHALLENGES...
Know	coworkers	1st names
Feel	less	isolated
Changed	social	circle
86%
62%
92%
1	THE	LOCAL	SCENE |	2	STRENGTHS	IN	CHALLENGE...
BACKUP
ELECTRICITY
INTERNET
COURIERS
COFFEE
MACHINE
PRINTER
SCANNER
POOLED
RESOURCES
1	THE	LOCAL	SCENE |	2	STRENGTHS	IN	CH...
1	THE	LOCAL	SCENE |	2	STRENGTHS	IN	CHALLENGES	|	3	THE	ROAD	AHEAD
What	can	coworking operators	do?
Cost	awareness	>>				Spe...
1	THE	LOCAL	SCENE |	2	STRENGTHS	IN	CHALLENGES	|	3	THE	ROAD	AHEAD
What	can	coworking operators	do?
Grassroots	partnerships	...
THANK	YOU!
Introduction to South Africa Coworking scene, by Grounded Work
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Introduction to South Africa Coworking scene, by Grounded Work

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Presented at the Coworking Africa Meetup by David van Berkel.

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Introduction to South Africa Coworking scene, by Grounded Work

  1. 1. An introduction to the local scene David van Berkel
  2. 2. WHO ARE WE? “…coworking might also be interpreted as an emancipatory practice challenging the current neoliberal politics of individualisation” (Merkel, 2015)
  3. 3. SMALL NOT FINISHED LOTS OF POTENTIAL VERY EXCITING NOT BUSY NOT PROFITABLE LABOUR INTENSIVE
  4. 4. OUR STORY Frustrated Professional >> Freelance Designer Working from Home >> Involvement with ECHO Youth NGO
  5. 5. Necessity as the ‘Mother of initiative’>> Learning theory after practice>> Still learning OUR STORY
  6. 6. 1. The local scene in South Africa 2. Finding the strengths in the challenges 3. The road ahead
  7. 7. National Development Plan: A holistic snapshot of South Africa 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD
  8. 8. 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Urban professionals coworking demographic Skilled labour statistics
  9. 9. Tech Hubs as synonymous to Coworking Tech funding 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD
  10. 10. 4 Key values of coworking Collaboration Openness Community Sustainability 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Social integration – communitarian social relations
  11. 11. Homes with Internet Access 2013 USA 74% 73.4% high speed connections EU 81% RSA 10 % 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Infrastructure – Coworking spaces as shared infrastructure
  12. 12. 85% mains electrical supply 99 days of load-shedding in 2015 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Infrastructure – Coworking spaces as shared infrastructure
  13. 13. How has coworking grown in non-ideal circumstances? Other countries broke their barriers, South Africa needs to do the same. Can non-ideal circumstances be seen as opportunities?
  14. 14. Job creation>> Entrepreneur barriers to entry >> Improved productivity 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Urban professionals
  15. 15. 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Urban professionals Upskilling >> Mthokozisi Mthetwa >> Zwanani Languages
  16. 16. Grounded Work diversity stats: RACE GENDER INTERESTS 50% Walindah and Schalk 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Social integration
  17. 17. Know coworkers 1st names Feel less isolated Changed social circle 86% 62% 92% 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Social integration – Bringing people out of their homes Deskmag 2nd coworking survey:
  18. 18. BACKUP ELECTRICITY INTERNET COURIERS COFFEE MACHINE PRINTER SCANNER POOLED RESOURCES 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD Infrastructure – Temporary centralisation
  19. 19. 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD What can coworking operators do? Cost awareness >> Special offers/partnerships >> Open days
  20. 20. 1 THE LOCAL SCENE | 2 STRENGTHS IN CHALLENGES | 3 THE ROAD AHEAD What can coworking operators do? Grassroots partnerships >> Social >> Economic >> Educational
  21. 21. THANK YOU!

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