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10 tips to
maximize
jobboard usage
Choosing the right
job board
Make your job easy
to find
• Learn & benefit from how job boards
rank your jobs
• How does a candidate search on each
site?
Job copy
Key Factors affecting performance
Include:
• Job Title
• Length of advert & key word
density
• Clear job requirem...
Consider
using several
job boards
•Don’t put all your eggs in one basket
•Use a combination of targeted niche, social and
...
Smart posting –
understand your
inventory
• Don’t just post & pray
• Use inventory that provides visibility
amongst passiv...
Make use of available
functionality
Such as filter questions, response
templates
or direct candidates to a free ATS, like
...
Active account
management
• Is your ad response poor?
• Do a test, can you find the job easily
from a candidate perspectiv...
Manage expectations
• Adverts are not 100%
Successful
• Some positions take
Longer to fill than others
• Job boards are El...
Know when to break
with process
• Be flexible
• Make applying easy
Negotiate
•Don’t be afraid to
•Negotiate with job boards
• Take advantage of
• Spot buying
Sign up for
Qandidate.com!
Qandidate.com
Qandidate.com marketing plan
“from strategy into action”
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10 tips to maximise job board usage

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10 useful tips to increase the ROI on your recruitment advertising.

You can read an extended version of this presentation on the Undercover Recruiter:

http://theundercoverrecruiter.com/maximise-job-board-usage/

Published in: Business, Technology
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10 tips to maximise job board usage

  1. 1. 10 tips to maximize jobboard usage
  2. 2. Choosing the right job board
  3. 3. Make your job easy to find • Learn & benefit from how job boards rank your jobs • How does a candidate search on each site?
  4. 4. Job copy Key Factors affecting performance Include: • Job Title • Length of advert & key word density • Clear job requirements
  5. 5. Consider using several job boards •Don’t put all your eggs in one basket •Use a combination of targeted niche, social and general sites •A small number of relevant job boards = exposure across multiple platforms
  6. 6. Smart posting – understand your inventory • Don’t just post & pray • Use inventory that provides visibility amongst passive candidates
  7. 7. Make use of available functionality Such as filter questions, response templates or direct candidates to a free ATS, like Qandidate.com!
  8. 8. Active account management • Is your ad response poor? • Do a test, can you find the job easily from a candidate perspective? • Tweak the advert, don’t wait 30 days!
  9. 9. Manage expectations • Adverts are not 100% Successful • Some positions take Longer to fill than others • Job boards are Element of the marketing mix
  10. 10. Know when to break with process • Be flexible • Make applying easy
  11. 11. Negotiate •Don’t be afraid to •Negotiate with job boards • Take advantage of • Spot buying
  12. 12. Sign up for Qandidate.com!
  13. 13. Qandidate.com Qandidate.com marketing plan “from strategy into action”

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