Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Dj mag

1,155 views

Published on

Published in: Business, Technology
  • Be the first to comment

Dj mag

  1. 1. DJ Ma gLiving & Breathing Dance Music
  2. 2. Magazine
  3. 3. App
  4. 4. Top 100 DJs Poll
  5. 5. DJ Ibiza
  6. 6. DJ Tech Awards
  7. 7. DJ Events
  8. 8. A brand Magazine  Print  App/Online Top 100 DJs DJ Ibiza DJ Tech Awards DJ Events
  9. 9. 1. Social Media
  10. 10. Social Media Facebook: 450,000 likes Twitter: 60,000 followers YouTube: 11,000,000 video views DJ Mag.com: 31,000,000 page views/year
  11. 11. Spectator
  12. 12. NME
  13. 13. Wallpaper
  14. 14. DJ Mag
  15. 15. Facebook “like-power” = £ + $ + € Engagement The Facebook Trap Use FB, don’t be controlled
  16. 16. What’s the secret Top 100 DJs Poll Community power Competitions & freebies Contentious subjects Personal response “Grinding the Feed” Its nothing new!
  17. 17. Twitter Instantaneous Transient Powerful RT Event-based
  18. 18. YouTube In-depth communication Forge stronger, longer-lasting bonds Alternative revenue streams It’s a free platform! Use it
  19. 19. djmag.com Total control Subscription handling News and feed generation Forum / comments / social elements In-depth features Route to print
  20. 20. Analytics
  21. 21. 2. A ppsA shop in every pocket
  22. 22. Mobile/Tablet Magazine reader in pocket Shop in pocket 5.6 billion phones in existence Instant access
  23. 23. Apps Yudu – pdf to App  Free weekly edition – DJ Weekly  Paid for monthly edition – DJ Mag  USA edition only by App Feeds App Top 100 DJs App App landrush
  24. 24. Yudu iPhone / iPad – Android coming Online and App pdf converter System of overlays for Flash, mp4… Automatic link conversion SOAP subscription & inApp purchase
  25. 25. Downloaders App Push Email Newsletter Social Media Spotted Forums Exclusive information
  26. 26. Pros and Cons Pros  Cost effective  Instant, editable, technology  Huge potential reach  Apple/Google support (search…) Cons  Virtual
  27. 27. Finall y
  28. 28. Multimedia Delivery of same information in many ways Print, online, app, licences Exploit technologies Social Media: easier to blur the boundaries
  29. 29. Charles Darwin It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.

×