Serving hikers in Washington state, the Washington Trails Association protects hiking trails and wild lands and provides members and the general public with extensive hiking information. A Plone site since 2007, wta.org has extensive custom features, 240,000 members, and an enormous amount of content. We will take a tour of some of the most interesting features of the site, including the Salesforce and Mapbox integrations, iPhone and Android apps driven by a custom API, a process to crowd source corrections to hike descriptions, and a culture that has allowed WTA to leverage the expertise of volunteers to implement significant website features.

1. WTA and Plone
After 13 Years
Jesse Snyder and Sally Kleinfeldt

2. Founded 1966
Protects trails and land
Provides hiking info
wta.org

4. Plone since 2007
Created by Groundwire
Handed off to Rasika,
Reed-McMahon, Jazkarta

5. 240,000 members
25+ GB ZODB
500+ GB blob storage
...and even more blobs in S3
Trip Reports: 182,649
Images: 372,076
PFG Forms: 521

10. My Backpack

14. Salesforce
Integration

15. ●
● PAS groups plugin based on
SF Contact properties
Syncing
● Bi-directional (an email
address might get updated in
either system, for example)
● Combination of real-time
events and nightly batch
processing
● All communication between
Plone and Salesforce
happens via celery
(collective.celery) and redis
● Synching 200k members has
given us some challenges

21. Mapbox
Integration

28. Trailblazer

29. ●
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38. Many More
Features

39. Hike Amendments
E-Commerce
collective.S3blobs

40. The Good

41. The Bad

42. Questions