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Think big, Start Small,
Scale Fast
Building an explosive growth startup
PensionBee
Nov 1st I London I #IBMAmplify
PensionBee: the UK’s leading online pension
manager
Nov 1st I London I #IBMAmplify
PensionBee offers the customer the pension
solution of today.
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
12 months ago…..
Nov 1st I London I #IBMAmplify
Big Idea
Nov 1st I London I #IBMAmplify
But where to start
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Pensions…
Nov 1st I London I #IBMAmplify
Trust
Nov 1st I London I #IBMAmplify
Long lead time
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Educate prospects
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Nurture
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Trust
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Create an awesome product,
not an amazing CRM, email platform etc.
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Be brave, go big.
Nov 1st I London I #IBMAmplify
Data driven
…with the ‘unusual metrics’
….such as customer love next to your hard metrics
Nov 1st I London I #IBMAmplify
Know how to code
off course
Nov 1st I London I #IBMAmplify
Nov 1st I London I #IBMAmplify
Thank you
Nov 1st I London I #IBMAmplify
Jasper Martens
VP Marketing
PensionBee
@jaspermartens
@pensionbee
Nov 1st I London I #IBMAmplify
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PensionBee IBM

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PensionBee IBM

  1. 1. Think big, Start Small, Scale Fast Building an explosive growth startup PensionBee Nov 1st I London I #IBMAmplify
  2. 2. PensionBee: the UK’s leading online pension manager Nov 1st I London I #IBMAmplify
  3. 3. PensionBee offers the customer the pension solution of today. Nov 1st I London I #IBMAmplify
  4. 4. Nov 1st I London I #IBMAmplify
  5. 5. 12 months ago….. Nov 1st I London I #IBMAmplify
  6. 6. Big Idea Nov 1st I London I #IBMAmplify
  7. 7. But where to start Nov 1st I London I #IBMAmplify
  8. 8. Nov 1st I London I #IBMAmplify
  9. 9. Pensions… Nov 1st I London I #IBMAmplify
  10. 10. Trust Nov 1st I London I #IBMAmplify
  11. 11. Long lead time Nov 1st I London I #IBMAmplify
  12. 12. Nov 1st I London I #IBMAmplify
  13. 13. Nov 1st I London I #IBMAmplify
  14. 14. Educate prospects Nov 1st I London I #IBMAmplify
  15. 15. Nov 1st I London I #IBMAmplify
  16. 16. Nov 1st I London I #IBMAmplify
  17. 17. Nurture Nov 1st I London I #IBMAmplify
  18. 18. Nov 1st I London I #IBMAmplify
  19. 19. Trust Nov 1st I London I #IBMAmplify
  20. 20. Nov 1st I London I #IBMAmplify
  21. 21. Nov 1st I London I #IBMAmplify
  22. 22. Create an awesome product, not an amazing CRM, email platform etc. Nov 1st I London I #IBMAmplify
  23. 23. Nov 1st I London I #IBMAmplify
  24. 24. Be brave, go big. Nov 1st I London I #IBMAmplify
  25. 25. Data driven …with the ‘unusual metrics’ ….such as customer love next to your hard metrics Nov 1st I London I #IBMAmplify
  26. 26. Know how to code off course Nov 1st I London I #IBMAmplify
  27. 27. Nov 1st I London I #IBMAmplify
  28. 28. Thank you Nov 1st I London I #IBMAmplify
  29. 29. Jasper Martens VP Marketing PensionBee @jaspermartens @pensionbee Nov 1st I London I #IBMAmplify

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