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Referrals

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An opportunity for a fellow member to present their business to someone who is in the market to buy the product or service where that presentation will be expected and looked forward to.

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Referrals

  1. 1. REFERRALS
  2. 2. Referrals are not only for other people… Referrals for ourselves are important 2 Do we generate enough?
  3. 3. Most people like to help Choose when to ask for a referral Ideally on a high – successful completion 3
  4. 4. Asking is based on confidence/belief Must be specific… Suggested questions… Rehearse spontaneity… 4
  5. 5. Generating referrals for others: • Based upon confidence in their ability • Must be specific • Not just a lead – What comes on the ends of leads? • Must be asked for 5
  6. 6. What is a third party referral? An opportunity for a fellow member to present their business to someone who is in the market to buy the product or service where that presentation will be expected and looked forward to. 6
  7. 7. A referral is an OPPORTUNITY It is not a guarantee! 7
  8. 8. Asking for referrals: • Must not be ‘pushy’ • Must be natural • Prompts helpful: • CBC card book • ‘Supporting local business’ 8
  9. 9. Look/listen for an opportunity Tell client you know someone who can provide the service Ask if OK for the client to be contacted – potential referrals won’t take the initiative 9
  10. 10. Acknowledge referral and thank referrer Make rapid contact with referral Let referrer know outcome Worst outcome is no/slow response and/or no come back for referrer 10
  11. 11. Aim to become the ‘go to’ for information and contacts 11

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