FOR IMMEDIATE RELEASE                                                   January 22, 2008



                   Let’s talk ...
relationships, but rather to present students with many different perspectives on these often
controversial topics.

The L...
2008 Schedule
                                (subject to minor changes)

Date                       Event/Speaker        ...
Biographies
Stevie Jay

Stevie Jay is an entertainer known for his “cosmic variety show” Life,
Love, Sex, Death & Other Wo...
Patty Brisben

                            Patty Brisben is the founder of Pure Romance, the nation's fastest-
           ...
Dr. Helen Fisher

Fisher is Research Professor of Human Evolutionary Studies and
Anthropology at Rutgers University. Her s...
profile than the likes of Hugh Hefner, his sales have surpassed those of all others in the industry.
While he sits at the ...
Dr. Susan Block is a sex educator, host of The Dr. Susan Block Show and author of The 10
Commandments of Pleasure. See her...
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Sex Week At Yale

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Sex Week At Yale

  1. 1. FOR IMMEDIATE RELEASE January 22, 2008 Let’s talk about sex…at Yale! Sex Week at Yale explores issues of love, sex, intimacy, and relationships February 11-18, 2008 New Haven, CT – On Yale’s storied campus, populated by some of the brightest young men and women on the planet, many students still haven’t figured out how to ask someone on a date. Others might even believe that coitus interruptus is a form of safe sex. This February, however, Sex Week at Yale comes to the rescue! This bi-annual multi-disciplinary sex education program, now in its fourth iteration, will take place February 11th – 18th, 2008. Relationship experts, authors, professors, TV personalities and even a hand-full of porn stars will descend upon Yale’s campus to partake in a week of thought- provoking questions, discussions, presentations and performances. Pure Romance Sponsorship Sex Week again found presenting sponsorship from its generous benefactor Pure Romance, the leading in-home party company specializing in romance and relationship-enhancement products. Students stand to benefit from Pure Romance’s commitment to increasing sexual health among college-aged adults – a group too often simultaneously sexually active and sexually clueless. The company’s efforts include a national college tour, breast cancer program, and collaborative research studies at major universities (including the home of the Kinsey Institute). SWAY’s Mission SWAY is dedicated to the exploration of love, sex, intimacy, and relationships at Yale University. The organization’s mission is to get beyond the awkwardness, discomfort and taboo of conventional sex education programs and to get students talking about sex openly and realistically. As STIs, unplanned pregnancies, unrewarding relationships, and abuse remain a very real problem for college students, SWAY’s mission is infused with urgency to get students thinking honestly about their sexual health. SWAY presents these serious topics in an entertaining and provocative manner. The program has become renowned as a collegiate awareness program for its ability to capture students’ attention and willingness to tackle difficult issues head-on. The diversity of events and speakers is a testament to SWAY’s mission not to promote one way of handling issues of sex and
  2. 2. relationships, but rather to present students with many different perspectives on these often controversial topics. The Lineup Included in this year’s all-star lineup are: Dr. Ruth Westheimer, Vivid Pictures founder and CEO Steve Hirsch, pornography legend Ron Jeremy and stars Monique Alexander and Savanna Sampson, VH1’s The Pick-Up Artist’s Mystery and Matador, Comedian Stevie Jay, relationship expert Pepper Schwartz, Ian Kerner (author of She Comes First) , Pure Romance Founder and CEO Patty Brisben, leading love and relationship experts Dr. Helen Fisher and Logan Levkoff, and more. See below for a complete list of guests. In addition, SWAY has also put together a magazine and a documentary film. The magazine is a 64 page full-color publication which features articles by both students and contributing celebrity writers ranging tone from cheeky to serious. The magazine will be distributed on Yale’s campus and made available free of charge on the organization’s website www.sexweekatyale.com. The documentary will trace Sex Week from inception to realization, including interviews with students and faculty. The film is scheduled for release in April 2008 and a trailer will be available on the Sex Week website. Online Resources Sex Week at Yale website: www.sexweekatyale.com Pure Romance website: www.pureromance.com Media Contacts Victoria Wild, Yale ‘08 Director of PR and Marketing, Sex Week at Yale Email: victoria.wild@yale.edu Cell: (201) 602-5011 Joseph Citarrella, Yale ’08 Director, Sex Week at Yale Email: joseph.citarrella@yale.edu Cell: (516) 458-8155 For inquiries regarding Matador and Mystery, contact: Eileen Koch & Company Eileen Koch Email: eileenkoch@aol.com Phone: (310) 441-1000 Visit: www.eileenkoch.com
  3. 3. 2008 Schedule (subject to minor changes) Date Event/Speaker Topic Sunday, February 10th Stevie Jay Life, love, sex and other works in progress Monday February 11th Pepper Schwartz Biggest myths about relationships and sexuality Dr. Ruth Westheimer Tuesday February 12th Ian Kerner, Logan Levkoff The biggest questions dividing the sexes Patty Brisben Fulfilling your sex life, enhancement products, and more… Girls Night Out at Alchemy Lounge Wednesday February 13th Matador (VH1’s The Pick- Seduction up Artist) Mystery (VH1’s The Pick- Seduction up Artist) Speed Dating Thursday February 14th Glenn Geher & Scott Barry Mating Intelligence Kaufman Dr. Helen Fisher & Logan The chemistry and Levkoff communication of love Friday, February 15th AIDS Awareness Fashion Show & Benefit Ron Jeremy & Craig Gross The Great Porn Debate Saturday, February 16th Steve Hirsh (Founder, The business of adult Vivid.com) entertainment Monique Alexander, Go ahead, ask a porn Savanna Sampson, Paul start/director! Thomas Sunday, February 17th Coming Out Stories Dawn Eden, Steve Jay, and Sex and spirituality Dr. Susan Block Stevie Jay (second Life, love, sex and other showing) works in progress *Events on Monday, February 18 TBA
  4. 4. Biographies Stevie Jay Stevie Jay is an entertainer known for his “cosmic variety show” Life, Love, Sex, Death & Other Works in Progress in which he uses comedy to discuss issues of relationships, love, sex, and all the in between. In his work, he strives get his audience to look beyond conventional understandings of sexual orientation, labels and sex. For more information see www.seviejay3.com. Pepper Schwartz Pepper Schwartz is sociologist and sexologist at the University of Washington (Seattle), notable for her work on human sexuality and relationships. She co-authored the book American Couples: Money- Work-Sex, wrote the column “Sex and Health” for Glamour Magazine, helped to created the dating website “PerfectMatch.com” and has appeared as a guest on The Oprah Winfrey Show, Dateline, and Dr. Phil. For more information see www.drpepperschwartz.com. Dr. Ruth Westheimer Dr. Westheimer is an American sexologist and therapist. She approaches issues of sexuality candidly and respectfully. She is the author of a number of books on human sexuality including Dr. Ruth’s Encyclopedia of Sex and Sex for Dummies. For years she had radio show on NBC called Sexually Speaking and has also hosted a number of television shows called The Dr. Ruth Show. Ask Dr. Ruth, the All New Dr. Ruth Show, and You’re on the Air with Dr. Ruth. For more information see www.drruth.com. Ian Kerner Ian Kerner is the author of the best-selling sex and relationship education books, She Comes First (2004) and its sequel He Comes Next (2006), and many others. Battling himself with sexual dysfunction, he frequently also works with young couples to address the common dissatisfaction in the bedroom that afflicts many young couples. Kerner appears frequently on The Today Show, Good Morning America, co-hosted the Discovery Health Channel’s Love on the Rocks and is the media spokes person for Match.com. For more information see www.shecomesfirst.com
  5. 5. Patty Brisben Patty Brisben is the founder of Pure Romance, the nation's fastest- growing woman-to-woman in-home direct sales company that sells an exclusive line of heighteners, lubricants, and “bedroom accessories for relationship enhancement”. Brisben founded the company in 1993 and it has since grown into a $43 million (revenue) business. Pure Romance is also the presenting sponsor of Sex Week at Yale 2008. For more information see www.pureromance.com. Mystery The Pick-up Artist is a hit VH1 series in which eight misfits learn the ins and outs of wooing women under the tutelage of Eric von Markovik, aka Mystery and his wingmen Matador and J-Dog. Mystery is a best-selling author nerd-turned-ultimate-lady’s man. The contestants of the show battle for the title of “Master Pick-up Artist”. Mystery and Matador were both protagonists in Neil Strauss’ The Game. For more information see www.vh1.com/shows/dyn/the_pick_up_artist/series.jhtml. Matador The Pick-up Artist is a hit VH1 series in which eight misfits learn the ins and outs of wooing women under the tutelage of Mystery and his wingmen Matador and J-Dog. The contestants of the show battle for the title of “Master Pick-up Artist”. Matador was a protagonist in Neil Strauss’ bestselling book, The Game. For more information see www.vh1.com/shows/dyn/the_pick_up_artist/series.jhtml. Glenn Geher Geher is a professor at SUNY and Director of SUNY New Paltz's Evolutionary Studies Program and is most known for his controversial novels Measuring Emotional Intelligence (2004) and Mating Intelligence (2008). Mating Intelligence is a study that explores the role mating has played evolutionarily in the development of the human mind. For more information see www.geher.socialpsychology.org. Scott Barry Kaufman Along with Glenn Geher, Kaufman developed the Mating Intelligence Scale, a “rough guide to your relationship effectiveness”. Kaufman is also the author of The Role of Creativity and Humor in Mate Selection.
  6. 6. Dr. Helen Fisher Fisher is Research Professor of Human Evolutionary Studies and Anthropology at Rutgers University. Her specialty lies in human sexuality, love and marriage. She is the author of WHY WE LOVE: The Nature and Chemistry of Romantic Love (Henry Holt, 2004); THE FIRST SEX: The Natural Talents of Women and many more. She is currently the Chief Scientific Advisor at Chemistry.com and developed their “Chemistry Profile,” a personality assessment tool and matching system. Her articles have been published in the New York Times, TIME, The Economist, the LA Times and many others. She has also been a guest on Good Morning America and the Today Show. For more information see www.helenfisher.com. Logan Levkoff Logan Levkoff is a candid sexologist, relationship expert, TV personality and advice columnist. With ten years of experience under her belt, Levkoff is trusted for her ability to create an environment in which people feel comfortable discussing issues that are often veiled with shame and guilt. She is a frequent guest on the Today Show, Oprah, VH1, and also trusted sex expert for print media such as Cosmopolitan, Seventeen, Esquire and others. Today she is a spokesperson for Trojan, servers on their Sexual Health Advisory Council and is author of Third Base Ain’t What it Used to be: What your ids are learning about sex today and how to teach them to become sexually healthy adults (2007). For more information see www.loganlevkoff.com. Ron Jeremy Ron Jeremy is a pornographic actor from New York, nicknamed the “Hedgehog”. Jeremy’s entry into the porn industry was rather unconventional; he has masters from Queen’s college and taught Special Education before trying to break into the entertainment industry. Jeremy is prolific pornographic actor and holds a spot The Guinness Book of World Records for “Most Appearances in Adult Films.” Jeremy’s appeal is broad and in part due to his average-Joe persona, humor, and willingness to talk candidly about the sex industry. Steve Hirsch Steve Hirsch is the unlikely founder of Vivid Entertainment, the top adult film studio in the U.S. with stars such as Jenna Jameson. Hirsch has, as Fox News reported, turned “what was once a dirty, underground business into a mainstream, multibillion-dollar industry” - $100million annually to be exact. Hirsch started his lucrative business 19 years ago, and while he prefers to keep a lower
  7. 7. profile than the likes of Hugh Hefner, his sales have surpassed those of all others in the industry. While he sits at the top today, the road was a bumpy one, with difficulties such Reagan’s porn crack down and copy-cat companies. Today Hirsch adds lecturer at USC Business School to his resume. For full article see http://money.cnn.com/magazines/business2/business2_archive/2003/06/01/343376/index.htm. Monique Alexander Monique Alexander is one of Vivid’s favorite porn stars and has been with the company since 1994. She has since received four AVN (Adult Video News) Award Nominations. She is known also for her appearance on Fox News’s Red Eye with Greg Gutfeld in November 2007 to discuss a recent study finding that abstinence-only sexual education programs for teens are less effective than safe sex programs. For more information see www.vivid.com. Savanna Samson Savanna Samson is another darling at Vivid entertainment. A trained ballerina, she started her career in the adult entertainment industry as an exotic dancer at Score in New York City. She has produced many films with Vivid and has received eight AVN awards. She is also a great fan of the opera and appeared on The Sexual Mystery segment of The Tristan Mysteries, a weeklong radio show discussing the sensual aspects of the Wagnerian opera Tristan and Isolde. She is also a wine fanatic and connoisseur. Paul Thomas Paul Thomas is both a prolific adult actor and film producer—he has acted in 500 films and directed 300. He is a member of both the AVN Hall of Fame and the XRCO Hall of Fame. Dawn Eden Dawn Eden is an American author, headline writer, popular music historian, freelance writer, and social and religious commentator. She is the author of The Thrill of the Chaste: Finding Fulfillment While Keeping Your Clothes On. In 1995 Eden was fired from her position at the New York Post where she served as a copy editor for making unauthorized changes to an article on cervical cancer, which launched her into a more controversial career path as Director of the Love & Responsibility Program for the Cardinal Newman Society, which has committed itself to promoting Catholic values, in particular chastity. Dr. Susan Block
  8. 8. Dr. Susan Block is a sex educator, host of The Dr. Susan Block Show and author of The 10 Commandments of Pleasure. See her website www.drsusanblock.com.

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