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How To Really Use LinkedIn To Find A New Job In 10 Slides


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Many people have a Profile on LinkedIn and some connections, but don't know how to use LinkedIn to find a new job or to advance in their career.

This presentation shows where the power of LinkedIn is and how to tap into it to find a new job or a new function.

Get also your FREE version of the book "How to REALLY use LinkedIn" via

Published in: Career, Business, Technology
  • Dear Jan
    my name is Rahmi from Indonesia
    I am currently working for MarkPlus Inc., one of the well known marketing and management consultant in Indonesia.
    we will held a marketing conference on Dec 12th 2013, and would like to make a study case and present it at the conference based on your book.
    could you please send me your email or contact so we could discuss it further

    thank you in advance

    Warm regards,
    Rahmi A.
    Are you sure you want to  Yes  No
    Your message goes here

How To Really Use LinkedIn To Find A New Job In 10 Slides

  1. 1. To Find a New Job In 10 slides @LinkedinBook
  2. 2. Set a step back! <ul><li>First define your goals: </li></ul><ul><ul><li>Where do you want to go with your career? </li></ul></ul><ul><ul><li>What do you expect from a new job? </li></ul></ul><ul><ul><li>What kind of function or role do you want? </li></ul></ul><ul><ul><li>What kind of organisation do you want to work for? </li></ul></ul><ul><ul><li>Which industry appeals to you? </li></ul></ul><ul><ul><li>Where do you want to work? </li></ul></ul><ul><li>Then ask yourself: who are the people in the best position to help me reach my goals? </li></ul>
  3. 3. Fundamental principle of networking The REAL power is in the 2 nd degree <ul><li>The real power of the network is in the second degree. </li></ul><ul><li>The real power is in the network of your network. </li></ul><ul><li>So don ' t focus on your own network, but ask them to introduce you to their network! </li></ul>
  4. 4. Single most important &quot; feature &quot; of LinkedIn <ul><li>LinkedIn shows the connections between people. </li></ul><ul><li>LinkedIn shows you which of your own contacts can introduce you to their connections who know them. </li></ul><ul><li>LinkedIn allows you to easily tap into the power of the 2 nd (or 3 rd ) degree. </li></ul><ul><li>LinkedIn eliminates &quot; cold &quot; calling. </li></ul>
  5. 5. 5 Steps Success Strategy <ul><li>Define a specific goal </li></ul><ul><li>Think of the people in the best position to help you reach your goal </li></ul><ul><li>Use &quot; Advanced Search &quot; </li></ul><ul><li>Look at the list for common contacts </li></ul><ul><li>Ask the person you have the best relationship with for a Magic Mail </li></ul>
  6. 6. Building your &quot; basic &quot; network in 3 steps <ul><li>BECAUSE you need a &quot; basic &quot; or first degree network first before you can tap into the power of the second degree / the power of LinkedIn. </li></ul><ul><li>Upload the contacts from your email program to LinkedIn. </li></ul><ul><li>Connect with (old) colleagues and (old) classmates using LinkedIn tools. </li></ul><ul><li>Join the Groups which are in line with your goals, for example: </li></ul><ul><ul><li>People with the function/role that interests you </li></ul></ul><ul><ul><li>Professional organisations </li></ul></ul><ul><ul><li>Trade organisations </li></ul></ul><ul><ul><li>Recruiters </li></ul></ul><ul><ul><li>Alumni associations of your college or previous employer(s). </li></ul></ul>
  7. 7. Find the people that can help you <ul><li>Search on their name (if you know their names) </li></ul><ul><li>Use Advanced Search with the parameters you have used to make your goal clear (for example: location, industry, function, key words) </li></ul><ul><li>Browse in the network of your connections </li></ul><ul><li>Look in the member lists of the Groups you joined </li></ul><ul><li>Use &quot; Companies &quot; </li></ul>
  8. 8. An attractive Profile <ul><li>Use a neutral (professional) headshot; no holiday pictures </li></ul><ul><li>Your &quot; Professional Headline &quot; is very important so use words that describe your expertise and that invite to read the rest of your Profile </li></ul><ul><li>Always use &quot; I &quot; and not &quot; he/she &quot; </li></ul><ul><li>Spread the information evenly throughout your Profile: </li></ul><ul><ul><li>Some interesting facts in Summary (concise – no jargon) </li></ul></ul><ul><ul><li>Expertise in Specialties (here you can use jargon and abbreviations) </li></ul></ul><ul><ul><li>Per function (Experience): more elaborate description of the specific results you were responsible for and the projects you worked on </li></ul></ul>
  9. 9. Some do's and don'ts <ul><li>Be proactive. Just making a Profile is (most of the times) not enough. </li></ul><ul><li>Build relationships. Even if they are not the right person, they might be able to introduce you to the people who hire or recruit you. </li></ul><ul><li>Be active in Groups and help others: this will raise your visibility and credibility. </li></ul><ul><li>Use JobInsider and other free LinkedIn tools. </li></ul><ul><li>Start building your network NOW and spend each week some time expanding and maintaining your network. </li></ul>
  10. 10. <ul><li>42 tips to make your profile stand out </li></ul><ul><li>THE tool outside LinkedIn that makes your network work for you </li></ul><ul><li>10 strategies to find a new job </li></ul><ul><li>Passive, active and proactive strategies to be found </li></ul><ul><li>31 answers to the most frequently asked questions (FAQs) </li></ul><ul><li>30 little known features that can make or break your results with LinkedIn </li></ul><ul><li>11 tools to save time </li></ul><ul><li>Then download the FREE book &quot; How to REALLY use LinkedIn (2 nd edition) &quot; : </li></ul>Do you want more tips like
  11. 11.