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JamiQ Influencer Discovery Package


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Everyday hundreds, if not thousands of people are blogging and chatting about your brands and products.

JamiQ’s specialized framework helps you discover the most influential among them so that your engagement has the greatest impact.

JamiQ Influencer Discovery Package

  1. 1. Influencer Discovery Package<br />An Influencer is “a person who has a greater than average reach or impact through word of mouth in a relevant marketplace”<br />- WOMMA<br />
  2. 2. People are talking about your brands, products, services, and executives on the Social Media.<br />JamiQ helps you…<br />Discover who’s talking about you.<br />Identify influencers that matter.<br />Trend the changes in influencer engagement.<br />Profile top influencers and document interests, latest posts about your brand , and contact details.<br />Buzz<br />The Influencers<br />Blogs<br />Forums<br />Twitter<br />News<br />Social Networks<br />Out of the enormous mountain of buzz, JamiQ helps you discover and identify the influencers that really matter to your brand.<br />
  3. 3. Client’s Blogger List<br />Example<br />
  4. 4. Discovered Bloggers (Q1 2010)<br />Example<br />Over 370 Bloggers!<br />
  5. 5. Discovered Bloggers by mentions (Q1 2010)<br />Example<br />
  6. 6. Discovered Bloggers by influence (Q1 2010)<br />Example<br />
  7. 7. Distribution (Q1 2010)<br />Example<br /><br />GEMS<br />PASSION<br /><br /><br /><br /><br /><br />POTENTIAL<br />IGNORE<br /><br />
  8. 8.
  9. 9. Blogger Profiles (Q1 2010)<br />Example<br /><br />Techgoondu is run by a five technology journalists and ex-journalists from Singapore who share a common love for all things geeky and digital, from cellphones to graphics cards to games. They have decades of experience covering news and reviews from the early 1990s.<br />The focus of the blog is to discuss tech issues that are often not mainstream but pique the interest of tech users nonetheless. <br />Techgoondu is run by Alfred Siew, Oo Gin Lee, Aaron Tan, Chan Chi-Loong, and Roland Lim.<br />Email:<br />
  10. 10. Techgoondu’s Posts (Q1 2010)<br />Example<br />
  11. 11. Blogger Profiles (Q1 2010)<br />Example<br />Tan Kin Lian's Blog<br />The personal blog of Tan Kin Lian. Tan is retired from NTUC Income on 28 February 2007, after completing 30 years as the chief executive. He writes this blog to educate the public about insurance, finance and current affairs in Singapore.<br />Email:<br />
  12. 12. Tan Kin Lian’s Posts (Q1 2010)<br />Example<br />
  13. 13. Discovered Bloggers by mentions (Q2 2010)<br />Example<br />
  14. 14. Discovered Bloggers by influence (Q2 2010)<br />Example<br />
  15. 15. Distribution (Q2 2010)<br />Q1 Distribution<br />Example<br /><br />GEMS<br />PASSION<br /><br /><br /><br />POTENTIAL<br />IGNORE<br /><br />
  16. 16. Recommended Best Practices<br />It is recommended that influencer discovery be done every quarter. Having three months of data is recommended as it will cover major announcements, events, and news. It also allows the influencers time to write about you.<br />If the client has prior engagements with bloggers, and other social media influencers, allowing JamiQ access to that blogger list will help us identify who you’ve reached out to, who’s not responding, and discover new influencers to target.<br />
  17. 17. JamiQ Methodology<br />Identify the top 20 bloggers by both mentions and influence. This list is filtered from a universe of hundreds of bloggers per market.<br />Our social media analysts will clean up the list of blogs removing irrelevant, spam, and wrongly classified bloggers.<br />JamiQ will compare the above two lists to identify the Gems. Gems are both influential and mention your brand often.<br />JamiQ will compare the list of Gems with internal blogger list to identify the newly discovered Gems. This list goes on to be your client’s new target list.<br />Our social media analysts will provide a scatter plot of your influencers helping you discern who to focus on.<br />
  18. 18. JamiQ Methodology<br />JamiQ will provide the profiles of discovered Gems allowing you to reach out to them immediately.<br />JamiQ will create the PPT/PDF report which will be delivered to you every quarter.<br />
  19. 19. Sample of JamiQ’s Customers<br />
  20. 20. About JamiQ<br />JamiQ is Asia’s leading social media monitoring and measurement solutions provider. JamiQ’s multilingual social media monitoring platform provides the most comprehensive coverage of the social media in Asia.<br />JamiQ uses advanced data mining methods and natural language processing technology to produce real-time buzz trending, sentiment detection, influence scoring, and market segmentation, giving you the critical insights you need for immediate and strategic decision-making.<br />
  21. 21. Contact JamiQ<br />Benjamin Koe<br />Head, Client Leadership<br /><br />+65 6536 0906 (office)<br />+65 9181 7128 (mobile)<br />67 South Bridge Road<br />Level 3<br />Singapore 058697<br />Chan Chi-Loong<br />Director, Client Leadership<br /><br />+65 6536 0906 (office)<br />+65 9435 5224 (mobile)<br />67 South Bridge Road<br />Level 3<br />Singapore 058697<br />