ONLINE USER BEHAVIOR – DIFFERENT BEHAVIOR IN DIFFERENT CHANNELS:               www.TheDigitalProspect.comTraffic Generatio...
   The growth in online traffic is astronomical    and online user behavior has changed a lot.    Web user behavior is no...
   Consumers today spend a lot of time online    (a lot more than they used to a few years    ago) either through their d...
   The “digitally connected” consumer’s    behavior today is very different than most    people realize. Marketers, manag...
 Things are different now and the first step  before you start a campaign is to  acknowledge and understand this differen...
   Most people who want to get started in    marketing online just don’t realize how    dramatically things have changed ...
   They don’t understand the marketplace, the    consumers, their behavior and modern    strategies, tools and techniques...
   The marketing campaigns today are    extremely dynamic change to suit the rapidly    changing marketplace. Understand ...
   Don’t make any assumptions. It is always    best to do adequate research and testing for    any marketing campaign you...
REPORTS THAT YOU SHOULD DOWNLOADAdvantages And Disadvantages Of Outsourcing To          A Small Firm And Large Firm  33 St...
SERVICES WE OFFER:      Content Creation Services:   List Of Reasons For Using ContentHow You Can Use Content In Your Busi...
Conversion Rate Optimization (CRO) Services:           Why Is CRO important?       Factors Affecting Conversion Rate    Ho...
USP Service:   Why Is An USP Important?What Are The Different Types Of USP  Services We Can Do For You?
Research And Testing Services:    Why Is Research So Important?What Are The Different Types Of Research?  What Are The Dif...
Traffic Services:     Why Is Traffic That Important?How Important Is Traffic For Your Business?   Why Is Content Marketing...
Web Analytics Services:      Why Is Web Analytics So Important?What Are The Different Things We Can Do With Web           ...
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Online user behavior – different behaviour in different channels

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Online user behavior – different behaviour in different channels

  1. 1. ONLINE USER BEHAVIOR – DIFFERENT BEHAVIOR IN DIFFERENT CHANNELS: www.TheDigitalProspect.comTraffic Generation And Conversion Rate Optimization Using Content Marketing
  2. 2.  The growth in online traffic is astronomical and online user behavior has changed a lot. Web user behavior is not what it used to be a few years ago. If you’ve been living in a cave you might have missed the changes that are happening that are causing this.
  3. 3.  Consumers today spend a lot of time online (a lot more than they used to a few years ago) either through their desktop or handheld devices.
  4. 4.  The “digitally connected” consumer’s behavior today is very different than most people realize. Marketers, managers or companies that have not been involved in online marketing just assume that consumers are still the same and don’t behave different when online or when compared to consumers who are not digitally active or when compared to consumers 5-10 years ago.
  5. 5.  Things are different now and the first step before you start a campaign is to acknowledge and understand this difference. It is important to understand a few statistics on online user behaviour so that you can analyse this change better: 16 Web User Behavior Statistics You Should Know – Online User Behaviour Analysis
  6. 6.  Most people who want to get started in marketing online just don’t realize how dramatically things have changed and how rapidly it is changing. This lack of understanding is a huge handicap when starting off any campaign or project.
  7. 7.  They don’t understand the marketplace, the consumers, their behavior and modern strategies, tools and techniques that are effective in today’s rapidly changing marketplace.
  8. 8.  The marketing campaigns today are extremely dynamic change to suit the rapidly changing marketplace. Understand user behaviour and structure your campaigns accordingly.
  9. 9.  Don’t make any assumptions. It is always best to do adequate research and testing for any marketing campaign you carry out.
  10. 10. REPORTS THAT YOU SHOULD DOWNLOADAdvantages And Disadvantages Of Outsourcing To A Small Firm And Large Firm 33 Statistics You Should Know About Online Marketing 23 Online Marketing Mistakes That You Should Avoid In Your Business 10 Minute Guide To Understanding About Everything About Online Marketing Costs
  11. 11. SERVICES WE OFFER: Content Creation Services: List Of Reasons For Using ContentHow You Can Use Content In Your BusinessWhat Are The Different Types Of Content We Can Create For Your Business?
  12. 12. Conversion Rate Optimization (CRO) Services: Why Is CRO important? Factors Affecting Conversion Rate How Can You Increase Conversion Rate? What Are The Different Types Of Conversion Rates? Factors Affecting Landing Page Conversion Rate Why Is Email High Converting?
  13. 13. USP Service: Why Is An USP Important?What Are The Different Types Of USP Services We Can Do For You?
  14. 14. Research And Testing Services: Why Is Research So Important?What Are The Different Types Of Research? What Are The Different Research And Testing Services We Offer You?
  15. 15. Traffic Services: Why Is Traffic That Important?How Important Is Traffic For Your Business? Why Is Content Marketing Important? How Can Content Marketing Bring Traffic? What Are The Different Types Of Traffic?
  16. 16. Web Analytics Services: Why Is Web Analytics So Important?What Are The Different Things We Can Do With Web Analytics? What Web Analytics Questions Do You Need Answered? How Can Web Analytics Be Used? Practical Uses And Applications Of Web AnalyticsAchieving Business Objectives Using Web Analytics Typical Process Of Web Analytics Different Kinds Of Web Analytics

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