5

REASONS
EVERY COMPANY
SHOULD INVEST IN THE
LANGUAGE SKILLS
OF ITS EMPLOYEES
Fluency in a foreign language is
the

Image © Zach_Beauvais | flickr

hottest

job skill right now.
Fluency in a foreign language is
the

hottest

job skill right now.
(Even CNN Money says so!)

Image © Zach_Beauvais | fli...
But it’s not just the folks at the CIA who can

benefit from multilingual employees.

Image © khrawlings | flickr
So, why should companies make the investment
in their employees’ language skills?
Reach out to bilingual customers.
Image © Groume | Flickr

For global
businesses,
this one is a

no-brainer!
Image © redjar | Flickr

But small, domestic businesses

must consider that the U.S. in
one of the most diverse
countries ...
The 2011 Census reports that 20.8%

U.S. residents

of
speak a
language other than English
at home.

Image © woodleywonder...
Investing in employees’ language skills can help reach a

wider audience…

even domestically!

Image © Amber de Bruin| Fli...
Multilingual advertisers, sales reps, and customer service
reps allow companies to reach and serve new audiences

at home ...
Bring new perspectives to a team.
Image © Steve Conry | Flickr

Native-born bilinguals have grown up seeing different parts
of the world or experiencing lif...
Image © Siona Karen| Flickr

Late-life language learners are in the middle of that

creative, transformative process.
A multi-lingual team is a diverse team.
Diversity allows companies to approach problems from different angles
and bring di...
Brush up on

critical English skills.
When we say “language skills” we don’t just
mean foreign languages.
English is a

dominant language in the
business world.
Some employees need to brush up on English to improve
other skills, like

formal writing or public speaking.
Others may need to master

Image © greeblie | Flickr

industry-specific
terminology.
Advanced competency of English facilitates better

communication and collaboration,
both internally and externally.

Image...
Strengthen complementary professional skills.
Learning a new language challenges and engages
your brain in new ways. It’s a mental work out that

enhances the mind.

Im...
Image © Timothy Tsui

Bilingualism from an early age can result in

higher cognitive functioning,

such as better problem-...
But learning a language at any age literally causes your
brain

to grow.
I mean literally grow!
Current language learners are building bigger vocabulary
and improving listening, writing, and other

communication skills...
Languages are intricate. Studying one teaches you to
develop good habits, including

patience and persistence.
Who wouldn’t want employees who listen intently, speak
clearly, and have the

discipline

to work hard?
Attract better employees and

increase morale.
Image © mandiberg | Flickr

When employees receive new opportunities and training,
they feel

valued.
Image © mandiberg | Flickr

When employees receive new opportunities and training,
they feel

valued.
That feeling translates into

performance,

increased morale and

not to mention lower turnover rates.
Companies with
reputations for
happy employees
generally attract

better applicants
when hiring.
And with a bigger, better team, that small,
domestic business just might grow into a large,
international one!
Ready to invest in your employees’ language skills?
Connect with Transparent Language:

http://www.transparent.com/corpora...
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Invest in language learning

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Invest in language learning

  1. 1. 5 REASONS EVERY COMPANY SHOULD INVEST IN THE LANGUAGE SKILLS OF ITS EMPLOYEES
  2. 2. Fluency in a foreign language is the Image © Zach_Beauvais | flickr hottest job skill right now.
  3. 3. Fluency in a foreign language is the hottest job skill right now. (Even CNN Money says so!) Image © Zach_Beauvais | flickr
  4. 4. But it’s not just the folks at the CIA who can benefit from multilingual employees. Image © khrawlings | flickr
  5. 5. So, why should companies make the investment in their employees’ language skills?
  6. 6. Reach out to bilingual customers.
  7. 7. Image © Groume | Flickr For global businesses, this one is a no-brainer!
  8. 8. Image © redjar | Flickr But small, domestic businesses must consider that the U.S. in one of the most diverse countries in the world.
  9. 9. The 2011 Census reports that 20.8% U.S. residents of speak a language other than English at home. Image © woodleywonderworks | Flickr
  10. 10. Investing in employees’ language skills can help reach a wider audience… even domestically! Image © Amber de Bruin| Flickr
  11. 11. Multilingual advertisers, sales reps, and customer service reps allow companies to reach and serve new audiences at home and abroad. Image © Willy D | Flickr
  12. 12. Bring new perspectives to a team.
  13. 13. Image © Steve Conry | Flickr Native-born bilinguals have grown up seeing different parts of the world or experiencing life through different perspectives.
  14. 14. Image © Siona Karen| Flickr Late-life language learners are in the middle of that creative, transformative process.
  15. 15. A multi-lingual team is a diverse team. Diversity allows companies to approach problems from different angles and bring different experiences to the table. Image © jblyberg | Flickr
  16. 16. Brush up on critical English skills.
  17. 17. When we say “language skills” we don’t just mean foreign languages.
  18. 18. English is a dominant language in the business world.
  19. 19. Some employees need to brush up on English to improve other skills, like formal writing or public speaking.
  20. 20. Others may need to master Image © greeblie | Flickr industry-specific terminology.
  21. 21. Advanced competency of English facilitates better communication and collaboration, both internally and externally. Image © Accelerating Change. Together. | Flickr
  22. 22. Strengthen complementary professional skills.
  23. 23. Learning a new language challenges and engages your brain in new ways. It’s a mental work out that enhances the mind. Image © Rinus Reeders | Flickr
  24. 24. Image © Timothy Tsui Bilingualism from an early age can result in higher cognitive functioning, such as better problem-solving skills.
  25. 25. But learning a language at any age literally causes your brain to grow.
  26. 26. I mean literally grow!
  27. 27. Current language learners are building bigger vocabulary and improving listening, writing, and other communication skills.
  28. 28. Languages are intricate. Studying one teaches you to develop good habits, including patience and persistence.
  29. 29. Who wouldn’t want employees who listen intently, speak clearly, and have the discipline to work hard?
  30. 30. Attract better employees and increase morale.
  31. 31. Image © mandiberg | Flickr When employees receive new opportunities and training, they feel valued.
  32. 32. Image © mandiberg | Flickr When employees receive new opportunities and training, they feel valued.
  33. 33. That feeling translates into performance, increased morale and not to mention lower turnover rates.
  34. 34. Companies with reputations for happy employees generally attract better applicants when hiring.
  35. 35. And with a bigger, better team, that small, domestic business just might grow into a large, international one!
  36. 36. Ready to invest in your employees’ language skills? Connect with Transparent Language: http://www.transparent.com/corporate/

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