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Introduction to Blue Acorn


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Introduction to Blue Acorn

  1. 1. A Brief Introduction
  2. 2. ABOUT US→ Founded in 2008→ 35 full-time, in-house employees→ Focused on data- driven, intelligent eCommerce→ Numerous eCommerce certifications
  3. 3. ABOUT US
  4. 4. OUR PHILOSOPHY ECOMMERCEWe’re not here to build anything under the sun. Our focus is on eCommerce, and it allows us to deliver the expertise and experience needed to drive growth for our clients. COMPREHENSIVEIt’s more than building a great site. Blue Acorn offers cross-functional and in-house teams to consistently execute through design, development, marketing and optimization. RELATIONSHIPSWe don’t just build eCommerce sites, we build relationships. Our goal is to be a valuable partner and a key part of our client’s teams to support years of continued success.
  5. 5. OUR APPROACH Build Attract Your site - it’s the Optimize If you build it, will they There is no silver foundation of come? Our team of bullet to eCommerceeCommerce. This will strategic eCommerce success. We know it be the backbone of experts will deliver the takes continuous careyour online business, perfect blend of and attention to stay and we take this marketing to drive relevant online, and responsibility very traffic and traction for that is exactly what seriously. your online store. we deliver.
  6. 6. OUR APPROACH Build Attract→ eCommerce Optimize → Conversion → Email Marketing Development Optimization → Affiliate Marketing→ eCommerce → Performance Design → Data Feed Optimization Marketing→ Mobile → eCommerce Commerce → SEO Analytics→ Information → PPC → Experience Architecture Engineering → Social Commerce
  7. 7. OUR CLIENTSAs a relationship focused eCommerce agency, we have over a 95% retention rate with our clients, including:
  8. 8. OUR MAGENTO EDGEFAST FACTS→ Winner of 2011 Most Innovative Magento site→ 2011 Magento Top 10 Fast & Emerging Partner→ Presenter at Magento Innovate and Imagine Conferences→ Involved in over 50 Magento site implementations
  9. 9. CASE STUDY: REED AND BARTONOVERVIEWWith a brand nearly 200 years old, Reedand Barton needed a face lift. Blue Acorncreated a B2C and B2B site thatstreamlined their organization andrenovated the brand with sophistication andclass.HIGHLIGHTS→ Winner of Most Innovation Magento site of 2011 for B2C and B2B site success→ Adobe Scene7 Product Customization→ Extensive integration with SAP systems→ 250% YOY increase in gross sales and 39% YOY increase in AOV after launch
  10. 10. CASE STUDY: REED AND BARTON Tim Riddle, President We knew it was going to be a tough road ahead, and we wanted to team up with a group that we liked and felt we could do business with, not only in the initial development, but down the road as well. Blue Acorn brought this approach to the table. Pair this with their Magento expertise that we could not find from any other partner, and the choice was clear to us.
  11. 11. CASE STUDY: KELLY PAPEROVERVIEWKelly Paper came to Blue Acorn with a sitethat was difficult to navigate and find theright products. We set out to streamlinetheir storefront and make products easy tofind and purchase.HIGHLIGHTS→ Over 1% immediate lift in conversion rate→ Streamlined navigation site-wide→ Homepage video integration→ Floating shopping cart→ Site featured in Practical eCommerce 10 Innovative eCommerce sites
  12. 12. CASE STUDY: KELLY PAPER Robert Foulger, Web & eCommerce Specialist Blue Acorn delivered very professional design and development that really made the wireframes come to life! The site was intelligently designed and considerably improved the user experience. We saw an impressive increase in conversions with this new eCommerce layout and design.
  13. 13. CASE STUDY: APERA BAGSOVERVIEWApera is a start-up for social athletes. Theycame to us to build an engaging experiencethat goes beyond selling their products tobuild a community around the Apera brandand among their customers.HIGHLIGHTS→ 100% custom site design→ Highly customized product pages→ Netsuite ERP Integration→ Numerous social integrations throughout
  14. 14. CASE STUDY: APERA BAGS Andy Youngs, Founder & CEO Blue Acorn did a wonderful job of bringing it all together, starting from zero, and making sure that we had the right plan from the beginning. Everybody was on the same page as far as our goals, objectives, and – ultimately – the collective task of executing those goals and objectives.
  15. 15. THANK YOU! Blue Acorn is committed to drive consistent and continuous growth for our clients. We don’t see a finish line in our relationships (although thankfully there was for this race) and we will be continually working with you to build, attract and optimize towards eCommerce success. We look forward to working with you towards developing a long-term relationship, one squirrel-suited step at a time… and yes, that’s our CEO in the squirrel suit!
  16. 16. Let’s Get Started For more information:Contact Jake Phillips, Client Services Consultant E: P: 843.641.0045 x217 Keep Up with Us: Follow @blueacorn Visit