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The Road ahead: What we see as the future of digital. By Elie Auvray

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Elie Auvray, Chief Product Officer and Co-Founder of Jahia takes audience to the year 2028 and explains what we see as the future of digital and how we will continue to support brands delivering great experiences.

About Jahia: Jahia is an international software vendor that provides the most complete and integrated open-source Java Digital Experience Platform unifying CMS, Portal, Digital Marketing and Commerce.

Published in: Business
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The Road ahead: What we see as the future of digital. By Elie Auvray

  1. 1. ©2002-2018 Jahia©2002-2018 Jahia A great event paving the way to a wonderful future eauvray@jahia.com
  2. 2. ©2002-2018 Jahia©2002-2018 Jahia A day in 2028
  3. 3. ©2002-2018 Jahia
  4. 4. ©2002-2018 Jahia
  5. 5. ©2002-2018 Jahia
  6. 6. ©2002-2018 Jahia
  7. 7. ©2002-2018 Jahia
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  9. 9. ©2002-2018 Jahia
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  11. 11. ©2002-2018 Jahia
  12. 12. ©2002-2018 Jahia
  13. 13. ©2002-2018 Jahia©2002-2018 Jahia Think back 11 years …and where we are now!
  14. 14. ©2002-2018 Jahia©2002-2018 Jahia In case you forgot
  15. 15. ©2002-2018 Jahia …and where we are now Typical the first and last thing we do in the day …and where we are now Probably the first and last thing we do in the day
  16. 16. ©2002-2018 Jahia Changes ○ Type of content and delivery ○ Traditional commerce (think Data2Data) ○ Human+Machine (voice !) ○ Marketing! ○ Service when I need it, in real time
  17. 17. ©2002-2018 Jahia©2002-2018 Jahia
  18. 18. ©2002-2018 Jahia Brian Solis “The Amazon Effect”
  19. 19. ©2002-2018 Jahia©2002-2018 Jahia Foundations Data, data and data Customer Data Be able to speak data with a virtual assistant API economy: modularity and openness are KEY Simplicity
  20. 20. ©2002-2018 Jahia
  21. 21. ©2002-2018 Jahia©2002-2018 Jahia
  22. 22. ©2002-2018 Jahia
  23. 23. ©2002-2018 Jahia
  24. 24. ©2002-2018 Jahia Foundations Data, data and data ...and data privacy API economy: modularity and openness are KEY Simplicity
  25. 25. ©2002-2018 Jahia©2002-2018 Jahia Today should pave the way for the Future Be Open Be Modular Be SIMPLE
  26. 26. ©2002-2018 Jahia©2002-2018 Jahia 1. Your DXP got cloud power backup (literally)
  27. 27. ©2002-2018 Jahia©2002-2018 Jahia Making the experience infrastructure simpler, so you do not have to even think about it...
  28. 28. ©2002-2018 Jahia©2002-2018 Jahia … to get things done
  29. 29. ©2002-2018 Jahia©2002-2018 Jahia 2.You got the power to launch all your ambitious personalized cross-channel initiatives. Headless or not. Global and local. Simple. Fast.
  30. 30. ©2002-2018 Jahia©2002-2018 Jahia 3. Work with your tool of choice - even the legacy ones - and connect to the next big thing
  31. 31. ©2002-2018 Jahia
  32. 32. ©2002-2018 Jahia©2002-2018 Jahia Tomorro w (2019)
  33. 33. ©2002-2018 Jahia©2002-2018 Jahia “You’ve got start with the customer experience and work back toward the technology, not the other way around.” Steve Jobs, 1955-2011
  34. 34. ©2002-2018 Jahia©2002-2018 Jahia 1. Thinking about experience building
  35. 35. ©2002-2018 Jahia©2002-2017 Jahia Solutions Group SA
  36. 36. ©2002-2018 Jahia©2002-2018 Jahia Anthracite Edit Mode
  37. 37. ©2002-2018 Jahia©2002-2017 Jahia Solutions Group SA
  38. 38. ©2002-2018 Jahia©2002-2018 Jahia Solutions Group SA New Local Site Manager
  39. 39. ©2002-2018 Jahia©2002-2018 Jahia Not enough ! UX UI UX UI UX UX UI UX UI Customer feedback UX UX Customer feedback Customer feedback UI UI UI UX Customer feedback
  40. 40. ©2002-2018 Jahia©2002-2018 Jahia New Content / Experience production journey ○ Customer Centric ○ UX first approach ○ No Big Bang
  41. 41. ©2002-2018 Jahia©2002-2018 Jahia 2. Continue to make personalized headless more simple (and still less … static)
  42. 42. ©2002-2018 Jahia©2002-2018 Jahia 3. Your DXP, industrialized on your cloud (as ours)
  43. 43. ©2002-2018 Jahia©2002-2018 Jahia 4. Practical AI
  44. 44. ©2002-2018 Jahia 5. Customer Data are central. Make it yours. Leverage it. Protect it.
  45. 45. ©2002-2018 Jahia Thank you !

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